AIR ASIA E-COMMERCE STRATEGIES Low cost per average seat kilometer AirAsia focused on ensuring a competitive cost structure as its main business strategy. It has been able to achieve a cost per average seat kilometer (ASK) of 2.5 cents‚ half that of Malaysia Airlines and Ryanair and a third that of EasyJet. AirAsia can lease the B737-300s aircraft at a very competitive market rates due to the harsh global market conditions for the second-hand aircrafts because of the September 11th event in 2001
Premium Malaysia Airlines Kuala Lumpur World Wide Web
E-commerce This is an introductory look at the science of Internet marketing. I will discuss a) Internet marketing frameworks for topics such as online consumer buying behavior‚ establishing and maintaining customer relationships‚ integrating the Internet into a marketing program and coordinating online and offline marketing practice‚ and b) issues in Internet marketing‚ such as community‚ privacy and auctions. I will also investigate aspects of website design‚ consumer behavior and satisfaction
Premium World Wide Web Marketing Internet
be done by any such person in reliance upon the contents of this paper. Nishith Desai Associates © 1 LEGAL ISSUES IN E-COMMERCE Aashit Shah and Parveen Nagree Nishith Desai Associates Nishith Desai Associates (“NDA”) is a research based international law firm based in Mumbai and Palo Alto‚ Silicon Valley‚ specializing in information technology‚ e-commerce‚ telecommunications‚ media and entertainment laws‚ international financial and tax laws and corporate and securities laws. It has
Premium Electronic commerce
stores in 26 countries worldwide. As the importance of online presence grows‚ IKEA has also launched over 13 successful e-commerce websites in many parts of Europe‚ UK and the US. It is undeniable that a core reasoning for their continued success is due to their unique business and e-commerce model and solid core values‚ which will be discussed further in this report. IKEA’s E-business Model IKEA’s Target Audience IKEA’s vision is to offer ‘a wide range of well-designed‚ functional home furnishing
Premium IKEA
Introduction to E-Business and E-Commerce David Chaffey‚ E-Business & E-Commerce Management ‚ 5th Edition‚ © Marketing Insights Limited 2012 Slide 1.2 Learning Outcomes • Define the meaning and scope of e-business and e-commerce and their different elements • Summarize the main reasons for adoption of e-commerce and e-business and barriers that may restrict adoption • Outline the ongoing business challenges of managing e-business and e-commerce in an organization. David Chaffey‚ E-Business
Premium Electronic commerce Marketing
Ebay’s E-Commerce Success How Ebay Used IT to make it Big Kent Kirkwood Intro to Business‚ BA101 Professor Williams February 2nd‚ 2011 Ebay’s E-Commerce Success How Ebay Used IT to make it Big Ebay had an unusual start‚ when a 28 year old programmer named Pierre Omidyar‚ created a site to sell items online stated‚ Hsiao‚ A (n.d.). He posted some broken laser pointers for sale in an auction-style listing. He meant this to be an example for other things to be listed for sale. Then the
Premium Electronic commerce Online shopping
Business Skills for E-Commerce Unit Report Report on E-Commerce Submitted by: Submitted to: Contents Learning Outcome 1 1 What is E-Commerce? 1 Role and Functionality of E-Commerce 2 Assessing Parcel2Go.com 2 Business Aims of Parcel2Go.com 4 Conclusion 4 Learning Outcome 2 4 E-Commerce: Analysis of Business and Consumer Impact 4 Global Impact of E-Commerce on Society 6 Impact on Jobs and Careers: 7 Impact on Educational Institutes: 7 Impact on Customer
Premium Electronic commerce Courier
E-Commerce: Today we are living in such a world where the order for the pizza and Payment for the child’s education is done with just a phone call or a click. Today we can buy Clothes‚ accessories‚ Gadgets‚ Books‚ Footwear and many more‚ sitting at our home with just a click.. The word behind all this is E-COMMERCE What is E-commerce..? E-commerce or Electronic-Commerce is the new buzz word used for conducting‚ maintaining and developing the transactions of Business through a secure communication
Premium Marketing Electronic commerce Sales
Mobile Commerce Industry surpassing E-Commerce Industry By Zarah Ali National University of Modern Languages Table of Contents Abstract The research deals with ‘How Mobile Commerce Industry has surpassed E- Commerce Industry in various domains of life?’ For analysis the researcher has taken into account many recent facts and figures showing the increasing trend in M-commerce in the entire world. The researcher has successfully established
Premium Mobile phone
Social Media Effects on E-Commerce Introduction The design of websites is increasingly incorporating social cues like helpfulness and familiarity‚ especially in e-commerce websites with the primary objective of facilitating the exchange relationship (Adapa‚ 2008). This draws on the assumption that social cues in websites evoke a social response from the visitors of the websites‚ which in turn leads to enjoyment. As a result‚ users have a tendency to patronize exciting‚ entertaining and stimulating
Premium Electronic commerce Online shopping Retailing