JetBlue Airways: Starting From Scratch Troy Thorpe WGU JetBlue Airways: Starting from Scratch Before David Neeleman’s non-compete agreement with Southwest Airlines expired‚ he envisioned the concept of starting a low-fare airline that would combine common sense‚ innovation‚ and technology and bring the humanity back into air travel (Gittel & O’Reilly‚ 2001). In 1998‚ JetBlue was born. In order for David to fulfill his goal of a “do-it-right” kind of airline‚ he needed to recruit superior industry
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costumer service at a low price. This would be achieved by cutting "unecessary" expenses‚ and through the use of information technology and information system. The airline Automated all its services‚ emplyed lean non-union workforce‚ operated airbus A320 and used almost exclusively microsoft software for information system. This gave them advantage over their competitors as they were able to offer better rates. This grew more rapidly than envisioned. Problem Experienced Febuary 14‚ 2007 New York
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the 20 miles of LGB and 16 million people living in Los Angeles. It was also able to avoid the hubs of the major players and at the same time‚ lower airport and gate rents. JetBlue uses a single aircraft type from Airbus Industrie. Most of these are A320s which are more technologically
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venture 54 Appendix 14 Airbus secures 200 jet order from AirAsia 55 Appendix 15 AirAsia plans to open regional headquarters in Jakarta 57 Appendix 16 Fuel surcharges – is it justified? 60 Appendix 17 AirAsia defers delivery of eight Airbus A320s 62 Appendix 18 AirAsia’s net profit falls 23% on
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Challenges Faced by AirAsia Airline 1. Asia’s Middle Class Growth Low cost airlines are expected to have greater potential in Asia as there are many Asian cities with a population above one million people each as well as a rising middle class population. This growth of middle class in Asia provides a huge market potential for AirAsia to grow. However‚ as the market is expanding further‚ more airlines or even new comers would like to get a piece of the action. For example‚ it is estimated that
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Area51 and the Roswell UFO incident 1.The Roswell incident is an accident that happened in the mid 1947 were an unidentified flying object was supposedly sighted and crashed near Roswell’s ranch in the state of New Mexico.28 2. Roswell said that the UFO was shaped as a silver disk gliding through the air. It is said that the UFO was thickened‚ darkened by the culinary institute of America (CIA) to area 51.35 3. Area 51 was confirmed to be real on august 15 2013 by the CIA. Area 51 was located to
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AirAsia was initially launched in 1996 as a full-service regional airline offering slightly cheaper fares than its main competitors. Unable to stimulate the market or attract enough passengers‚ the company was beset with major financial troubles. In 2001‚ Tony Fernandes reinvented the airline to model Southwestern’s no-frills/low cost design and with only three B737 aircrafts was able to quickly create one of the most profitable airlines in the world. Economies of Scale – Economies of scale exist
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The company was founded by Thomas Cook‚ a cabinet-maker‚ in 1841 to carry temperance supporters by railway between the cities of Leicester‚ Nottingham‚ Derby and Birmingham.[6] In 1851‚ the founder arranged transport to the Great Exhibition of 1851.[6] He organised his first tours to Europe in 1855 and to the United States in 1865.[6] In 1865‚ the founder’s son John Mason Cook began working for the company full time. In 1871‚ he became a partner‚ and the name of the company was changed to Thomas
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OUR FUTURE AT QANTAS A plan for the future of Australian aircraft maintenance engineeringMESSAGE FROM THE ALLIANCE Planning our future at Qantas Nothing captures the imagination of travellers like aviation. The appeal of passenger aircraft is testament to the engineering behind their technology. And keeping this technology in the air are highly skilled maintenance engineers. Over the years our national carrier Qantas has built up a reputation as an aviation industry leader‚ with engineers
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various destinations across Europe and the world‚ executive class‚ business class‚ speed‚ security‚ support facilities and years of experience. Nowadays‚ the main aircrafts which BA uses to transport people are Airbus A318-100‚ Airbus A319-100‚ Airbus A320-200‚ Airbus A321-200‚ Airbus A380-800‚ Boeing 737–400‚ Boeing 747-400‚ Boeing 767-300ER‚ Boeing 777–200‚ Boeing 777-200ER‚ Boeing 777-300ER‚ Boeing 787–8‚ Boeing 787–9. Most of the airplanes which are 77% use either Rolls-Royce or IAE alliance
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