Index Preface Acknowledgements Index Visual merchandising: Overview Indian Scenario Current scenario/Components Lifestyle Store Crossword Store ShoeMart Store Visual Merchandising: Observation Study Recommendation Visual Merchandising: Overview Visual Merchandising (VM) is the art of presentation‚ which puts the merchandise in focus
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Universal Journal of Management 1(2): 76-82‚ 2013 http://www.hrpub.org DOI: 10.13189/ujm.2013.010206 The Impact of Visual Merchandising on Impulse Buying Behavior of Consumer: A Case from Central Mall of Ahmedabad India Neha P. Mehta* ‚ Pawan K. Chugan Institute of Management‚ Nirma University‚ Ahmedabad‚ India *Corresponding Author: npmehta_9@yahoo.co.in Copyright © 2013 Horizon Research Publishing All rights reserved. Abstract Apparel industry in India is booming and there is
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Fashion merchandising is where fashion and business meet. Fashion merchandising involves marketing fashions to various retail stores‚ boutiques and wholesalers. The mission of a fashion merchandiser includes connecting different fashions to consumers and anticipating what your clients will be interested in. Fashion merchandising doesn’t center on fashion alone; it entails a keen business sense and knowledge of assorted marketing strategies and techniques. Fashion merchandisers are customer-oriented
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DISSERTATION REPORT Talent Management in the IT Sector 02 March 2012 Submitted By: Divya Bawa Faculty Guide: Ms Kirti Singh BBA (Gen) Assistant Professor Enrolment No: A3906409038 Amity School of Business Acknowledgement I would like to express my sincere gratitude towards Dr. Alka Munjal‚ Director Academics‚ Amity University‚ Uttar Pradesh. Apart from the efforts by me‚ the success of my dissertation report depends largely on the encouragement
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EXECUTIVE SUMMARY This research paper acknowledges different quality management tools. It is about the evolution of different quality tools and defining the best practice Strategic model in IT organization in relation to achieving quality within their business processes and integrating business processes to achieve strategic goals. Previous research and study indicates the various quality system tools in order to achieve quality management objectives in the competitive business environment.
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ANGLO-MEXICAN FOUNDATION/COLLEGE OF ST MARK AND ST JOHN Exploring the use of authentic materials with young adult learners focused to learn vocabulary. Dissertation submitted in part-fulfilment of the requirements for the University of Exeter B.Ed for Serving Teachers (Hons) English Language Teaching Beatriz Díaz de Contreras September 2003 BA/Bed Honours (Exon.) Abstract Although I have always liked to use authentic materials in class‚ I had never had the opportunity to
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Table of Contents 1. Introduction: 2 1.1 Background 2 1.2 Cyber Communities‚ Collective Intelligence and Media Convergence – Overall Research Objectives: 3 2. Literature Review: 8 2.1. Mp3‚ Napster and File-Sharing Culture 9 2.2. Commercial Development and Convergent Media: 15 2.3 New Concepts of Consumption and Hypotheses 23 3. Research Methodology 25 3.1 Background and the Gap in the Research 25 3.2 Research Strategies and Methodology 26 3.2 Questionnaire Design and Question Rationales 31 3.3 Data
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Retail merchandising is the process used in order to conduct retail sales. As part of the process‚ the merchandiser pays close attention to the types of products offered for sale‚ how to best present those products to consumers‚ and determining what is a reasonable retail price for each unit sold. While retailers have traditionally engaged in the task of retail merchandising in a physical location‚ the Internet has now made it possible to apply these same basic principles in a virtual setting. The
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Introduction: As one of the largest British owned beer retailer and brewer‚ Greene King has been playing a leading role in local beer industry for over 200 years. This report aims to discover Greene King’s business status by analyzing the company’s annual reports and conclude recommendations for potential investors based on the results. In order to evaluate the company’s performance and potential‚ the report focused on ratio analysis‚ (including profitability‚ efficiency‚ liquidity‚ gearing and
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Visual Merchandising is the art of displaying merchandise in a manner that is appealing to the eyes of the customer. It sets the context of the merchandise in an aesthetically pleasing fashion‚ presenting them in a way that would convert the window shoppers into prospects and ultimately buyers of the product. A creative and talented retailer can use this upcoming art to breathe in new life into his store products. Passion for design and creativity are essential to be a good visual merchandiser. A
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