Customer Service Processes at Orbitz A Review of the Literature Lin Ze Total Quality BA4010 Professor Edward Ruppel October 3‚ 2012 Customer Service Processes at Orbitz A Review of the Literature Orbitz‚ which is headquartered in Chicago‚ Illinois‚ officially began doing business online in June 2001‚ and had originally been created in 1999 by five major airline companies-American‚ Continental‚ Delta‚ Northwest and Untied. What’s more‚ Orbitz is one of many Internet travel
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Consumer Behavior In Online Shopping [28958] to conduct satisfaction surveys with customers. Customers use the Internet not only to buy the product online‚ but also to compare prices‚ product features and after sale service facilities the will receive if they purchase the product from a particular store. Many experts are optimistic about the prospect of online business. In addition to the tremendous potential of the E-commerce market‚ the Internet provides a unique opportunity for companies
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Influencing the online consumer’s behavior: the Web experience Efthymios Constantinides The author Efthymios Constantinides is an Assistant Professor at the University of Twente‚ Faculty of Business‚ Public Administration and Technology‚ Department of Marketing‚ Strategy and Entrepreneurship‚ Enschede‚ The Netherlands. Keywords Internet marketing‚ Worldwide web‚ Online operation‚ Consumer behaviour‚ Buying behaviour Abstract Addresses one of the fundamental issues of e-marketing:
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ON ONLINE SHOPPING: IT’s CURRENT SCENARIO AND FUTURE PROSPECT IN INDIA BY :PUNEET BHARDWAJ CONTENTS SR.NO | Key Points | Page | 1 | Introduction to Online Shopping | 4-5 | 2 | What is B2B and B2C | 6-7 | 3 | How online shopping evolved in India
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Online Selling Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-web-store‚ e-shop‚ e-store‚ Internet shop‚ web-shop‚ web-store‚ online store‚ online storefront and virtual store. Mobile commerce (or m-commerce) describes purchasing from an online retailer’s mobile optimized online site or app. An online shop evokes the physical analogy of buying
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THE PROCESS OF STRATEGY DEVELOPMENT AND IMPLEMENTATION Clayton M. Christensen and Tara Donovan The Processes of Strategy Development and Implementation The Processes of Strategy Development and Implementation When described with the historical perspective of logically written business school case studies‚ companies’ strategies often seem to be the product of an organized and rigorous planning process. The way that most companies’ strategies actually come to be defined‚ however‚ is often
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were produced on a mass scale: Consumer Marketing operated on mass marketing principles and business primarily concerned itself with how to build the best sales force. At the end of the century‚ there is an emerging global culture. The major driver of these changes is technology. Technological change has moved steadily back focusing on the individual. These changes shape the possibility and conduct of business. Marketing is especially tied to communication and transportation revolution. As the tools
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WHAT IS ONLINE MARKETPLACE? The online payment marketplace is experiencing an explosion of innovative ideas‚ plans‚ and announcements‚ which one commentator has likened to a “goat rodeo”‚ a chaotic situation in which powerful players with different agendas compete with one another for public acceptance‚ and above all‚ huge potential revenues. Others liken the payment marketplace to a battle among the four platform titans Apple‚ Google‚ Facebook‚ and Amazon. Each of these titans have their
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modern as today ’s technology‚ yet as old as mankind. The Internet‚ however‚ has expanded the scope and reach of this market mechanism beyond the wildest dreams of its traditional purveyors. Unlike traditional auctions that were limited in scope‚ online auctions have brought this mechanism to the masses‚ providing them with an all-encompassing selection of goods they can buy or sell. In recent years we have seen the emergence of electronic marketplace that leverages information technology to create
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Online Marketing Submitted By: Tech 4.0 (Group 16) Amey Kolhatkar (09BM8008) Balaji M (09BM8015) Divya Goel (09BM8026) Rahul Yadav (09BM8073) Introduction Marketing is the beginning of everything. An old saying states that ‘‘nothing happens until a sale is made‚’’ and that is true. But until someone does some marketing‚ there is nothing to sell‚ and no premise on which to sell it. Marketing is the eyes and ears of the company‚ tuned to the customer‚ and to competition. It is
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