"Disneyland glocalization" Essays and Research Papers

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    Legislative Council Secretariat IN 2/99-00 INFORMATION NOTE Tokyo Disneyland: Some Basic Facts 1. Background 1.1 Tokyo Disneyland opened on 15 April 1983 at a cost of US$1.4 billion. It is located on a reclaimed site about 10 km from downtown Tokyo. Tokyo Disneyland is privately owned by Oriental Land‚ a land-reclamation company in partnership with Mitsui Real Estate and the Keisei Railway Company. 1.2 Talks between Disney and Oriental Land started in the early 1970’s. Basically‚ Oriental

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    Сабақ жоспары Пәні: Шет тілі Тобы: 6 class Уақыты: 23.02.2014 Сабақтың тақырыбы: Welcome to Disneyland Құзыреттілікке жеткізетін сабақтың мақсат-міндеттері: А) ақпараттық Ә) коммуникативтік Б) проблеманы шешу А) оқушыларды грамматикалық құрылыммен таныстыру‚ олардың қолдануын үйрету. Ә) тақырыпқа сай жаңа сөздермен сөйлемдер‚ шағын әңгімелер құрастыруға және шырайларды айыра білуге үйрету. Б) оқушылардың тілдік көркемдігіне тәрбиелеу‚ сауатты жазу машықтарын дамыту. Сабақтың типі: жаңа

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    Case 3: Disneyland Resort Paris: Mickey Goes to Europe I believe that managers should adapt the resort to more local cultures for the 15th Anniversary in 2007. Even if Disney adapts to the local culture there is still going to be a sense of the American Disney World in the theme. Disney has expanded to countries all over the world yet they cannot change the fact that the characters are the same wherever they go. There is always going to be a Winnie the Pooh and Lion King and cultures

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    strengthen our management to achieve this end. These efforts will be combined with various events that will take place in the fiscal year ending March 2009‚ such as the "Tokyo Disney Resort 25th Anniversaryâ€? campaign‚ the opening of the Tokyo Disneyland Hotel and the opening of the permanent Cirque du Soleil theater. Thus‚ we will enhance Guest experiences by strengthening our services and by providing increased programs and facilities at the Resort. b. Clarifying our targets We will clarify

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    Business Ethics Dr. Smith 4/24/2012 Disneyland vs. Imane Boudlal HISTORY Disneyland is very large 160 acre amusement park located in Anaheim CA. Disneyland was created by Walt Disney on July 17‚ 1955‚ Walt Disney wanted to create a magical place where parents with children could go to the same place and have just as much fun as their children. Walt Disney had the vision that he wanted Disneyland to be like a fantasy land where dreams could come to life. Disneyland is a 17.5 million dollar magic kingdom

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    international icon who is widely known for his creation of the theme parks Disneyland and Disneyworld. While he proposed for many of the same concepts and themes to be embedded into both parks‚ there are just as many differences as there are similarities. Both were built with the intention to ignite the dream in all of us‚ but differ when it comes to things like history‚ location‚ and attractions. The history of Disneyland started with Walt Disney’s vision of a place where parents and children could

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    Case Study Disneyland Resort Paris Case Study 6 - What are the Disney resorts and parks aiming for? 1) The Disney resorts and parks were aiming for a market that focused on creating images‚ experiences and products to customers that emphasized fun‚ imagination and service. It aimed to provide a place where customers could escape the cares of the real world through the "magic" of legendary fairytale and familiar Disney characters. The market targeted families and children and the company had

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    Even though I have ridden the Magical Express bus from Orlando Airport many times‚ I always vibrate with excitement as I crane my neck out the window to get my first glimpse of Space Mountain. The monorail zooms beside our bus‚ pointing the way to the Magic Kingdom. Finally‚ we reach the sign announcing our arrival at the Magic Kingdom. When we walk through the dark tunnel at the front gate‚ it always feels as if I am entering another world. I see Pluto hugging a boy and signing autographs.

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    Case Analysis of Hong Kong Disneyland Table of Contents Overview 1 Service Concept 2 Current Issues 3 Analysis 5 Recommendation 7 Overview Hong Kong Disneyland was opened in September 2005 through a joint venture between the Walt Disney International and Hong Kong government. Disney has been on an international expansion since it first opened its park in 1980 in Japan and China being the most lucrative market‚ Disney decided to open the park in Hong Kong after selecting the city

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    Disneyland Resort Paris: Mickey goes to Europe Case study 6 Team 6 Contents Contents 1 Introduction 2 Situation analysis 4 Problem identification 7 Theoretical survey 9 Current research on the problem 13 Evaluation of the alternatives 14 Alternative n°1 – localize the service 14 Alternative N°2 – Stay American 16 Alternative N°3 – Combine global and local offerings 17 Suggested solution 18 Conclusion 20 References 22 Introduction Welcome to our magic report of Disneyland Paris Resort. Let

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