[pic] CONTENT 1. To start with 2. Database Marketing a. Consumer Data b. Business Data 3. Difference between direct marketing and database marketing 4. Why database marketing is increasing so rapidly? a. Greater use of market segmentation b. Emphasis on service and customer relationship management c. Changes in media d. Changes in distribution structure and power e. Lifestyle and demographic trends
Premium Marketing
Rights Privacy is something that is all around us‚ and the internet usage is one way where privacy is being invaded. The internet is becoming a huge threat to many people lives. Since privacy is becoming a big concern‚ the internet is threatening our ability to keep secrets and to keep personal information confidential. There are many Americans who lives have been affected through internet usage. Searching the internet for either personal reasons or informational reasons‚ people privacy can be easily
Free Human rights Internet Law
Patient Privacy Destiny Hill HCS 335 October 2‚ 2011 Patient Privacy The law protecting patients’ rights and privacy known as Health Insurance Probability and Accountability (HIPPA) was enacted and signed into law by President Bill Clinton in 1996. HIPPA is created to help protect patients’ medical records and personal health records nationwide in addition to keeping all medical information confidential. Documents are filed and stored‚ but with technology evolving documents
Premium Medical record Health Insurance Portability and Accountability Act Hospital
Blood is the best known as significant evidence in modern criminal justice. Blood evidence is important to an investigator because it can link a victim to a suspect (Locards Exchange Principle). Bloodstain patterns can reveal a great deal about the position and movement during the crime. Blood has managed to destroy self-defense arguments from the suspects. The fluid portion of the blood consists of plasma and serum while the non-fluid portion consists of red blood cells. Blood is composed of water
Premium Crime DNA Forensic science
ongoing battle against crime and terrorism‚ the U.S. has ramped up its surveillance on individuals over the years. As in the book‚ 1984‚ by George Orwell‚ "Big Brother Is Watching You". Many people feel that this surveillance is a major invasion of privacy and a violation of their rights. The USA PATRIOT Act was rushed through Congress 45 days after the 9/11 terrorist attacks. It stands for "Uniting and Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism"
Premium Federal Bureau of Investigation USA PATRIOT Act
MOBILE DATABASE CONTENTS | Page No. | i. Abstract | 3 | 1. Introduction | 3 | 2. Background | 4 | 3. Mobile Database Architecture | 5 | 4. Technique to Secure database 4.1 Data Synchronization 4.2 Mobile transaction 4.3 Embedded database 4.4 Authentication from the Web Server 4.5 Data Privacy 4.6 Adaptability to Middleware 4.7 Communication 4.8 Data Encryption at client side | 67788991010 | 5. Resisting
Premium Personal digital assistant Computer Mobile computing
and income. The database‚ which would combine information disclosed voluntarily by customers with facts gleaned from public databases‚ conceivably would give Amazon a larger or more detailed profile of its customers than any other retailer. The Seattle-based company‚ with 59 million active customers‚ said it has no immediate plan to implement such a program. Its ability to do so emerged in a detailed patent application with the U.S. Patent & Trademark Office‚ disclosed Thursday. A privacy expert said
Premium Backup
2014/15 Module name and number Molecular Biology & Genetic Engineering: BS941 Assignment title “DNA sequencing: where we are and where it’s going” Student Number 1464986 Word Count 2310 The article focuses on the advances achieved in DNA sequencing by first providing a brief background on DNA‚ and how it was initially sequenced. The paper then takes into consideration four of the major DNA sequencing techniques. These include: Sanger’s Chain Termination Method‚ Pyrosequencing‚ Single Molecule
Premium DNA
have to privacy and about the laws that go with privacy. Privacy is the thought that information that is confidential that is disclosed in a private place will not be available to third parties when the information would cause embarrassment or emotional distress to a person. The right of privacy is limited to people who are in a place that a person would reasonably expect to be private such as home‚ hotel room and even a telephone booth. People think they should be protected by privacy when the
Premium Privacy Privacy law Law
Forensic science helps solve crimes faster‚ and with the crime rate in every country rising‚ forensic science becomes increasingly important. The forensic department of a country also reduces the burden of the government in criminal investigations. Forensic science can be used to control cybercrime through IB and email address tracing (computer forensics). Forensic pathology is used to determine the cause of death by examining post mortem blunt force trauma‚ lacerations‚ burns‚ the scene of the
Premium Crime Police DNA