Vol. 2 Issue 1 July 2012 at JOURNAL A RESEARCH JOURNAL OF BIMTECH STUDENTS TATTVA is a forum for BIMTECH students to bring to light the outcomes of their journey of discovery into the issues on which they have been cogitating - whether the issues are in marketing‚ finance‚ world business‚ retail management‚ insurance or sustainability or livelihood or microfinance. It is aspirational in intent‚ striving for rigour and has something of importance or an insight to share. In short‚ it is
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Indian advertising industry The Indian advertising industry is talking business today. It has evolved from being a small-scale business to a full-fledged industry. It has emerged as one of the major industries and tertiary sectors and has broadened its horizons be it the creative aspect‚ the capital employed or the number of personnel involved. Indian advertising industry in very little time has carved a niche for itself and placed itself on the global map. Indian advertising industry with an estimated
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adequate for a comfortable lifestyle. India has the world’s largest number of poor people living in a single country. Out of its total population of more than 1 billion‚ 350 to 400 million people are living below the poverty line. Nearly 75% of the poor people are in rural areas‚ most of them are daily wagers‚ landless laborers and self employed house holders. There are a number of reasons for poverty in India. Some of the basic reasons of rural poverty in India are: • Unequal distribution of income
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Chapter 3 __________________________________________________________ Balance of Payments from a Comparative Perspective: China‚ India‚ and Russia under Globalization Akira Uegaki Introduction The three regional powers of China‚ India‚ and Russia have been actively participating in international trade and international financing recently‚ although they have large populations‚ huge territories‚ and abundant natural resources‚1 which would enable them to be independent and autarkic. The globalization
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CONTEMPORARY INDIA | The Great Indian Young Middle Class If you are living in the UK or USA‚ chances are that every time you lose your credit card‚ buy an insurance policy‚ report a fault on your mobile phone‚ you have probably spoken to someone who is unfailingly courtesy and impeccable English. And the chances are very high that the response satisfied you. Millions of faceless voices toil away nights at business process outsourcing companies across India at the end of a telephone line.
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Sales Management: - Tupperware in India-Direct Marketing/online marketing "India is one of the largest markets for the Tupperware products with a growth rate fluctuating between 50 to 60 per cent per annum." - Christian Skroder‚ Senior Vice-President‚ Tupperware. Tupperware is the name of a home products line that includes preparation‚ storage‚ containment‚ and serving products for the kitchen and home‚ which were first introduced to the public in 1948. In the year 1938 Earl S. Tupper founded
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Chapter 19 Cyber Laws in India Objectives: This chapter presents the meaning and definition of cyber crime‚ the legislation in India dealing with offences relating to the use of or concerned with the abuse of computers or other electronic gadgets. The Information Technology Act 2000 and the I.T. Amendment Act 2008 have been dealt with in detail and other legislations dealing with electronic offences have been discussed in brief. Introduction: Crime is both a social and economic phenomenon. It
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Journal of Psychology and Business Vol. 7 No. 2 May 2012 BEST PRACTICES OF SELF HELP GROUPS AND WOMEN EMPOWERMENT: A CASE OF BARAK VALLEY OF ASSAM Sanjay Kanti Das Head‚ Department of Commerce‚ Lumding College‚ Lumding‚ Nagaon‚ Assam - 782447‚ India. E-mail:- sanjay19711123@rediffmail.com ABSTRACT Self help groups (SHGs) have emerged as popular method of working with people in recent years. Since SHG based micro finance programmes cover a large number of women‚ it is expected that such programmes
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McDonalds in India Note: This is intended as an example of an ‘essay style’ for a case analysis. It is not supposed to be perfect but can be used to guide you in how to approach your assignment. Dr Dallas Hanson wrote it and supports the ideas presented but suggests it as ‘plausible’ rather than the ‘right answer’.It is around an 85% answer –better are certainly possible. Introduction. McDonalds in India operate in the Indian branded fast food market. That is‚ fast food that has a western
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quality education‚ access to healthcare‚ prospects of a reasonable job on merit and sound economy are the ingredients to be provided by the state to its citizens to run the state and the society smoothly. Growth of successful nations is denoted particularly to the education. There was a time when people believed that higher education should be available to people of all social classes and‚ obviously‚ it was freely available to all who wanted it. The fact that it is not‚ that public education was once
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