Groupon – Reichheld’s loyalty model PROBLEM STATEMENT: Groupon’s consumer (end-user) value proposition of deep discounts on goods and services is attracting bargain shoppers who are inherently disloyal to the Merchant businesses offering the coupons. HYPOTHESIS: Groupon’s should change their strategy by offering fewer one-time discounts and put an emphasis on long-term value for repeat customers ANALYSIS PLAN / SOLUTION APPROACH: Reichheld’s loyalty model together with the Value Disciplines model
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Loyalty is one of the most important qualities a man can have‚ the Anglo-Saxons possessed this quality and kept it sacred. Beowulf’s honor and loyalty saved Hrothgar country and his beloved people. "Nor have I see a mightier man-at-arms on this earth than the one standing here: unless I am mistaken ‚ he is truly noble. This is no mere hanger - on in a herds armor." (244- 251) This quote is showing the loyalty Beowulf beholds and that the people cherish so much. Beowulf stands upon others with his
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Daniel Venegas’ The Adventures of Don Chipote‚ or When Parrots Breast-Feed argues that loyalty is the most important component to a friendship‚ while attributing negative traits‚ such as manipulation and dishonesty‚ as signs of a faulty friendship. The text juxtaposes Don Chipote’s friendship with Pitacio alongside Don Chipote’s friendship with Policarpo to accentuate the difference between an unhealthy friendship and a healthy friendship. Pitacio’s deceit and manipulation in lying to his friend
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As if sensing she’d found an ally‚ the dog flopped down and pressed herself as close to Shauna as she could. Delighted‚ Shauna laughed and began a vigorous belly rub which sent the dog into fits of pleasure. "What’s her name?" "Jagger‚ and before you tell me it’s a boy name‚ let me tell you there’s a story behind it. More than the fact that I’m a fan." "A Stones
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ideal warrior. The play opens with a battle between the Scottish and Norweyan troops. Macbeth‚ a fierce warrior‚ “disdain(s) Fortune‚ with his brandished steel‚/ Which smoked with bloody execution” (Shakespeare 1.2.17-8). Macbeth exemplifies his loyalty to the king by bravely facing off other warriors. He is so successful in battle that the medal of his sword exudes heat. The “bloody execution” symbolizes both Macbeth’s fierceness and his respect for the king. Author L.C. Knights explores Macbeth’s
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there are characters who are honored and characters who are a disgrace based on their actions in the story. Eteocles is a person that deserves to be honored as he was a courageous and determined person in the story. He showed full responsibility and loyalty towards Creon and the City of Thebes. Even though it was brother that went against him‚ Eteocles fought him back in order to protect his country and the people from any violence or harm. Eteocles was considered a hero because he risked his life from
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temperance‚ and energy” (2:3:16-17). He will be remembered as a man who was endowed with true loyalty - to king‚ country‚ and family‚ as well as wisdom and foresight that provided him with venerable leadership‚ and an admirable personality which was “so full of valiance” (1:4:62). Many people would say that Banquo’s naivety was a limitation‚ but Banquo used it as an asset of devotion. Banquo possessed loyalty which surmounted that of many of us here. He knew when to be “commanded upon” (3:1:18) and
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Okonkwo’s and Nwoye’s Cultural Loyalty In the Novel‚ “Things Fall Apart” by Chinua Achebe Okonkwo and his culture have affected him greatly because of his great loyalty to his culture. He responded negatively to the cultural collisions that he faced and wanted to fight for their tribe. But they could not fight as when the white man showed up they changed their culture. The men in Umuofia went from being tough and strong to then being weak and soft after the white man appeared. This set up many Cultural
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Such behaviors as continued recommendations to friends and family for particular products and loyalty to products that one grew up with were good indicators to brand mangers that a profit is to be made from continued production of brand named tangibles. “Clearly national brands are still king in consumers ‘eyes‚” said GMA president and CEO C. Manly
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Loyalty Programs * Email * Print IndianOil’s loyalty programmes are designed exclusively to benefit the large number of its customers who have been patronising the brand for over five decades. XTRAPOWER The XTRAPOWER Fleet Card programme is a complete smart card-based fleet management solution for fleet operators and corporates for cashless purchase of fuel & lubricants from designated retail outlets (petrol pumps) of IndianOil through flexible pre-paid and credit facilities. The
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