which parts of the dialogue with the respondent to explore further‚ which to ignore‚ and which to return to later in the interview. Not only is the depth interview flexible‚ it is also evolutionary in nature. Focus group Focus groups are depth interviews undertaken with a group of respondents. It is different to individual interviews in the number of respondents and interaction
Premium Qualitative research Focus group
ONLINE FOCUS GROUPS Research paper Supervisor: Iivi Riivits-Arkonsuo Tallinn‚ 29.05.2013 Herewith we declare that this essay is based on our own work. All views‚ opinions and data from different sources by other authors are used only with a reference to the source. This document has not been submitted for any degree or examination in any other university. Table of Content Introduction 4 1. Definition 5 2. Types of online focus groups 6 3. How to conduct online focus groups 8 3
Premium Focus group Qualitative research Research
In this interview/process recording for the 3rd grade girls that were present in group‚ FY was absent‚ the girls for this day showed a different type of participation then from their previous counseling session. It was an improvement in seeing the girls engaging‚ and participating. At the start of the session‚ I was rushing against time to get the session going‚ and ending on a god note. Personally‚ I felt as though I was having a hard time in getting the session running smoothly‚ but I did what
Premium High school Education Writing
Chevrolet currently sit in the minds of the 18-25 age group? • What are the connotations of the Chevrolet brand? • What is the potential to be a ‘cool’ and ‘must-have’ brand? Instrument 1 – Focus Group We have decided to conduct a focus group as one of our research instruments because it will collect qualitative data which is relevant for our objectives because we need to find out opinions and ideas which may be difficult to group into close-ended questions. It will consist of 6 participants
Premium Chevrolet Brand English-language films
the focus group interview? Why is group interaction an important issue when analysing focus group data? By student - 3200230 Focus group is one of the research methods that can be used by undergraduate students in their dissertation. The aim of this essay is to explain the purpose of conducting such group as well as highlight its advantages and weaknesses. Before that is achieved‚ more general picture of what that methodology is will be given‚ explaining how focus groups
Premium Scientific method Focus group Psychology
Lenora Lubega Introduction Hello‚ my name is Lenora Lubega and I would like to welcome all of you to our focus discussion group. I will be the moderator. Our purpose for meeting today is to discuss ‘hands-free’ cellular telephone use while driving in the State of Tennessee‚ and to get your feedback on how you feel about the driving while using a cellular device. This focus group’s intent is to openly and discuss the question: “Should the State of Tennessee require ‘hands-free’ cellular
Premium Mobile phone Cellular network Rotary dial
Our group has broken our project down into the four P’s to better determine key aspects of our seminar. The four P’s include purpose‚ process‚ people‚ and perimeter. These factors help describe what we will be doing in our project‚ how we will be carrying it out‚ who is affected and group assignments‚ and challenges we ran into. First‚ we will start with purpose. Our group defined our purpose as being able to improve the students’ ability to understand and utilize the online Google apps. We
Premium Project management Management English-language films
BRIEFING NOTE FOR THE INTERNAL HEALTHCARE FOCUS GROUP: WHAT IS MEDICARE? To: Healthcare Focus Group From: Taylor C. Gould Subject: What is Medicare? Date: September 13‚ 2015 CC: Professor Forney Fleming SUMMARY: • 1ST POINT • 2ND POINT • 3RD POINT ISSUE Healthcare around the world varies from nation to nation‚ and is one of the most important considerations throughout life as generations become older and become more dependent on their country’s healthcare system. One of the most significant differences
Premium Health care Health insurance Health economics
OBJECTIVE This qualitative / subjective exercise was aimed at understanding the perceptions‚ opinions and attitude towards an innovative service which they might have opposed. Questions were asked in an interactive group setting where participants were free to talk with other members. The FGD provided an informal setting to the participants and gave an opportunity for disclosure among similar others where they could feel validated for having opposed a service. METHODOLOGY The discussion was initiated
Premium Customer service Risk Mobile operating system
Method Review Focus Groups Introduction Focus groups are a kind of research method used to collect qualitative data. The technique is often under-used in social research. Most commonly it is used in medical research (Powell and Single‚ 1996) and market research (Morgan‚ 1988). This method review will evaluate the strengths and weaknesses of focus groups‚ in order to shine a light on how and when the method can be useful for social and political researchers. In order to do so‚ I will touch upon different
Premium Focus group Qualitative research Scientific method