Q4. What can Mattel do to enhance product quality? As mentioned in the article‚ one of the contributing reasons to the recalls of Mattel’s toys was due to insufficient quality controls. Product quality starts from the product development and design stages of an industry. Mattel has research and development centre where the designs and developments of its products is done in its headquarters in California‚ USA. Most of the recalls of Mattel products in 2007 were due to the design fault‚ excessive
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The product The first market mix element is Product. A product is anything that can be offered to a market for attention‚ acquisition‚ use or consumption that might satisfy a need or want. Product decision normally base on brand name‚ functionality‚ styling‚ quality‚ safety‚ packaging‚ repairs and support‚ warranty‚ accessories and services. These product attributes can be manipulated depending on what the target market wants. Also‚ customers always look for new and improved things‚ which is
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life. They guide social behavior because going against any sort of norm is looked upon by other people in a manner that draws attention to the person going against the norm. In general‚ the attention that people receive for breaking a norm is negative and the person therefore tries to avoid breaking social norms. Norms that I have seen been broken include people walking on the wrong side of the sidewalk‚ as well as people wearing shorts when it’s snowing. For my social norm breaking experiment‚ I
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Moral Objectivism and Moral Relativism Today there are many people that stand by moral relativism‚ which claims that moral values are not objective. The liberal mindset of accepting other cultures and values leads some people to select moral relativism over moral objectivism‚ which claims that moral values are objective. Moral relativism is problematic in that it allows one to validly select any moral argument‚ and ultimately subverts the primary goal of ethics. Moral values are objective‚ and
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the core concept of Roman traditionalism‚ distinguished from but in dynamic complement to written law. The mos maiorum was collectively the time-honored principles‚ behavioral models‚ and social practices that affected private‚ political‚ and military life in ancient Rome (http://en.wikipedia.org/wiki/Mos_maiorum) – very close to Ethics‚ isn’t it? Although the words can be considered synonyms‚ morals are beliefs based on practices or teachings regarding how people conduct themselves in personal relationships
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Moral Development According to Life Span (2006)‚ moral development requires a complex interweaving of emotions‚ cognitions‚ and behaviors (Broderick & Blewitt‚ 2006‚ p. 221). There are two major theories of moral development: Piaget ’s and Kohlberg ’s. These two are similar in that they are both stage theories related to cognitive development‚ but Kohlberg sees moral development as a more complex and longer process than Piaget ’s theory. Piaget ’s two-stage model proposes a premoral period where
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Marketing mix - Product Agenda ✦ Product ✦ Service ✦ Product life cycle ✦ Experience Aim: transform strategic decisions already take into a sustainable and attracted commercial offer. From a managerial point the key question is: how can we transform our decision‚ our value proposition into something that can be bought by the market? We have to consider that there are several models that have been suggested over time to depict from a managerial view point what marketing mix meansthey clarify the
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in the formation of any foreign policy. Evaluate this claim". ___________________________________________________________________ It would seem a self-evident claim that national interest must play a significant part‚ if not a central one‚ in the formation of any state’s foreign policy. This claim could be made because it would appear natural that the role of the state‚ in any situation‚ is primarily to further the interests of the society and people that it represents. This is the basis of its
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Ethical Considerations According to the Internal Review Board (IRB) ethical guidelines‚ the researcher must adhere to the principal investigator’s (PI) responsibilities. IRB guidelines require the PI to obtain written informed consent from all participants. That is to ensure that all target participants are advised of the potential risks‚ benefits‚ and alternatives of the study‚ as well as their rights. It also demonstrates the ethical principles of reverence for persons‚ beneficence‚ and fairness
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Yu Chen Professor Gaines ENGL 100 10/13/2014 The Moral of Drones Bradley Jay Strawser’s "The morality of drone warfare revisited" discusses his argument in support of using drones. The audience is the government. His thesis is that drone strikes may cause less collateral damage than bombing‚ but that is not an argument for current US targeted killing policy. Mark LeVine’s “When philosophers join the kill chain” discusses the negative side of drones. The audience is the scholars. His thesis is that
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