2010 Ninth International Conference on Mobile Business / 2010 Ninth Global Mobility Roundtable What factors contributed to the success of Apple’s iPhone? John Laugesen Yufei Yuan McMaster University‚ DeGroote School of Business Hamilton‚ Ontario CANADA laugesjd@mcmaster.ca McMaster University‚ DeGroote School of Business Hamilton‚ Ontario CANADA yuanyuf@mcmaster.ca Abstract — Unknown to most North American consumers‚ a mobile data and Internet service in Japan called i-mode has been highly successful
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Customer Satisfaction Satisfaction is a person’s feeling of pleasure or disappointment resulting from comparing a product’s perceived performance in relation to his/her expectations. Short of expectation = Unsatisfied customer Matches expectation = Highly satisfied customer A short of expectation means an unsatisfied customer while a matched expectation means a highly satisfied customer. Customer satisfaction is the relationship of perceived performance to expectation. It is a form of expectation
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The Customer is Always Right There is a popular saying in business‚ “The customer is always right.” Originally coined by Harry Gordon Selfridge‚ the original meaning suggests that “a company’s keenness is to put the customer first.”1 Ultimately this phrase indicates that businesses must be aware that their customers are the essence of their business. Without customers‚ the business would seize to exist. I concur with this philosophy as customers are the fundamentals to any business or organization
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Part 1: Customer Satisfaction and Loyalty Definition of Consumer Satisfaction: The satisfaction of customer is considered as the popular topic at the practice on marketing and the research as academic in view of the fact that the primary study of Cardozo’s (1965) on the effort of customers‚ their expectations and along with the satisfaction of them. In spite of taking many attempts for measuring and explaining the satisfaction of customer‚ there is not so much consensus conducting in relation
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flawed strategy or execution? The problem with Talbot in 1997 seemed to be partially from both flawed strategy and execution. The first reason why I think their strategy is flawed is because they didn’t think about the effects the new strategy would have on it’s existing customers. Talbot failed to clearly define their target audience. If they could have just secured their best customers and let go of other customers Talbot could have avoided this incident. By just focusing on its core customers and
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EMPLOYEES JOB SATISFACTION IN BANKING SECTOR OF BANGLADESH: - A CASE STUDY OF “JAMUNA BANK LIMITED” By Oishee Manee ID: 0820544 An Internship Report Presented in Partial Fulfillment Of the Requirements for the Degree Bachelor of Business Administration INDEPENDENT UNIVERSITY‚ BANGLADESH April 29‚ 2012 EMPLOYEES JOB SATISFACTION IN BANKING SECTOR OF BANGLADESH: - A CASE STUDY OF “JAMUNA BANK LIMITED” By Oishee Manee ID: 0820544 Has been approved April 29‚ 2012 ____________________
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REPORT ON CUSTOMER SATISFACTION AND SERVICE ANALYSIS OF MANICKBAG TVS IN BELGAUM CITY” the study is undergone at Manickbag TVS. The project report focuses on customer satisfaction and post sale services‚ of Manickbag TVS motors. A two wheeler showroom in Belgaum city. EXECUTIVE SUMMARY Topic of the study: “A study report on customer satisfaction and service analysis of Manickbag TVS in Belgaum city” Need for study: To understand the satisfaction level of the customer regarding
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BLT1 CREATING CUSTOMER VALUE Most of the companies nowadays utilise customer-centric approach as to ensure the quality service brought to the customer (Bolton 2004). Moreover‚ recruiting new customers cost always more than maintaining loyal customers that ultimately aims for profit for the organization (How not to let business slip away: Don’t upset old customers when tempting new ones‚ 2010). As a result‚ a lot of attentions have been drawn from the customers by the organizations via different
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Customers Steps to getting more shoppers in the door Attracting MELANIE MCINTOSH a special advance copy report from Inspire Retail Solutions Attracting Customers Inspire Retail Solutions Attracting Customers Copyright © 2006 Melanie McIntosh‚ Inspire Retail Solutions. All rights reserved. Published by Inspire Retail Solutions Inspire Retail Solutions 2092 East 13th Avenue Vancouver‚ BC V5N 2C4 604.376.1581 phone www.inspire.bc.ca info@inspire.bc.ca You have permission to post
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BBA 102 ESSAY: “Culture eats strategy for breakfast- Peter Drucker- Critically Discuss… Both Culture and Strategy are two contrasting yet vital elements that make up the sustainment and the overall performance across firms. The aim of this paper is to highlight what comprises culture and strategy‚ as well as illuminating and highlighting their inter-dependence and linkage to one other‚ furthermore how there must be alignment presented in both to ensure organizational success (Bate‚ 1994; Lado
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