E-MARKETING ENVIRONMENT IN PRESENT SCENARIO *Mr. Prashant Sharma (A.P‚ Mgt.Deptt. DIMS‚ Meerut.) *Dr.Gaurav Kaushik (HOD‚ Mgt.Deptt‚ DIMS‚ Meerut.) ABSTRACT E- marketing is popular nowadays worldwide. Through the help of Internet companies interested in selling goods and services can easily penetrate into the homes and offices of prospective buyers. Companies can measure their marketing related statistics easily and relatively inexpensively. Certain drawbacks such as information
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A Project Report On E-commerce And How To Grow Business Online 2014 Under the Supervision of: Submitted By: Prof. Ritesh Jain Mohit Agrawal
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negative‚ scale‚ hard to measure Owned media: Content marketing: strategy involving creating & publishing content on sites and in social media. Having content available to inform ‚entertain and engage users when seek the company Companies organising themselves as media publishers online All owned media is content Sell digital content on media (music software)‚ accept Google Ad Sense and recive payments when click on ads. Websites: Marketing public relations (MPR) brand related activities & non
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6-750pm 2/18/2014 How technology has changed Technology today‚ has allowed us to connect with people with ease‚ and has made many tasks so much easier. From desktops to IPhones‚ the world we live in today allows us to communicate with anybody with wireless access with just a couple clicks of a mouse. As civilization has evolved so has technology‚ from letters to phone calls to email‚ basic communication methods have consistently progressed into the complex system we have today. As we become more
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“The major Problems and limitations of E-marketing in Bangladesh” 1.2 Rationale of the Study: I want to do this research as a part of my course curriculum of Research Methodology. I am doing major in marketing. So that is why I have selected this topic which has a good relation with my major. I strongly believe that the research will help me a lot for understanding the term E-marketing as well as how can I use the term in real life as a strong marketing tool. If I do the research‚ it may help
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P 2.2 Discuss the global impact of e-Commerce on society. Ans Positive effects of e-commerce on society * Convenience * Helpful for disables and aged people * Time saving * Information availability * Helpful for new business * Jobs for society * 24 hour service * Available niche products * Disintermediation * Environment friendly Negative effects of e-commerce on society * Unemployment * Increase in crime * Health
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Chapter 3: E-COMMERCE The Internet and World Wide Web: E-commerce Infrastructure The Internet: The Internet is a worldwide collection of networks that links millions of businesses‚ government agencies‚ educational institutions‚ and individuals Evolution of the Internet: The Internet was first developed by the Advanced Research Projects Agency (ARPA) and the U.S. Department of Defense(DoD) for scientific and military communications and to avoid the loss of communication in the event
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sector of electronic commerce‚ the growth of e-commerce is evidence of entrepreneurs’ rush to meet the high growing market demands. E-commerce is a strong mechanism for various types of enhancement within a company; it has the use of effective management and the transformation of rudimental business strategies which represent the paste system to a new e-economy which synthesizes a more sophisticated and visionary approach to business (Van Hooft and Stegwee‚ 2001). E-commerce permits extended firms
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and Return Tradeoff Memo The process of portfolio construction can be quite complex. Analysts go through reams of statistics – past performance‚ future potential‚ and industry knowledge and rely on personal insights into the market to arrive at the final list (UOP‚ 2009). Every investor aims to maximize returns while minimizing risk. Individual securities must be evaluated not only on the risk-return trade-off in isolation but also on their contribution to the risk-return tradeoff of the entire
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Chapter One: Overview of Electronic Commerce ONLINE FILE W1.1 Application Case DELL—USING E-COMMERCE FOR SUCCESS The Problem/Opportunity Founded in 1985 by Michael Dell‚ Dell Computer Corp. (now known as Dell) was the first company to offer personal computers (PCs) via mail order. Dell designed its own PC system (with an Intel 8088 processor running at 8 MHz) and allowed customers to configure their own customized systems using the build-to-order concept. This concept was‚ and is
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