1 PROGRAMME TITLE : BETC level 7 Strategic Management and Leadership UNIT NAME : UNIT-8 (Edexcel Unit-6) Creative and Innovation Management ASSESSOR NAME : Daw Khine Mar Hlaing ASSIGNMENT TITLE: Analytical Report on Creative and Innovative Management STUDENT NAME ISSUE DATE : Saw Htoo Myat Htun Win : 2.6.2013 SUBMISSION DATE : 14.7.2013 Saw Htoo Myat Htun Win: Creative and Innovative Management (12/PB – 000047) PB 02-12 2 Table of Contents Page No. Introduction
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Abstract The ability to be creative and think outside of the box is fundamental in today’s more challenging and competitive business landscape. Organizations today are looking for business professionals who have the ability to lead through innovation. Innovation is the application of better solutions that meet new requirements‚ unarticulated needs‚ or existing market needs. This is accomplished through more effective products‚ processes‚ services‚ technologies‚ or ideas that are readily available
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Introduction The nature of today’s business is highly competitive. So the success of every organization highly depends on the novel creative and innovative ideas. Creativity simply means thinking up new things. Innovation means applying those thoughts in to work. It is the conversion of new ideas into products and services. In a rapidly changing global world‚ managers must use all their abilities to forecast the future opportunities and threats. All these are for achieving and maintaining strategic
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Making innovation work: How to manage it‚ Measure it‚ and Profit from it By Davila Epstein and Shelton Summary In this book the authors provide clearly defined methods and guidelines for creating and sustaining innovation strategies that best fit a specific company. The book covers a lot of topics about innovation from the management’s prospective. It starts from evaluation the innovation state of one company to how to design an innovation strategy while integrating /balancing innovations between
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The future of open innovation Oliver Gassmann1‚ Ellen Enkel2 and Henry Chesbrough3 Institute of Technology Management‚ University of St. Gallen‚ Dufourstrasse 40a‚ CH-9000 St. Gallen‚ Switzerland. oliver.gassmann@unisg.ch 2 Dr. Manfred Bischoff Institute of Innovation Management of EADS‚ Zeppelin University‚ Am Seemoser Horn 20‚ D-88045 Friedrichshafen‚ Germany. ellen.enkel@zeppelin-university.de 3 Center for Open Innovation‚ F402 Hass School of Business‚ University of California‚ Berkeley‚ CA
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Measuring Innovation: Initial Approaches Susan Rose Stephanie Shipp Bhavya Lal Alexandra Stone Science and Technology Policy Institute March 2009 Athena Alliance 911 East Capitol St.‚ SE Washington‚ DC 20003 www.athenaalliance.org | info@athenaalliance.org Frameworks for Measuring Innovation: Initial Approaches About Athena Alliance Athena Alliance is in the vanguard of identifying‚ understanding‚ analyzing‚ and educating on the information‚ intangibles‚ and innovation (I3 or I-Cubed)
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of their competitors. After‚ they begin to focus on building products that are better than the original products. This type of thinking opens the door for disruptive innovation. Disruptive innovation has proven time after time to have an advantage in developing creatively through the theories of innovation. Disruptive innovation created an advantage over the competition when a plan was developed correctly. Companies are developed with the goal of success in mind. In order to do so‚ these same
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Theory and Value Innovation 2a1‚ DB 8004-01 Spring 2013 Houston‚ TX Instructor: Dr. J Outline I. Introduction II. Innovation Theories a. Disruptive Innovation – Sustaining‚ Evolutionary and Revolutionary b. Value Innovation– Red and Blue Oceans c. Compare and Contrast Theories III. Case Study d. Apple Inc. i. Disruptive Innovation ii. Value Innovation IV. Conclusion Introduction Disruptive innovation has a proven advantage
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INTRODUCTION 1 1.EXECUTIVE SUMMARY 2 2.ELEMENTS OF INNOVATION 2 2.1 THE TYPES OF INNOVATION 3 2.2 CLASSIFICATION OF INNOVATION 4 2.3 DRIVERS OF INNOVATION 4 2.4 ENABLERS OF INNOVATION 5 2.5 BARRIERS TO INNOVATION 6 3. INNOVATION WITHIN BANKING ORGANISATIONS 7 3.1 TUNNEL VISION AS A BARRIER 9 3.2 CUSTOMERS AS ENABLER WITH LEGISLATION AS A DRIVER 9 4. INNOVATION AS A TOOL 10 4. RECOMMENDATIONS 10 4.1 THE MAVERICKS 11 4.2 READ THE SIGNS 11 4.3 COMMUNICATE 12 4.4 IDEAS INCLUDE 12 5
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ABSTRACT : Innovation is one of the most important issues in business research today. It has been studied in many independent research traditions. Our understanding and study of innovation can benefit from an integrative review of these research traditions. In so doing‚ various topics of consideration have been identified and studied. Consumer response to innovation‚ Organizations and innovation‚ which are increasingly important as product development becomes more complex and tools more effective
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