CORPORATE SOCIAL RESPONSIBILITY (CSR) DISCLOSURE OF ADVERTISING AGENCIES An Exploratory Analysis of Six Holding Companies’ Annual Reports David S. Waller and Roman Lanis ABSTRACT: The corporate annual report has become more than a mandatory financial report for public companies‚ with many companies also using it as an important marketing tool. As corporate social responsibility (CSR) is an issue of growing interest in the business world‚ many publicly listed companies‚ including advertising agencies
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that people regularly conform to their surroundings. This can be explained in part by two major social influences that promote conformity: the need to be accepted by one’s peers and the need to obtain new‚ correct information. The need for acceptance by one’s peers is known as a normative influence. We conform to meet the expectations of others‚ behaving in accordance with social norms. In addition‚ social rejection is so feared by most people‚ often unconsciously if not consciously‚ that an individual
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PROJECT REPORT Benetton’s Shock Therapy A case study of the company which employed Shock Advertising Submitted in partial fulfillment of the requirement for the award of the degree of B.A. (H) Journalism to UNIVERSITY OF DELHI Submitted by Under the guidance of Dr. A. K. Thakur Sinchita Majumdar B.A.(H) Journalism‚ 3rd Year‚ Maharaja Agrasen College Asst. Professor‚ Dept of Journalism and Mass Communication‚ Roll No. 11/781 University of Delhi Session 2013-2014
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In his essay‚ “The Will to Believe”‚ William James aims to provide a justification of faith. James wants to show that it is sometimes justifiable to hold beliefs that are not supported by sufficient evidence. Therefore‚ he presents various ideas which can influence a person’s beliefs. He believes that these influences are caused by our passion or our will. In the first portion of the essay‚ James states several definitions of hypothesis that may be proposed to our belief. He describes the hypothesis
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One of the most important periods in an individual’s life is‚ without doubt‚ their school years. School is a place were children and teenagers socialize‚ obtain different social skills‚ and prepare themselves for their future life and career. School is also the time of turbulent psychological processes which are typical for the teen years; teenagers are especially vulnerable in terms of influence – both positive and negative – on their psyche. In connection to this factor one should consider the
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Disobedience is a valuable human trait and it promotes social progress. The beginning of time starts with disobedience. Humans tend to attract to trouble like a moth to a flame. When someone is born they start off disobedient. Humans have to be taught how to behave. It is to be imbedded into our brains to make the right decisions. The Bible is a good example of this claim. When God told Eve not to eat the fruit from the garden‚ what did she do? She ate the fruit instead of following God’s directions
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Causes of Social Mobility 1) Geographical Causes-: The peculiar Geographical Conditions pay vital role in Social Mobility in certain country. The people migrate from the area where the geographical condition are conducive for them. The migrate to those areas or countries where the geographical conditions considered are to be good. e.g. in extreme winter the people of that area comes to plain cities. 2) Political and Economic Causes-: if there are conducive and suitable Politico-Economic
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Socializing through Social Networking Many have argued against social networking sites such as Facebook‚ Twitter‚ MySpace and more. With the increase in technology‚ computers have become smaller‚ lighter‚ and less expensive as well as are now inside our cellular phones. This ease of accessibility has made social networking sites more addictive. But it is always a negative influence? Have these sites caused harm for our youth and even some adults? Yes‚ texting instead of calling‚ email instead of
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Analyze the events or factors that you believe were the most significant causes of the Reign of Terror. This essay peels through the layers of the remarkable years from 1789 through to 1794 to explore the catalysts of that period of the French Revolution characterized by political repression and widespread violence known as la Terreur‚ or‚ The Reign of Terror. The French Revolution‚ which initially saw an overthrow of the dictatorship of Louis XVI‚ was a period of time when France descended into
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In the essay that Anna Quindlen wrote. It talks about schools out for the summer but there is still a big issue still going on in the world and it’s called child hunger and why do we still have child hunger? The author who wrote this essay talks about why did the the advertising agency use the slogan “The Sooner You Believe It‚ the Sooner We Can End It?” (Pg:223) In her next paragraph in her essay she wrote it talks about “How some adults are still really closet kids days of their dirt and sunshine
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