"natural" searches (as opposed to paid ads). Search engines send robot "spiders" to index the content of your webpage‚ so let’s begin with steps to prepare your webpages for optimal indexing. The idea here is not to trick the search engines‚ but to leave them abundant clues as to what your webpage is about. This approach is called "search engine optimization‚" abbreviated as SEO. 1. Write a Keyword-Rich Page Title. Write a descriptive title for each page -- rich in keywords you want people to find you
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E-COMMERCE QUESTIONNAIRE The following questionnaire will help prepare your organization to write a full Request for Proposal for an E-Commerce site. It is important to answer as many questions as possible before jumping into this project‚ as it may help you to focus and plan the site as you go‚ as well as communicate it clearly to our team. In any E-commerce or database solution‚ we ask that you budget for a "design document." This is the blueprint that will finalize all engineering elements prior
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E-COMMERCE AND MARKETING | December 14 2012 | Evaluate the features that must be taken into account when designing a mobile web presence and provide a critical analysis of the benefits and challenges of marketing on mobile platforms. | DESIGNING A MOBILE WEB PLATFORM | TABLE OF CONTENTS SECTION DESCRIPTION PAGE 1.0 INTRODUCTION 3 2.0 User-friendliness 4 2.0.1 - Responsive Web Design 2.1 Global reach 2.2 Mobile-specific features 2.3 Mapping and geo-location
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Will newspapers disappear? In the last ten or twenty years access to knowledge has utterly changed. Access to information is just a push on a button away. Kids and youngsters hardly read books and the latest news is available in just 140 characters. Will people in a short while only focus on short online messages‚ and type their messages about events happening to friends as well as to absolute strangers? Will people lose interest for newspapers‚ and will newspapers have to change their focus
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Conducting E-Commerce In this case study we will be determining the principles of e-commerce. The Raffles Hotel is a luxury hotel that depends on the success of its group’s ability to attract customers and to contain its cost. Raffles Hotel has used their ability in attracting customers with their e-marketplace. They have used there website that introduces customers to there facilities and services. By giving the customer the ability to find anything they need to know about the hotel at
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Introduction to E-commerce Objectives Define e-commerce and describe how it differs from e-business. Identify and describe the unique features of e-commerce technology and discuss their business significance. Recognize and describe Web 2.0 applications. Describe the major types of e-commerce. Discuss the origins and growth of e-commerce. Explain the evolution of e-commerce from its early years to today. Identify the factors that will define the future of e-commerce. Describe the major themes underlying
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E-Commerce today 1. Use of Internet‚ digital commercial transactions between organisations and individuals. 2. Money exchange in return of products and/or services. 3. Began in 1995‚ 1st internet portals: netscape.com => new media (ads and sales). 4. Exponential growth curve => it is slowed down only in 2008 (to 16% annual growth!)‚ FYI: „dot-com” bubble burst in March‚ 2008. Companies were failed‚ yet many others not (i.e.: Amazon‚ eBay‚ Expedia‚ Google). 5. 1.4 billion people
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E-Commerce Risks and threats Dear Buyer/Broker/Trader‚ We know how difficult it is to be successful in a campaign against Time wasting and Fraudster Commodity Sellers‚ of which the internet is full. We have created our service company to fight such dangerous organizations because too many brokers‚ with family and children to feed‚ waste several months (some even years) chasing just Fake sellers and never understand the risk involved in being an accessory to a fraud. Please‚ consider how
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Introduction to E-Commerce 1. Allows organizations to exchange information relating to the sale of goods and services through the integration of three elements: a. Communications b. Data management c. Security capabilities 2. Traditional vs E-commerce a. Information exchange and processing b. Authentication and nonrepudiation c. Customer service 3. E-commerce models a. Business to customer (B2C) i. Businessa
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Name: Darshan Pather Course: E-commerce Assignment 3: Case Study- EBay’s Business Model Lecturer: C. Gneuss Due Date: 27/08/12 Introduction Ebay.com is an online auction and shopping website that allows people and corporations to buy and sell a variety of products and services internationally. EBay makes money by charging fees to sellers‚ however it is free to shop and place bids. Till date EBay has presence including partnerships and investments‚ with more than 90 million users worldwide
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