[pic] Harvard University 2013 Syllabus – Summer Session |MGMT S-6040 |Nicholas Nugent‚ Ph.D. | |International Marketing |Office Hours: before/after class | |Mon-Wed: 3:15 to 6:15 PM |& by appointment | |
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one of the founders‚ who is also a company Vice-President. The team devised a questionnaire and was fortunate to be given almost 3 hours at the company. This data was then referenced against a number of benchmarks‚ to understand what academic and business case findings could offer in terms of a solution. This combined with the team¡¯s experience and learning‚ led to the solution proposed. 2. Company Analysis Beijing Lonma Entertainment International Co.‚ Ltd. (LMEI) is a modern creative media
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Harvard Business School 9-598-021 Rev. February 9‚ 1998. WESCO Distribution‚ Inc. Late in June 1997‚ Jim Piraino‚ VP marketing for WESCO Distribution‚ Inc. (see Exhibit 1)‚ was preparing for a yearly review meeting with his CEO Roy Haley. At the top of the agenda was the performance of the National Accounts (NA) program during the first half of 1997 (see Exhibit 2). Haley had ambitious plans for WESCO over the next five years. He had charted out a course that called for an annual growth rate
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Harvard Business Review Case Study : The Customers’ Revenge by Dan Ariely (December 2007) As an introduction of this case‚ a little recall of the facts may not harm anyone. Atida is a 70 year old motor company‚ producing and selling stylish and innovative cars and they have just launched a new one on the market : the Andromeda XL. The brand has many loyal customers and devoted fans among various clubs and communities. Jim MacIntire and his colleagues from the customer service department
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entrepreneur 4 1.1 The motivation for starting the business 4 1.2 Forejustin Passman’s character traits 5 1.3 MR Passman’s personality type 5 1.4 Decision making and leadership style 6 1.5 Leadership style 6 1.6 Mr Forejustin Passman’s role within the business 7 1.7 Entrepreneurial networking 8 1.8 Innovation 9 2.0 The enterprise 11 2.1 Business strategy 11 2.2 E-business 13 2.3 Organisational culture 14 2.4 Critical success factors of his business 15 2.5 Conclusion 17 Bibliography 18 Appendix 19
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Open Zara Store in Suzhou Zara Project Report Yang Cao Kalele Perreira Hunan Lei Nicholas Case Business 201‚ Section 1 Professor Eli Berniker May 20‚ 2007 Table of Contents Introduction to the project: p.3 Intro to Zara: p.3—4 Business Vision: p.4 Location: p.4—7 Target Market: p.7—8 Business Start—up and Operation: p.8—14 Future Growth: p.14—15 Invest Recommendation: p.15—16 Why we choose Bank of China to get our initial fund? p.16 References:
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through professional experience and key concepts gleaned from selected course reading selections. As CEO of GE‚ Jack Welch ’s management skills became legendary‚ with little tolerance for bureaucracy and archaic business processes. Acquiring new businesses and ensuring that each business unit under the GE umbrella was one of the best in its field was a primary concern for Mr. Welch. Under his guidance‚ the company expanded dramatically from 1981 to 2001 (GE‚ 2012). The culture of innovation and learning
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their first five years is more than 50% (Reiss‚ 2006). There are many reasons that contribute to SMEs’ failure: insufficient capital‚ poor management skills‚ poor human resources‚ lack of innovations and so on. Factors that contribute to small business survival and non-survival In order to prosper‚ all SMEs need to ensure that they are alert both to opportunities for achieving success and threats to their survival. Only when the company are aware of and deal with these factors correctly‚ they
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Questions to answer 1) How did Ducati become the second most profitable motorcycle maker in the world despite its small scale? 2) What is the fundamental economic logic of Minoli’s turnaround? 3) Can Ducati sustain its position in the sport segment? Can Honda and the other Japanese manufactures stop its growth in this segment? 4) What strategic alternatives are available to Minoli in 2001? Which alternatives would you recommend‚ why? GMAN 512 Midterm 11 February 2010
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Business Source Complete Other Sources (Book / Monograph‚ Case Study‚ Conference Papers Collection‚ Conference Proceedings Collection‚ Country Report‚ Financial Report‚ Government Document‚ Grey Literature‚ Industry Report‚ Law‚ Market Research Report‚ Newspaper‚ Report‚ SWOT Analysis‚ Video‚ Working Paper‚ etc.) *Titles with ’Coming Soon’ in the Availability column indicate that this publication was recently added to the database and therefore few or no articles are currently available. If
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