"E commerce technologies have changed the traditional tradeoff between the richness and reach of a marketing message" Essays and Research Papers

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    Conducting E-Commerce

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    Conducting E-Commerce In this case study we will be determining the principles of e-commerce. The Raffles Hotel is a luxury hotel that depends on the success of its group’s ability to attract customers and to contain its cost. Raffles Hotel has used their ability in attracting customers with their e-marketplace. They have used there website that introduces customers to there facilities and services. By giving the customer the ability to find anything they need to know about the hotel at

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    Electronic Business (E-Business) is a perplexing practice due to the numerous aspects it involves. In today’s rapidly changing environment‚ organizations adopt E-Business to respond to several business drivers. The progressions of the macro-environments are creating innovative business environments‚ in which E-Business is considered a normal practice. This paper attempts to model the business environment and evaluate its competitive characteristics by comparing the traditional business with E-Business. Kreplin

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    Ethics in E-Commerce

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    environment is quite different from that of the traditional brick and mortar businesses. The very nature of e-business necessitates the need for things to be viewed from a different perspective. An important contemplation is whether ethics needs to be considered‚ and if so‚ the development and implementation of policies that would support that need should be explored. In comparing the way business is transacted via the Web to that of a traditional business‚ one area of interest is privacy. Since

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    Businesses using e-commerce need to advertise. This can be done by advertising in newspapers‚ on the radio‚ on television‚ public speaking‚ posters and flyers and even online. Sponsoring your site in search engines ~ Most people look for things on the internet‚ by using search engines‚ especially if you don’t know the web address. These include‚ Google‚ Ask Jeeves and Bing. When you search something‚ a list pops up of all the web addresses‚ with the word‚ or phrase that you typed in. There’s a competition

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    E-Commerce Activities

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    This paper provides an overview of e-commerce activities in the textile and apparel industries. We begin with a brief look at the current competitive landscape in the “bricks and mortar” apparel industry‚ highlighting the changes that have occurred over the past decade as retailers have adopted “lean-retailing” business models in response to increased product proliferation and shorter product life cycles. With the advent of the internet‚ apparel sales have started to move on-line. To understand

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    E-Commerce Today

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    E-Commerce today   1. Use of Internet‚ digital commercial transactions between organisations and individuals.   2. Money exchange in return of products and/or services.   3. Began in 1995‚ 1st internet portals: netscape.com => new media (ads and sales).   4. Exponential growth curve => it is slowed down only in 2008 (to 16% annual growth!)‚ FYI: „dot-com” bubble burst in March‚ 2008. Companies were failed‚ yet many others not (i.e.: Amazon‚ eBay‚ Expedia‚ Google).   5. 1.4 billion people

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    E-Commerce Security

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    of hacking- E-commerce sites need to be able to prevent hacking so as to keep both business and customer data secure. If customer data is stolen from a business’s database then it is possible for the thieves to steal those customers’ identity‚ this is known as identity theft. Identity theft involves a thief stealing the personal details of someone and using this information to apply for services such as credit cards‚ loans and mortgages whilst pretending to be the person that they have stolen the

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    E-Commerce Exercises

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    figurines and with people who run collectibles stores in other parts of the country. Every auction involves at least two e-mails (one to confirm the final bid and another to confirm the payment). Many successful bidders also send e-mail messages to Betty when they receive the item with questions about the item‚ or just to thank Betty for sending the item so quickly. Some of these e-mail exchanges continue with discussions related to crystal figurines and other collectible

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    E-Commerce and Cybercrime

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    Chapter 11 ANSWERS TO DISCUSSION QUESTIONS 1. What can be done to improve e-commerce security on the Internet? Give several examples of security measures‚ and technologies you would use. Students’ answers will vary. However‚ some issues can be more policing‚ standard protocols‚ encryption‚ scrambling data‚ public and private key encryption methods‚ fire walls‚ secure network access‚ security monitors‚ virus defenses‚ security codes‚ backup files‚ biometrics controls‚ computer failure

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    E-Commerce vs M-Commerce

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    E-COMMERCE & M-COMMERCE 1. Definition: - E-commerce: refers to commercial affairs which are conducted by using technological equipment such as computer‚ laptop‚ etc. over Internet‚ computer network or other electric systems. - M-commerce: refers to buying or selling process which is conducted through mobile network such as 3G‚ wireless‚ etc. in which mobile device: cellphone‚ smartphones‚ PDA (Personal Digital Assistant)‚ etc. are used. 2. Benefits and Drawbacks: Brief overview of e-commerce

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