I am currently the Trade Marketing Manager for Middle East at Almarai‚ the largest dairy company in the region. I hold BSc and MSc degrees in Mechanical Engineering and an MBA degree from the best business school in Pakistan‚ LUMS. One of the best decisions of my professional life has been to hire Ahmed Salman Tariq at Coca-Cola Pakistan. When I took over the role of Head of Trade Marketing at Coca-Cola in 2014‚ I realized that in order to benchmark Coca-Cola with other established companies of
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Cheating Scandal “Cheating is a dress rehearsal for life”‚ one student said that ABC News Primetime was interviewing for a story called‚ ‘A Cheating Crisis in America’s Schools’. They found in a 2002 confidential survey that out of 12‚000 high school students‚ 74 percent admitted to cheating on an exam at least once during their academic experience. Those numbers show no signs of stopping anytime soon; and it’s not just high school students cheating‚ college students‚ even those privileged enough
Free Utilitarianism Jeremy Bentham John Stuart Mill
Title: XXX Hobby is something that one likes to do in one’s spare time. The Oxford Dictionary defines hobby as a favorite activity that a person does for pleasure and not as his or her regular business. In short‚ hobby is one’s favorite pastime. Hobby is not an inborn inclination. It is developed through a constant and systematic process. The main purpose of a hobby is to derive pleasure out of it. It gives us mental and physical relaxation. While making a choice out of many ways of speeding
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Case Study Chapter 1: The role of capital market intermediaries in the dot-com crash of 2000 1. What is the intended role of each of the institutions and intermediaries discussed in the case for the effective functioning of capital markets? i. Venture Capitalist: provides capital for the company in the early stage of development and ensures company to have a good management team and sustainable business. VC demand high return on investment and sells stock usually to public through IPO
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Title of essay: Exploring Marketing with Delta Airlines as a Case Study Tedlow‚ Richard S. believes that the history of consumer product marketing in the United States can be divided into three phrases.1 The history of marketing will aid us in understanding the business world today and is thus useful in this essay to explore this in brief before embarking on studying Delta Airlines as a case study to approach the topic of marketing‚ in the context of the U.S Airline Industry. Phrase 1 is
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Group 5- Coal E-Auction Business Marketing- Case Study 9/4/2013 Great Lakes Institute of Management‚ Gurgaon Ankush Vashisht‚ Anurag Kashyap‚ Kanika Matta‚ Rejith Ravindran‚ Shalabh Shrivastav Introduction: Mining in India is a major economic activity which contributes significantly to the economy of India. The GDP contribution of the mining industry varies from 2.2% to 2.5% only but going by the GDP of the total industrial sector it contributes around 10% to 11%. India has the fifth
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MKT 9/27/2014 Case Study Hong Kong Disneyland: Chinese Tourists’ Behavior and Disneyland’s Internationalization Strategy 1. What led to the eventual woes experienced by Hong Kong Disneyland in its first year of operation? How should Hong Kong Disneyland rectify its market situation? The venture into Hong Kong by Walt Disney was a simple example of a large successful western company not doing its homework. The case presents a clear picture of the importance of understanding a foreign market
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Hindustan Lever’s Project: Case Study in Marketing FMCG to Rural Consumer With the population of over 1.2 billion and vast territory‚ India maintains an annual economic growth rate of over 6.5% since 1998. In this fast developing market‚ India enhances specific characteristics in many aspects: the consumer preference‚ marketing channel‚ market liquidity‚ distributors and manufactories‚ and so on. Therefore‚ administrators have to make decisions and strategies corresponding to this circumstance
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I’m not good at writing papers so the steps that I want to learn to accomplish and learn from this class are is how to talk to different audiences using tones‚ and purposes. When I’m writing papers what I mainly do is talk a little about the subject and talk about how I feel and what can change about the subject. When writing documents and using tones I tend to be sarcastic with my words. It’s not being two be rude or disrespectful‚ it is just the way I talk and carry myself. That is why I want
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week 2 individual Outside My World Paulina Bain Comm/315 January 29‚ 2013 Dr. Aron Muse Stepping Outside My World Describe the activity they chose and why? The activity I chose was….. I braided my hair back in corn rolls like a “Black American” woman would braid her hair. I chose this because I wanted to see how people react in this day in age we are in. Growing up in California I grew up around Mexicans‚ so married to a Black
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