* Media convergence is the merging of mass communication outlets – print‚ television‚ radio‚ the Internet along with portable and interactive technologies through various digital media platforms. * Media convergence allows mass media professionals to tell stories andpresent information and entertainment using a variety of media. * Converged communication provides multiple tools for storytelling‚ allowing consumers to select level of interactivity while self-directing content delivery. Convergence
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Business strategy Project on Print media industry Submitted by: Aloka pendharkar Neha alreja Rishav chowdhary Priyamwada saraswat Preksha shah 1. INTRODUCTION Print media as a traditional media plays a significant role in the development communication of a country. The Government often relies on print media to secure wide coverage of messages through various newspapers and journals. In India‚ print media strengths have largely been shaped by its historical experience and‚ in particular
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“Whoever controls the media controls the culture.” – ALLEN GINSBERG‚ POET “Information is the oxygen of the modern age.” – RONALD REAGAN‚ US PRESIDENT Media Today “Your TV is ringing.” Maybe you saw the Verizon ad that shows a cellphone with a TV attached to it—pointing out that you can talk on the phone and watch TV at the same time‚ on one piece of equipment. If you saw it‚ you might have said‚ “cool‚” or “I want that‚” or “what a ridiculous thing to do.” But Verizon could have gone further. The
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http://sociallyactive.com/social-media-effect/ THE EFFECTS OF SOCIAL MEDIA ON TEENAGERS As parents‚ we strive day in and day out to provide healthy meals‚ drive our kids to soccer practice‚ cheer at the games; attend parent-teacher meetings at school and teach them to say “no” to drugs and other bad habits. While we are busy covering all the basics of being a good parent‚ we can be far too oblivious of the effects the social media is having on children. Kids today are as technologically connected as
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should be approximately 100 words per question. 1. What are the primary roles of media delivering news to the public The primary roles of media delivering news to the public are to inform‚ explain‚ update‚ educate‚ and entertain. The media wants to send the news out to the public. This means citizens; including members of the news media should be respectful of readers and tell the truth at all times. People want quick and truthful information on what is happening in the world. With today’s technology;
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such as Facebook‚ Twitter‚ MySpace have become hugely popular over the last decade. In fact the popularity has quadrupled from 2005 to 2009. Social networking sites have generally expanded the number and diversity of people a person can interact with. Interpersonal relationships are no longer restricted to people in the neighborhood‚ church‚ mosque‚ school or workplace. Instead the pool of people someone has the opportunity to meet is almost endless. With any emerging technology‚ especially one that
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Critical Analysis of Cecilia von Feilitzen’s Media violence: four research perspectives Mass communication has always been a cause for debate. Over the years considerable resources have been used to establish the effects of this communication. Since the rising popularity of television from the 1950s onwards‚ the concern for the effects of entertainment media on the population has grown in unison. This has often been focused on the effect on teenagers and the young‚ centralised around violence and
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Film industry in India: New horizons Media & Entertainment industry in India With more than 600 television channels‚ 100 million pay-TV households‚ 70‚000 newspapers and 1‚000 films produced annually‚ India’s vibrant media and entertainment (M&E) industry provides attractive growth opportunities for global corporations. Enticed by economic liberalization and high volumes of consumption‚ many of the world’s media giants have been present in the Indian market for more than two decades. However‚
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Name: Natalia Chekhoeva Subject: Media Question is: To what extent is the media impacted by the rise of celebrities? Media is a huge area which connects people around the world‚ informs them‚ entertains and educates them. It is impossible to imagine a contemporary world without media. Media is the Internet‚ music‚ television‚ advertising and billboards on the streets. One of the most important parts of the media are celebrities. People originally like to know about the life of famous people
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Introduction The Mass Media is a unique feature of modern society; its development has accompanied an increase in the magnitude and complexity of societal actions and engagements‚ rapid social change‚ technological innovation‚ rising personal income and standard of life and the decline of some traditional forms of control and authority. There is an association between the development of mass media and social change‚ although the degree and direction of this association is still debated upon
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