Prepared for: Professor Nicolas Kuzm Topic Paper 3: Boeing Aircraft Company vs. Airbus Managerial Economics Fall 1‚ 2012 Section OB September 2‚ 2012 Introduction: For decades‚ Boeing and Airbus have struggled for dominance in the large commercial aircraft market. In 2010 and 2011‚ the World Trade Organization ruled that each firm has received illegal subsidies from the governments of the United States and the European Union‚ which have enhanced their competitive positions
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Commercial Airline Industry Industry Analysis Porter’s Five Force Threat of New Entrants: - Low • Existing loyalty to major brands • Incentives for using a particular buyer (such as frequent shopper programs) • High fixed costs in R & D • Scarcity of resources (technical ) • High costs of switching companies (maintenance cost) • Government restrictions or legislation Power of Suppliers: - Moderate to high • There are very few suppliers
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UP‚ UP AND AWAY AIR OF CONFIDENCE How Indigo went from being a small airline to a spunky player which took on aviation biggies to grab third spot in the market Tushar Srivastava A decade ago‚ they were just another bunch of travel agents in a sea of similar Commission brokers. But Kabul Bhatia apparently knew how to make sense of the decades that his family-run busi¬ness‚ InterGlobe Enterprises had put in‚ doing the stuff and turning it into something bigger. Barely five years after it started
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Sheikh Sultan Bin Mohamed Al Qassimi‚ the Ruler of Sharjah and Member of the Supreme Council of the UAE. The Air Arabia fleet consists of two modern A320 aircraft‚ flying directly to the following destinations: Bahrain‚ Egypt‚ Iran‚ Kuwait‚ Lebanon‚ Oman‚ Qatar‚ Sri Lanka and Syria. This year Air Arabia plans to expand its fleet to four Airbus A320 aircraft‚ flying to more destinations. In this case study (report) I will go throw the external environment to assess the viability of this operation
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4 Reducing our Weaknesses 4 Taking Advantage of Opportunities 5 Looking out for Threats 5 References 6 SWOT Analysis Strengths | Weaknesses | 1. Low Cost of Tickets 2. Low cost of maintenance – Fleet made up entirely of Airbus A320-200 3. Low Cost of Operations – Uses Budget Terminals 4. 1st low cost carrier in Singapore- Is recognized as the low cost leader 5. Operates in 13 countries & 35 destinations 6. Has tie-up with Hertz car rental | 1. Lack of free food
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Confidential and proprietary document. A320 + HTP‚ Flaps‚ Ailerons‚ Spoilers A310-300 Fin‚ Rudder‚ Elevators Unique experience with more than 70 million FH cumulated 2000 1980 1990 2010 5 Composites in Airbus @ Global Investor Forum by Dr Roland Thévenin _V51PR0800355_v1 5 A step by step gain of composite experience Composite structure / Structure weight (%) … step by step approach… 60 A350XWB 53% A400 M 40 20 25% A320 A330 A380-800 A340-600 © AIRBUS
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The Treat of New Entrants The unparallel success of AirAsia had stimulated many LCC to enter the market in its region‚ some of which are large full-service airlines’ subsidiary companies. Knowing that the new-comers would copy its low cost strategy‚ AirAsia introduced a series of unique services. For example‚ it was the first airline in Malaysia to allow online check-in. What’s more‚ it offered more choice for those who wanted to pay more for convenience‚ such as the Xpress boarding service and
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Media Announcement Air Asia Plane Skids at Kucing Airport Good morning to all of you. I am representative of Air Asia Berhad to respond plane skids at Kuching Airport. An AirAsia aircraft AK5218‚ an Airbus A320 from Kuala Lumpur to Kuching had accidently skidded at the verge of Kuching International Airport. This accident happen because of heavy downpour cause visibility was poor. The plane was landing during a downpour and it causes skidded. Other possible cause is plane had landed on
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SUGGESTION CONCLUSION INTRODUCTION: Kingfisher Airline is a private airline based in Bangalore‚ India. The airlines owned by Vijay Mallya of United Beverages Group. Kingfisher Airlines started its operations on May 9‚ 2005 with a fleet of 4 Airbus A320 aircrafts. The airline currently operates on domestic routes. The destinations covered by Kingfisher Airlines are Bangalore‚ Mumbai‚ Delhi‚ Goa‚ Chennai‚ Hyderabad‚ Ahmedabad‚ Cochin‚ Guwahati‚ Kolkata‚ Pune‚ Agartala‚ Dibrugarh‚ Mangalore and Jaipur
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connecting services without through baggage checking‚ and it became the first Australia airline to allow customers to select their seat upon booking. The airline‚ which participates in the Qantas Frequent Flyer Programme‚ operates a fleet of Airbus A320-family and A330 aircraft. Mission Statement Jetstar’s mission is to offer all day‚ every day low fares to enable more people to fly to more places‚ more often (Jetstar‚ 2012). Company Objectives Jetstar is part of the Qantas
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