a single business. The current non-executive Chairman of Unilever N.V. and PLC is Michael Treschow while Paul Polman is Group Chief Executive. Unilever owns over 400 brands‚ amongst the largest selling of which are Aviance‚ Axe/Lynx‚ Ben & Jerry’s‚ Dove‚ Flora/Becel‚ Heartbrand‚ Hellmann’s‚ Knorr‚ Lipton‚ Lux/Radox‚ Omo/Surf‚ Rexona/Sure‚ Sunsilk‚ Toni & Guy‚ TRESemmé‚ VO5 and Wish-Bone. Unilever PLC had a market capitalisation of £27.3 billion as of 23 December 2011‚ the 18th-largest of any company
Premium Unilever
I. Executive Summary Deonat Mineral Deodorant is a unique deodorant product offering a natural way of satisfying the market needs of every Filipino whose very nature is paying scrupulous attention to detail when it comes to cleanliness particularly in hygiene. This marketing plan is for the production and distribution of the Deonat Mineral Deodorant. The Rein and Fres Company plans to introduce the underarm natural based deodorant as its initial offering to the public. The company plans to increase
Premium Marketing
Secret Proctor & Gamble Figure Secret Line Since 1956 Proctor & Gamble has been selling the Secret Brand deodorant. This deodorant is marketed as an antiperspirant/deodorant and is targeted and manufactured just for women. Our cultural and social environment create a pressure to smell good and be sweat free‚ thus we use deodorants. It satisfies our personal needs‚ and is a product that typically you always have and use daily. This is an item that never goes out of style; all
Premium Procter & Gamble Marketing United States
appearance without affecting the body’s structure. Cosmetics include a huge range of products such as Lotions Skin creams Face wash Lipstick Lip gloss Kajal Mascara Eye liner Perfumes Nail colours (nail polishes) Shampoos Hair colours Deodorants Compacts Foundation And much more... LOTIONS The literal meaning of lotion is a thick‚ smooth liquid preparation designed to be applied to the skin for medicinal or cosmetic purposes. The general meaning of lotion is a low- to medium-viscosity topical
Premium Human skin color Cosmetics Human skin
worldwide; some have global appeal‚ others are regional/local brands developed to meet regional or local preferences. The company’s global food brand names include Iglo‚ Bertolli‚ Hellmann’s‚ Knorr‚ Lipton and Magnum. Home and Personal Care brands include Dove‚ Lux‚ Omo and Sunsilk. Designer fragrances brands include Cerruti‚ Calvin Klein and Lagerfeld Classic. Unilever was arguably the world’s first packaged goods manufacturer‚ and is still one of its biggest companies with operations in every corner
Premium Unilever
global reach. Unilever proudly declares that every day 150 million people are choosing their brands ‘to feed their families and clean their homes’. Unilever is one of the world’s top makers of packaged consumer goods and moves countless products like deodorants‚ fragrances‚ soap‚ margarine‚ tea and frozen foods all over the world. The corporation sells products in over 150 countries and has annual sales of approximately $ 46 billion (£31‚5bn). Unilever controls subsidiaries in at least 90 countries and
Premium Unilever Advertising Brand
Diocesan Catholic Schools System Diocese of San Pablo San Pablo City‚ Laguna Liceo de Pila Pila‚ Laguna Aloe Barbadens Mill (aloe vera) and Citrus Limon X (lemon) as an Active Anti-Bacterial and Moisturizing Soap Research I- Chapters 1-2-3 Presented to: Mr. Lucien Estalilla Ansay Research Teacher In Partial Fulfilment of the Requirements in Research I A.Y. 2012-2013 Submitted by: Ma. Jonah Girl H. Amoranto Kris Laurenz F. Aranilla III- St. Augustine DEDICATION
Premium Soap Skin
Men’s Grooming - France Euromonitor International : Country Sector Briefing June 2010 Men’s Grooming France List of Contents and Tables Headlines ................................................................................................................................................................. 1 Trends ...................................................................................................................................................................... 1
Premium Procter & Gamble
brands spanning 20 distinct categories such as soaps‚ detergents‚ shampoos‚ skin care‚ toothpastes‚ deodorants‚ cosmetics‚ tea‚ coffee‚ packaged foods‚ ice cream‚ and water purifiers‚ the Company is a part of the everyday life of millions of consumers across India. Its portfolio includes leading household brands such as Lux‚ Lifebuoy‚ Surf Excel‚ Rin‚ Wheel‚ Fair & Lovely‚ Pond’s‚ Vaseline‚ Lakmé‚ Dove‚ Clinic Plus‚ Sunsilk‚ Pepsodent‚ Closeup‚ Axe‚ Brooke Bond‚ Bru‚ Knorr‚ Kissan‚ Kwality Wall’s
Premium Unilever
Introduction Unilever is a multi-national corporation‚ formed of Anglo-Dutch parentage that owns many of the world’s consumer product brands in foods‚ beverages‚ cleaning agents and personal care products. Unilever employs nearly 180‚000 people and had worldwide revenue of almost €40 billion in 2005. Unilever is a dual-listed company consisting of UnileverNV in Rotterdam‚ Netherlands and Unilever PLC in London‚ England. This arrangement is similar to that of Reed Elsevier and that of Royal Dutch
Premium Unilever