How to choose a case for teaching What is a case How to analyze a case How to discuss a case 3 To draw up case studies‚ it is first important to understand its various aspects. For an effective case study‚ one must first understand the principles of a case. It is important to understand what a case is‚ the types of cases there are and their purposes. Following this understanding‚ the methods of analyzing and discussing cases must be explored. After mastering these skills‚ The
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Case study 1 A Golden opportunity: exporting easy flame barbeques to Argentina? 1 Many export activities begin in this way; however‚ there are a number of issues Mariano has overlooked. Name five of these. Target Market: Mariano sees the market in Argentina‚ but he did not to carry on the analysis‚ his products are for which customer. Also needs to locate product sales target market. Easy flame barbeques only can content a part of people in social. Marketing analysis; Service firms Social-Culture/Foreign
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AIR ASIA Company profile: Air Asia needs no introduction in ASEAN‚ where it is the leading low-cost carrier‚ connecting people and places across 132 routes‚ 40 of which are offered by no other airline. In 2010‚ the Group‚ which includes affiliates Air Asia Thailand and Air Asia Indonesia‚ reinforced its leadership position with two remarkable milestones: flying its 100 millionth guest and breaking the RM1 billion(ringgit) profit barrier. From an airline with two aircraft plying six routes in Malaysia
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the managerial decision-making process What is SWOT? * S strengths * W weaknesses * O opportunities * T threats 2.2 Case study on Strategic management process In this case‚ I have study internationally known home furnishing retailer‚ which is (IKEA) the larger furniture retailer in this world. The purpose of this case study is to analyze the objectives and strategies used by IKEA‚ SWOT analyzing and discuss major issue that the company faced. IKEA is a privately-held
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CASE STUDY OF LOGISTICS STRATEGY GROUP WORK ASSIGNMENT “Assuming you are the Regional Administration Manager ABC (Hong Kong) Limited‚ please work out a Planning of how you would execute a special project on the re-engineering of the logistic flows in the Hong Kong Region.” Hints: As there are various parameters that can be considered in planning a project‚ such as “formation of project team(s)‚ resources consideration‚ availability of time and people‚ management style to be applied‚ definition
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* * * * * “Asia’s Challenge 2020” What is the most important challenge facing Asia over the next decade? Why? What should be done about it? Unhealthy development: a lack of values education and personal generosity CHIM Chamroeun Do we really have enough will to come together and cope with challenges? Let us have a look at this metaphor of our body which consists of trillions of cells. “A main purpose of a cell is to organize. Cells hold a variety of pieces and each cell has a different
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caused and is going to continue cause a fall in FDI in Asian countries. In the following paragraphs‚ the role of FDI in the rise of Asia and the impact of global recession on future FDI in these Asian countries would be described in detail. And several examples such as Korea‚ Vietnam and China would be made to support the description. 1. Role of FDI in the rise of Asia: The past two decades have witness a significant economic growth in many Asian countries with a development of their foreign investment
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ECONOMIC LIFE OF ASIA The economy of Asia comprises more than 4 billion people (60% of the world population) living in 46 different states. Six further states lie partly in Asia‚ but are considered to belong to another region economically and politically. As in all world regions‚ the wealth of Asia differs widely between‚ and within‚ states. This is due to its vast size‚ meaning a huge range of differing cultures‚ environments‚ historical ties and government systems. The largest
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years‚ India took pride in its role as leader of the Non-Aligned Movement and viewed itself as the primary defender of the rights of the less developed countries. In the past few years‚ New Delhi has expanded its strategic vision‚ most noticeably in Asia‚ and has broadened the definition of its security interests. While India has focused special attention on cultivating ties to the United States since 2000‚ the overall thrust of its foreign policy has been to seek geopolitical partnerships in multiple
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poverty‚ after all promises of selling herself told of riches. Now imagine this girl is your own. These are not pretty thoughts‚ but these actions are commonplace in Asia. In the February 1995 issue of World & I‚ Christopher P. Baker discusses his findings in the article‚ Kiddy Sex-Luring the Tourist for Love Beneath the Palms. In Asia more than half of the working prostitutes are under the age of 16‚ many of those are under the age of ten. Most people who hear the staggering statistics‚ just like
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