Jahangirnagar University Submitted to: Nigar Sultana Assistant Professor Dept. of Business Studies Jahangirnagar University (JU) Subject: Marketing plan on “Halal Organic Soap” Group Name: Sagacious Section: A Batch: 3rd EMBA Program Group Member’s Detail: |Si. No. | Name |ID |Contact Number | |1 |Md. Shahadat Hossain |20122077
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the Soap Category in India | | Soap is a product that many people might take for granted or consider rather ordinary‚ but for some‚ lathering up can be a treasured part of a morning or nightly routine. Scented or unscented‚ in bars‚ gels‚ and liquids‚ soap is a part of our daily lives. In the United States‚ soap is a $1.390 million (US$)* industry with over 50 mass market brands. But in some markets the sales potential for soap is only beginning to be realized. At the end 2000‚ soap was
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Assignment I- SUDSY SOAP Case Study 1-Scheduling Problems. A-Lead time: First of all; Starting date of this partnership wasn’t mentioned; however; assume we are in month of June; According to the proposal the promotion will start by October 5th so prior to this date they should be ready with Soap and dishes taking into consideration that delivery time of Soap varies between 6 to 43 days. But if we were in September for example; they won’t be able to meet this lead time. In addition to;
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Dove Brand Analysis Amanda Sheahan-Hobbs 200245034 Technical Communications Anthony Tilotta The dove brand started in 1957 by taking a bar of soap to a whole new level by adding mild cleansers and ¼ moisturizing cream. Dove’s soap left skin not only clean but nourished witch quickly became a favorite and even became dermatologists number one recommended brand. Today Dove offers a wide variety of beauty products from hair products to moisturizers‚ facial products and many more. Dove has always
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STUDENT DECLARATION I‚ Ankit Chaturvedi‚ hereby declare that the research report entitled “Comparative study & marketing strategies of HUL Soap” is partial fulfillment for the awarded of Degree of BACHELOR BUISNESS ADMINISTRATION. The work has been carried out at Unique COLLEGE‚ BHOPAL and is an authentic record of our own work. Date: Place: Ankit Chaturvedi B.B.A. VI Sem PREFACE Projects and research works are integral part of academic curriculum. During the process a
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LIFEBUOY’S REPOSITIONING STRATEGY: Lifebuoy soap is a very old brand of bath soap in India‚ Life Buoy is an anti bacterial soap and in the beginning it positioned itself on its antibacterial qualities‚ lifebuoy gained a number of customers with this positioning‚ but then there comes the competition with the Dettol soap.. All this put Lifebuoy out of lime light and to survive in market‚ Lifebuoy positioned itself on price it became low price antibacterial soap. This strategy may have boosted short term
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Part I: Scansion and Analysis This essay presents analysis on the poem titled Describe Yourself in Three Words or Less‚ written by Rita Dove. The poem is a perfect example of a thematic mode in poetry. When you first read the poem‚ you hardly know what the writer is trying to say or what she’s even talking about. After reading the poem numerous times you start to grasp an understanding of the theme‚ that’s where the thematic mode comes in. Symbolism is also presented in this poem. “then I sing to
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What is Soap? Soaps are mixtures of sodium or potassium salts of fatty acids which can be derived from oils or fats by reacting them with an alkali (such as sodium or potassium hydroxide) at 80°–100 °C in a process known as saponification. fat + NaOH ---> glycerol + sodium salt of fatty acid CH2-OOC-R - CH-OOC-R - CH2-OOC-R (fat) + 3 NaOH ( or KOH) both heated ---> CH2-OH -CH-OH - CH2-OH (glycerol) + 3 R-CO2-Na (soap) R=(CH2)14CH3 Soap is a cleansing agent created by the chemical reaction
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1) Why does Unilever want fewer brands? First of all let’s define what we mean does “brand” mean? I think brand is the practical‚ emotional‚ or instinctual response that is stimulated in the brain by a product or company. Brand is the image and feeling that get to people minds and hearts when they hear‚ smell‚ see and think of your name‚ product‚ and benefit. A brand may identify one item‚ a family of items‚ or all items of that seller. If used for the firm as a whole‚ the preferred term is trade
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Executive Summary Dove denotes a personal care brand name that speaks for itself. It emanates from the global business Unilever. Unilever has over 400 varieties of products typically in advertising foods‚ drinks and toiletries. Having been established in 1957‚ in the United States‚ Dove currently stands as one of the biggest names in women’s skin care products. Dove beauty bar‚ Dove body wash‚ Dove body lotion‚ Dove deodorant and Dove hair care take credit for putting Dove Company as a leading brand
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