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    Fiction writers as a species tend to be oglers. They tend to lurk and to stare. The minute fiction writers stop moving‚ they start lurking‚ and stare. They are born watchers. They are viewers. They are the ones on the subway about whose nonchalant stare there is something creepy‚ somehow. Almost predatory. This is because human situations are writers ’ food. Fiction writers watch other humans sort of the way gapers slow down for car wrecks: they covet a vision of themselves as witnesses. But fiction

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    Brands and Branding

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    Brands and Branding Samsung in India: Brand Building through Customer Service Whirlpool’s Product Innovation and Brand Building Strategies in India: Re-creating the Lost Magic? This case is written to debate and discuss on the issue – In the presence of focused and determined competitors‚ even a wellknown and established player is capable of making all the possible incorrect strategic moves. Established in 1996‚ Whirlpool of India Ltd. (WIL) set out to capture the Indian market with its customer-centric

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    Secret Window‚ Secret Garden Page 1 of 84 Two PAST MIDNIGHT: A note on ’Secret Window‚ Secret Garden’ I’m one of those people who believe that life is a series of cycles - wheels within wheels‚ some meshing with others‚ some spinning alone‚ but all of them performing some finite‚ repeating function. I like that abstract image of life as something like an efficient factory machine‚ probably because actual life‚ up close and personal‚ seems so messy and strange. It’s nice to be able to pull

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    Strategic Management

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    Unit I LESSON 1 Concept of Corporate Strategy LESSON OUTLINE           Introduction What is strategy? Why corporate strategy? Levels of strategy Crafting a strategy An ongoing process Summary Self assessment questions Activities References LEARNING OBJECTIVES After reading this lesson you should be able to  Define and understand the concept of corporate strategy  Identify the different levels of corporate strategy  Examine the reasons for developing strategies  See corporate

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    Sample of Reflection Report

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    The Diaoyu / Senkaku Islands Dispute Questions of Sovereignty and Suggestions for Resolving the Dispute By Martin Lohmeyer A thesis in fulfilment of the requirements of the Degree of Master of Laws in the Faculty of Law‚ University of Canterbury 2008 Content Content ....................................................................................................................1 Acknowledgements........................................................................................

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    Python Programming for the Absolute Beginner by Michael Dawson Premier Press © 2003 ISBN:1592000738 With this text‚ you will acquire the skills that you need for more practical Python programming applications‚ and learn how these skills can be put to use in real-world scenarios. Table of Contents Python Programming for the Absolute Beginner Introduction Chapter 1 - Getting Started: The Game over Program Chapter 2 - Types‚ Variables‚ and Simple I/O: The Useless Trivia Program Chapter 3 - Branching

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    Praise for The Spirit Catches You and You Fall Down “Fadiman describes with extraordinary skill the colliding worlds of Western medicine and Hmong culture.” —The New Yorker “This fine book recounts a poignant tragedy…It has no heroes or villains‚ but it has an abundance of innocent suffering‚ and it most certainly does have a moral…[A] sad‚ excellent book.” —Melvin Konner‚ The New York Times Book Review “An intriguing‚ spirit-lifting‚ extraordinary exploration of two cultures in uneasy

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    E L E V E N T H E D I T I O N MARKETING MISTAKES AND SUCCESSES 3 0 T H A N N I V E R S A RY Robert F. Hartley Cleveland State University JOHN WILEY & SONS‚ INC. VICE PRESIDENT & PUBLISHER EXECUTIVE EDITOR ASSISTANT EDITOR PRODUCTION MANAGER PRODUCTION ASSISTANT EXECUTIVE MARKETING MANAGER ASSISTANT MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR SENIOR DESIGNER SENIOR MEDIA EDITOR George Hoffman Lise Johnson Carissa Doshi Dorothy Sinclair Matt Winslow Amy Scholz Carly DeCandia Alana

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    Marketing Mistakes and Successes

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    ELEVENTH EDITION MARKETING MISTAKES AND SUCCESSES 30TH ANNIVERSARY Robert F. Hartley Cleveland State University JOHN WILEY & SONS‚ INC. VICE PRESIDENT & PUBLISHER EXECUTIVE EDITOR ASSISTANT EDITOR PRODUCTION MANAGER PRODUCTION ASSISTANT EXECUTIVE MARKETING MANAGER ASSISTANT MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR SENIOR DESIGNER SENIOR MEDIA EDITOR George Hoffman Lise Johnson Carissa Doshi Dorothy Sinclair Matt Winslow Amy Scholz Carly DeCandia

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    Why Millions of Moms‚ Dads‚ and Doctors Love What to Expect® When You’re Expecting “What every mother can’t do without!” —NIRA COLYN‚ MD “What to Expect is an incredible pregnancy resource…. The book is very user-friendly and has an excellent index…. Any topic you can think of can be looked up right away.” —BRENDA SM ALLEGAN‚ RN‚ BSN “This book quite literally has it all. I have never found a more complete yet completely enjoyable guide to a healthy‚ happy pregnancy.” —SUSAN KANE‚ EDITOR-IN-CHIEF

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