Basic Terms & Terminology 1. Achievement Factor - The percentage of the rack rate that a hotel actually receives: in hotels not using RM software‚ this factor is generally approximated by dividing the actual average room rate by the potential average rate 2. ADR – An occupancy ratio derived by dividing net room’s revenue by the number of rooms sold 3. Average rate per guest – An occupancy ratio derived by dividing net rooms revenue by the number of guests 4. Competitive Set - The competitive
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Hospitality Service Marketing This is a basic course in service marketing and vital for any hospitality industry programme. Synopsis: The subject discusses on service marketing‚ market planning‚ market segmentation‚ service marketing and relationship marketing‚ developing in effective service mission‚ positioning and differentiation of services‚ marketing plans‚ customer – focused service and market research. Objectives: At the end of the course‚ the student will be able to: 1. Understand
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Early to bed and early to rise makes a man healthy‚ wealthy and wise‚" runs the proverb. We must have full sleep before we apply ourselves to our daily work. Oversleep is as harmful to our health as under sleeping is. A man who goes to bed late must rise late. A man who gets up early is sure to have an advantage over others who get up late. Getting up late means hurrying through everything-no bathing but only dry cleaning‚ not eating and chewing food properly but only bolting it. Early morning
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[pic] [pic] [pic] [pic] History of Early Childhood in Jamaica In Jamaica not much is recorded about the early history of Early Childhood in Jamaica except for the contribution of the early theorist and Pioneers and what they contributed throughout its early development. In the early history of Early Childhood in Jamaica the majority of children’s education was not given priority not much thought was given
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Discuss how an understanding of cross cultural management theory and cultural intelligence could help a hospitality manager in the transition across cultures. Diversity in hospitality industry: One of the biggest impacts of globalization for those managing companies and organization is dealing with a more culturally diverse pool of employees (Lim and Noriega‚ 2007). Lim and Noriega (2007) further argue that in a world where over 50% of world’s are owned and controlled by TNCs and MNCs they are
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employees are absent less‚ show less job stress‚ stay at work longer‚ and make positive contributions to their organisations (Griffin‚ 2002). Organisations in the hospitality industry are under constant pressure to meet change‚ develop their structures‚ and improve performance (Erkutlu and Chafra‚ 2006). It has been suggested that hospitality organisations need to employ effective leadership to improve guest services and employee job satisfaction (Woods and King‚ 2002).
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SUSTAINABLE OPERATIONS IN TOURISM AND HOSPITALITY Assessment 1: Industry Case study Evaluate and assess the effectiveness of sustainable practices‚ plans‚ programs and initiatives implemented by Industry operators and organizations within a sector of the tourism and hospitality industry. Paul TAYLOR - SUSTAINABLE OPERATIONS – BCO702 - Jonathan MACEDO - MAC09198191 1 ________________________________ SUSTAINABILITY IN THE HOTEL INDUSTRY ________________________________ Paul
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REVIEW FOR QUIZ Paleo Indian Groups -Settled around Illinois‚ Missouri‚ Mississippi River‚ centered around modern St. Louis -Cultivated corn -Largest city is what is now St. Louis population about 20‚000 -Decline about 1250 AD -Theory about the downfall was an earthquake Virgin Soil Epidemics -Caused at least partly by the introduction of European domesticated animals. -Lack of unity among groups -Nutrition -Lack of exposure Diversity Native Population -No unity between various
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Hospitality Assessment - Persuasive Essay Dear Hotel Manager‚ As we all know about global warming and how the ozone layer is cracking open but what many people don’t know is that since 1950 90% of global warming has been caused by human factors‚ we are to blame.The reason I am writing this letter is to persuade you to adopt an environmental management program in your hotel to help prevent or at least slowdown the effects of global warming for ourselves and as well for the future civilisation
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10 Current Trend in Hospitality and Tourism 1. Economic impact and leakage from tourism Set to become probably the most significant hot-potato issue in the early 21st century. Asian governments will be seeking to maximise that economic impact by first keeping more earnings at home and after that‚ within the region. That will run up against the increased advances of global multinational groups which will be sending more and more money out in the form of franchise‚ distribution‚ management fees and
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