INTRODUCTION………………………………………………………………... IMPORTANCE AND NEED OF BRAND EXTENSION……………………... ANSOFF’S GROWTH SHARE MATRIX……………………………………... TYPES OF BRAND EXTENSION……………………………………………… ADVANTAGES & DISADVATAGES OF BRAND EXTENSION…………… EXAMPLES FROM CORPORATE……………………………………………. CONCLUSION…………………………………………….................................. REFRENCES……………………………………………………………………… 3 4 5 7 9 14 16 17 INTRODUCTION Definition: Brand extension is a marketing strategy in which a firm marketing a product
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Business Title: KIKAYS Accessories Vision Kikays Accessories aims to be the leading provider of fashionable yet affordable accessories such as bracelets‚ necklaces‚ anklets‚ earrings‚ etc‚ in Davao City. Mission Kikays Accessories is dedicated to offer customers with quality yet artistic and high fashion bracelets‚ necklaces‚ anklets‚ earrings and other accessories customers would surely love. Product Features Kikays Accessories’ bracelets‚ necklaces‚ anklets‚ earrings‚ etc. are made
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CHAPTER ONE 1.0 INTRODUCTON Artificial hair is a general term used to describe the process of altering one’s natural hair appearance by adding additional hair to the natural hair or by covering the natural hair all together with human or synthetic hair pieces. An artificial hair is made of a fiber including polyethylene and polythene products. Many young ladies of today and even married women are concern about their outlook and will stop at nothing in beautifying themselves. To this extent‚ many
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Preventing Hair Breakage Women worldwide have been constantly searching for answers on how they can prevent their hair from breaking so that it remains healthy. They tend to use a variety of chemicals and hair weaves without taking into consideration the importance of maintaining their own hair. Bad hair care leads to hair damage and with hair damage it leads to hair breakage. All females should be aware of the strategies that can be used to maintain healthy hair. A lot of people do confuse breakage
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Because curly hair has a tendency to be dryer‚ more brittle and prone to frizz it requires more careful treatment than straight hair to keep it looking its best. First let’s find out what makes hair curly in the first place. There is more than one school of thought on this subject. Some hair scholars believe whether your hair is straight or curly depends on the shape of the hair shaft‚ which is determined by the shape of the hair follicle. A cross section view of a straight hair would appear round
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HDFS 2317 Week #1 Extension Activity Due: September 1‚ 2013 by 11:59 p.m. Required length: 2 pages Required Format: Double spaced‚ 1” margins‚ 12 point New Times Roman font‚ Microsoft Word document What variables influence who we are? Is it where we grew up? Who our parents are? Our socioeconomic circumstances? Our gender? How have the ecological systems to which you belong interacted in complex ways to produce YOU? 1. The first paragraph of your paper should be a compelling introduction
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CHAPTER 1 INTRODUCTION Rationale of the Study There are different types of public transportation in the Philippines and one of them is the tricycles. Tricycles have been one of Asia’s major forms of transportation. They were said to have been appearing on the roads after World War II. They are decorated like jeepneys and are attached with gadgets to catch the attention of the customers who might potentially ride them. Today there are thousands of tricycles throughout the country. The picture
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A Business Proposal to Improve Productivity‚ Guest Experience‚ and Revenue Through Innovative Use of Technology Prepared for Freddie Johnson Vice President‚ Research and Marketing Boardman Management Group
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Business Proposal Nicole Bryant ECO/561 University of Phoenix April 14‚ 2011 Business Proposal In today’s economy‚ in order to stay ahead in this ever changing business world‚ there has to be a business plan that will be able to change with the economy. There a changes in the economy that make or break many businesses. Thomas Money Services‚ Inc. is a financial loan company that had been helping the community by providing mortgages and small business loans. The need to revamp or simply create
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Business Proposal Business Proposal Danny Sanouvong University of Phoenix Online ECO/561 Dr. Jerry King August 12‚ 2013 Business Proposal Product selected: Oral-B Pro-Health toothpaste Procter...Business Proposal for Google: Chromecast ECO/561 (Google‚ 2014). Chromecast Google recently release the Chromecast July 2013 in the United States and March 2014 for the UK and 11 new markets (2014‚ Google). It is a thumb size media streaming device and plugs right
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