QUEZON CITY POLYTECHNIC UNIVERSITY BATASAN SATELLITE CAMPUS IBP Road‚ Batasan Hills‚ Quezon City Date: February 4‚ 2013 Entrepreneurial Marketing Chapter 3 THE PHILIPPINE MARKETING ENVIRONMENT Written Report Group 1 Alba‚ Alyanna Marie Cleofe‚ Rancel Delos Santos‚ Ferdinand Espos‚ Norman Linag‚ Stephanie Macasojot‚ Jellie Roxas‚ Derick Villarosa‚ Christilyn INTRODUCTION We all know that the modern economy has affected the marketing practices and philosophies. The
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Business Environment Analysis Background Environmental analysis is a systematic process that starts from identification of environmental factors‚ assessing their nature and impact‚ auditing them to find their impact to the business‚ and making various profiles for positioning. A common process of environmental analysis or scanning is discussed in the following section. Environmental Analysis Process A business manager should be able to analyze the environment to grasp opportunities or face the threats
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Transport and the environment The chapter examines how transport affects the environment; how its impact can be quantified in economic terms; and how economic incentives can be used to reduce the environmental cost of transport‚ as well as addressing other externalities associated particularly with car use‚ such as congestion. The environmental impacts of transport “Transportation services are essential component of economic activity‚ and are one key to its growth. Transportation has a number
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NAME: TAHIR M SULTAN UNIT: 4 (BUSINESS ENVIRONMENT) ASSIGNMENT NUMBER: 1 ASSIGNMENT TITLE: THE CASE: MCDONALD LECTURER: Mr. Hamid Rahim SUBMISSION: 11-10-2011 1. LIST SOME STAKEHOLDERS OF MCDONALDS. CLASIFY THEM AS INTERNAL‚ CONNECTED AND EXTERNAL TYPES. Stakeholders can be defined as “individuals and groups who are affected by the activities of an organization. The most important stakeholders can be seen as those with most to lose from the organization’s actions‚ but this does
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Marketing Environment Marketing environment defined as ‘those condition and influences impingeing or potentially impingeing on marketing’ or anything that has an impact on what marketers do. Why pay attention? The world is changing constantly‚ if marketers don’t understand changes‚ they may be threatened. By consistently monitoring the environment‚ marketers can plan effectively and plan. There organisation ready to face change. Other definition; Actors and forces outside of marketing that
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International Business Review‚ 19(2)‚ 140–159. Buckley‚ P. J.‚ & Ghauri‚ P. N. (2004). Globalisation‚ economic geography and the strategy of multinational enterprises. Journal of International Business Studies‚ 35‚ 81–98. Cantwell‚ J.‚ Dunning J. H.‚ & Lundan‚ S. M. (2009). An evolutionary approach to understanding international business activity: The co-evolution of MNEs and the institutional environment. Journal of International Business Studies. doi:10.1057/jibs.2009.95. Carroll‚ A. B. (1999). Corporate
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SS8H12e Evaluate the importance of new immigrant communities to the growth and economy of Georgia ----------------------- WHAT IS PROFIT? Profit is the amount of money earned after subtracting all of your expenses. The economic system of capitalism involves the production and consumption of goods and services. Making a profit is the ultimate incentive (or reason)
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of environmental problems‚ especially global warming. Energy and the environment are inextricably linked due to a carbon dynamics‚ where energy usage results in carbon dioxide emissions which accumulate in the atmosphere (Appendix A). Over time‚ atmospheric concentrations of greenhouse gases increase which eventually become a major source of climate change such as rising temperature. Effects of energy usage on the environment are widespread: continual increase in carbon dioxide concentration in
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ACCOUNTING ENVIRONMENT Learning Outcomes At the end of this chapter the students should be able to: Explain the meaning and purpose of accounting Describe the role of accounting as a information system Describe why accounting is considered as the language of business Assess the impact of external environmental factors on accounting Introduction Accounting has evolved and emerged as most other fields of human activity in response to the social and economic needs of society
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BUSINESS ENVIRONMENT SYLLABUS CHAPTER I Business environment- Dynamic factors of environment- Importance of scanning the environment-Fundamental issues-Economics environment of business - Sock) - cultural environment- Political/ Legal environment -Cultural environment. CHAPTER II Political economy - Government and business -.Public control‚ of business -Trends and structure of Indian economy - Socio - economic problems of India CHAPTER III Government controls and regulations -‚ Regulating
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