BCG Matrix of KFC The need for strategy‚ in order to expand its existing product in very promising markets for KFC is very essential. KFC‚ along with McDonalds‚ and other major fast food chains have dominated the American continent as well as else where. Since the1950’s when the founder of KFC had a dream‚ of building an empire in the fast foodmarket‚ the company has undergone lots of changes. The company has changedownership; it has taken over from Pepsi and passed over to Tricon‚ which owns
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KFC‚ known as Kentucky Fried Chicken‚ is a chain of fast food restaurants based in Louisville‚ Kentucky. In the midst of the depression‚ Harland Sanders who was born just outside Henryville( Indiana)‚ opens his first restaurant in the small front room of a gas station in Corbin‚ Kentucky. Sanders serves as station operator‚ chief cook and cashier and names the dining area "Sanders Court & Café. In 1936‚ Kentucky Governor Ruby Laffoon makes Harland Sanders an honorary Kentucky Colonel in recognition
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KFC began with Colonel Harland Sanders. He discovered his penchant for cooking when he was only 9 years old. Through the years he grew up to become a personage the world knows as Colonel Sanders‚ founder of KFC. He reached celebrity status in 1952‚ when he decided to franchise his famous Kentucky Fried Chicken recipe blends of 11 herbs and spices to the rest of America. By the early 70’s‚ that special recipe reached Malaysia. Today‚ KFC Malaysia continues to serve finger lickin’ good‚ succulent
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KFC‚ or also known as Kentucky Fried Chicken‚ has been one of the most famous fast food franchises nowadays along with McDonald’s and Subway. Looking at the graph above we can see that Yum! Brands‚ the parent’s company of KFC are the third biggest firm in the fast food industry. By serving more than 12 million customers in 21000 stores in 109 countries every day‚ KFC has become the world most popular chicken fast food franchise. (1) However‚ over the past decade‚ KFC’s suppliers have been caught
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Tobago Economic Environment COURSE CODE: ENTP 220 COURSE TITLE: Caribbean Business Environments CRN: xxxxx SEMESTER: 2 STUDENT NAME: Kevin Bramble - PROGRAMME: DATE OF SUBMISSION: SAT. 27th APRIL 2013 LECTURERS NAME: Table of Contents 1. Examine the economic statistic of the country and determine the health of its business environment……………………………………………………………………………3 - 4 2. What are the major areas of economic activities
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Economic development flourishes our life,but our environment is deteriorating with the growth of the economy. The present serious environmental problems are largely caused by rapid economic development. For example‚ land resource are shrinking because of industrial environment and the expansion of cites. We excessively exploit nature and ecology‚ which is threading future generation. We shouldn’t sacrifice environment to develop economy‚ because if we sacrifice the environment for economic development
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Apple Inc and the Economic Environment of Business Le Hai Hoang Cric ID: LEHP1303 Content No Title Page I Introduction 3 II History 3 III Market Structure 4 IV Supply and Demand 5 V Effect of new market regulation and condition 10 VI Globalization – effect and reaction 12 VII Recommendation 14 VIII Conclusion 15 IX References 16 I) Introduction Apple Inc – a multinational corporation is considered as one of the biggest and
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food industry in terms of value ($ 6 billion). KFC is known by many and is a trustworthy brand in many countries mainly due to its early franchising and international expansion. Original 11 herbs and spices recipe. KFC original chicken recipe is a trade secret and a source of comparative advantage against firm’s competitors. Strong position in emerging China. KFC receives half of its revenue from China‚ where it operates more than 4‚000 outlets. KFC position in China is one of its main strengths
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Business and the Economic Environment Macroeconomics The study of the whole economy The study of macroeconomics is primarily concerned with the total level of spending/demand and production/supply employment and unemployment levels rate of interest and inflation exchange rate In effect‚ it is concerned with making the most efficient use of an economy’s resources The Circular Flow of Income The circular flow of income‚ shown below‚ illustrates the interrelationship between the main parts
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in this desert climate (ranging from 59 -115 degrees Fahrenheit)‚ citizens live in very close proximity to the coastline. The UAE ’s per capita GDP‚ $48‚500 is on par with those of leading West European Nations. The CIA Factbook states the main economic industries in Dubai consist of oil‚ fishing‚ aluminum‚ cement‚ handicrafts‚ textiles‚ and fertilizers. While Dubai started as a small fishing village‚ it was take over in the 1800 ’s to become a separate emirate of Abu Dhabi. In order to seek protection
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