capitalaim.com There is a blurring of lines between the urban and rural consumers in the country after economic reforms and it is necessary for companies to engage consumers online‚ according to Jotsna Mukherjee‚ a professor in Texas A & M Intl. University in the US and an expert on consumer behaviour. She was delivering a lecture on the subject here at the Integral Institute of Advanced Management on Wednesday at a programme jointly organised by Business Line and the State Bank of Hyderabad (SBH)
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Article Summary: “The Bottom Line: Marketing & Firm Performance” Leslie M. Fine‚ author of “The Bottom Line: Marketing & Firm Performance‚” analyzes how marketing relates to how well the firm does overall. A majority of the article is focused on how customer relations’ impact firm performance and can affect shareholder wealth. Firms improving customer equity and reducing the firm’s cash needs‚ will influence the net present value of the firm. Within recent years‚ there has been an increase in
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THE EFFECT OF PEST INFESTATION IN THE HOSPITALITY INDUSTRY ASSESSMENT OF THE EFFECTS IF PEST INFESTATION IN THE HOSPITALITY INDUSTRY There are so many ways that pest infestation can have negative impact in the hospitality establishment which ranges from profit losses to lower employee morale‚ legal actions in form of fines‚ sanctions‚ closure of the hospitality premises‚ health risk etc. pest infestation not only destroy the hospitality reputation but can also cause physical damage to the
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contribute to the high demand of the wool industry. Much of Australia ’s wool has been exported to other countries such as China‚ Italy‚ Taiwan‚ Republic of Korea and France. However‚ Australia ’s wool production has been decreasing for the last 10 years and the demand has been declining because of the other‚ easier to manage‚ synthetic fibers and materials that have been introduced to the market. This following report is regarding the changes and effects the wool industry had on Australia in the 19th century
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Contents Introduction 3 Air India 4 Background 4 Merger of Air India an Indian Airlines 6 Founder 7 Organizational Structure 9 SWOT Analysis 11 Culture 12 Resistance to change 15 Suggestion to change 16 Conclusion 17 References 18 Introduction In today’s fast paced world the Aviation Industry has grown gradually over the recent years‚ resulting as one of the fastest flourishing industries in the world. This never ending trend has increased the constant demand for pilots
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BUSINESS Air Asia leading airline was established with the dream of making flying possible for everyone. Since 2001‚ Air Asia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route network that spans through to over 20 countries‚ Air Asia continues to pave the way for low-cost aviation through our innovative solutions‚ efficient processes and a passionate approach to business. Together with our associate companies‚ Air Asia X‚ Thai Air Asia‚ Indonesia
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Mission Statement: Vineyard Vines is dedicated to bringing new and creative ideas to the market place‚ both in our product offerings as well as our marketing events. We will continue to develop our unique brand positioning‚ to maintain and grow our solid brand recognition‚ and to adhere to high quality design standards. Because everyone wants to have fun every day‚ Vineyard Vines will continue to offer something for everyone with fun always in mind. History: Founded in 2010‚ Vineyard Vines was
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1. KEY FACTS Industry: Retail Founded: Hong Kong‚ 1981. Founder: Jimmy Lai Headquarters:Hongkong Chairman & CEO: Peter Lau Products: Apparel Revenue: HK$ 4.95 billion (2007) [ Net income HK$ 2.36 billion (2007) Employees~ 11‚000 (2007) Subsidiaries Giordano Concepts Giordano Junior Giordano Ladies Website: http://www.giordano.com.hk 2. 3. 1. Viewpoint 2. Competition is always at the side of all business. While 3. maintaining our edge in the market we do not forget the 4. value our customers
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| |Strategic Management Course | |Strategic analysis of Air Astana Company | |
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Introduction & Case Study As the biggest country in the world‚ Russia plays an important role in the world. Whether its their culture‚ literature‚ military‚ or economy‚ this country stands apart from the rest. Its features make it unlike any other other part of the world. Russia‚ located in the north of the Eurasia‚ crossing Europe and Asia‚ is the biggest country in the world. Its area is about 17‚102‚300 square kilometers. The population is around 1‚431‚000‚000 and includes 193 various nationalities
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