STRATEGIC ANALYSIS ________________________________________________________ In response to our conversation on October 1‚ I have prepared a strategic analysis to assess the current competitive position of Hindustan Unilever Limited in the Fast Moving Consumer Goods (FMCG) industry. Considering the environmental factors slower gross domestic product growth and high levels of consumer inflation are eating into consumer budgets‚ affecting demand for products of daily consumption as well as discretionary
Premium Fast moving consumer goods Unilever Economic growth
A New Day Type & Categories Womenswear - accessories‚ - apparel (shirts‚ dresses‚ pants‚ jackets‚ sweaters‚ skirts…) - shoes Price Range All items under $50 with most items between $20 and $40 Size Range XXS-XXL and Plus Sizes Target Customer Millennials – customers currently in their 20s and 30s as clothing items in this line are suitable for both office and casual wear Details Target has started to phase out many of its staple private brands including Merona and Mossimo over the past couple of
Premium Marketing Cost Costs
Chinese beer market competitor analysis & marketing planning Chinese Beer Market Competitor Analysis & Marketing Planning Quick Overview: Aire Valley Breweries plc‚a UK brewing company that manufactures premium bottled beers‚lagers and stouts. Quick glance at China Economy: China improved its GDP again in 2007‚11.9% GDP growth rate‚reaching a total of USD 3565 billion (USD1=RMB7).Such growth not only shows China’s growing potential of the Chinese market‚but also led to the improvement to the Chinese
Premium Beer Marketing Brewing
Competitors Analysis We will only focus on the core competitors who have similar size of business‚ operate on their own chain store and have self-invested factories to produce products by themselves. Hung Fook Tong (HFT) founded in 1986 and more than 120 stores in China and HK. HFT turned traditional herbal tea shop into a modern and innovative enterprise over the years which have over 100 products‚ including herbal jellies‚ herbal tea‚ homemade soups‚ and preservative-free healthy drinks.
Premium Qing Dynasty Chinese language Tea
A. Business Analysis: Makeup Art Cosmetics (MAC) was founded in 1985 in Toronto by Frank Toskan and the late Frank Angelo. The BUSINESS PLAN concentrated on targeting young‚ fashionable females by creating cosmetic products which contain unique textures and colours. Using this strategy‚ the company targeted the celebrities and other cosmetic influencers to gain recognition and market share in the younger consumer market. Since its inception‚ the company has grown to become a multi-national
Premium Cosmetics Brand
Primary Competitor Analysis The purpose of this study is to determine primary‚ secondary and tertiary competitors of Canyon Creek. We then an apply this information to the new trading trading area of 2 St. Clair East in Toronto. The management team supported our findings from survey results in determining primary competitor analysis. At the original Canyon Creek location question 5‚ “If for some reason this foodservice outlet/ restaurant was not open for business today/tonight‚ what other restaurant
Premium Marketing Scientific method Competitor analysis
Coconut oil’s competitors The competitors of coconut oil can be divided into 2 into groups direct competitors and indirect competitors. For direct competitors consist of the existing cooking coconut-oil producers that transform coconut oil into solid form and put it in clear glass bottle and liquid form in plastic bottle. The second group is indirect competitors which consist of the products that are used to for frying‚ baking‚ food preparation‚ flavoring that doesn’t involve heat and other types
Premium Frying Butter Coconut oil
Comparison of competitors’ product In this topic we compare popular eco tourism destination in the world and with Sri Lanka’s eco tourism products. According to independent tarveller.com rating these (below) are top few destinations for eco tourism in the world. Further we analyses same or equal quality products are available in Sri Lanka. Palau long before it was featured on the 10th season of "Survivor‚" the island nation of Palau was recognized as one of the world’s foremost diving destinations
Premium Sri Lanka
CHANEL Presented by: Jessica Bercier-History and Competitors Liu Paisha-Sasha-Industrial Analysis Liu Zheng-Leo-Globalization Shu Yue-Alice-SWOT Analysis History Gabrielle “Coco” Chanel Started in 1909 Known for simple and classic looks Chanel No. 5 Introduced in 1922 Still their most successful perfume today‚ nearly 86 years later Coco Chanel Connection with the Germans Fashion Oscar in 1957 Even after her death in 1971‚ she lives on as an icon
Premium
Becoming an agile competitor with Strategic IT Nowadays‚ people involve in an organization realizes IT as one of the trends that needs to be followed. Without it‚ some assume that the organization or business will still move effectively and efficiently while others say it lead them to a downfall. As we can see and observe‚ IT is not only a trend but also a need to every company‚ organization or even a simple entity in order for them to organized‚ established‚ bloom and accelerate. Years have
Premium Management Competition Strategic management