THE TAJ PEOPLE’S PHILOSPHY AND STAR SYSTEM THE TAJ’S PEOPLE PHILOSOPHY and STAR SYSTEM The employee at Taj is viewed as an asset and is the real profit centre. He or she is the very reason for our survival. The creation of the Taj People Philosophy displays our commitment to and belief in our people. We want an organisation with a very clear philosophy‚ where we can treasure people and build from within. * Bernard Martyris‚ Senior Vice-President‚ HR‚ Indian Hotels Company Limited (IHCL)
Premium Hotel
For my two organisations I have chosen Thomas Cook which is a Tour Operator‚ and my other one will be Hilton Hotel which will come from the accommodation sector. Who are Thomas Cook? Thomas Cook are a well-known and commonly used Travel Agents. Thomas cook are very proud to serve the 23 million customers who choose to use them as a Travel agent. Thomas Cook are one of the world’s leading leisure travel groups with massive sales over £9 billion and an astounding more than £20 million customers
Premium Hilton Worldwide Hotel
Case Study: Vertical Integration and the Effect on the Travel and Tourism Industry When two similar companies such as two hotels‚ are offering very similar products and are in a strong competing situation‚ integration is a popular move. It can be a voluntary decision by both companies or it can be the take-over of one company by another. Benefits include greater sales‚ which result in larger revenue and expansion opportunities. Complimentary reasons tend to be the realisation that one hotel offers
Premium Travel agency Tourism Tour operator
culture‚ Malacca has a huge achievement in year 2008 – Malacca has been declared as UNESCO World Heritage Site together of Georgetown‚ Penang‚ Malaysia. The declaration has brought a big impact to Malacca in term of tourism where the tourist flow into Malacca has been increased. The tourism attractions of Malacca included Al Azim Mosque‚ Portuguese Square‚ A’Famosa Water World‚ Crocodile Farm‚ St Paul’s Church‚ Poh San Teng Remple and Perigi Rajah Well and more. (http://www.malaccaguide.com)
Premium Malacca Malaysia World Heritage Site
Tourism: Principles‚ Practices‚ Philosophies Part Five: Essentials of Tourism Research and Marketing Learning Objectives • Become familiar with the marketing mix and be able to formulate the best mix for a particular travel product. • Appreciate the importance of the relationship between the marketing concept and product planning and development. • Understand the vital relationship between pricing and marketing. • Know about distribution systems and how this marketing principle can best be applied
Premium Marketing
The Ten “P’s” of Travel‚ Tourism and Hospitality Marketing* * From Best Practices for International Tourism Development for Rural Communities (2002) by David L. Edgell‚ Sr.‚ PHD Marketing… “…. to design a product/service combination that provides real value to targeted customers‚ motivates purchase‚ and fulfills genuine customer needs.” -James Makens et al.‚ Marketing for Hospitality and Tourism‚ 1999 Ten “P’s” 1. Product The tourism product differs from other products due
Free Tourism
BSHRM2y1-2 1.1Tourism as an academic field of study a.) Obstacles development: The emergence of tourism as a legitimate area of investigation within the university sector is a recent and ongoing development‚ and one that has encountered many obstacles. 1.2Tourism as an academic field of study >Tourism perceived as a trivial activity >Large-scale tourism as a recent activity >Tourism perceived as a vocational field of study >Lack of clear definitions and reliable data >Lack of indigenous
Premium Scientific method Academia Higher education
The Government of Nepal has declared to celebrate the year 2011 as "Nepal Tourism Year 2011" and has lunched the slogan "Together for Tourism" for it. The tourism trade Organizations and the stake holders like us have already accepted the Program and are eagerly awaited to welcome the targeted One Million Foreign Tourists and the Internal Tourists in similar numbers. The whole year will be celebrated by exposing the History‚ Culture‚ Nature and Adventure of the country. Visitors can observe various
Premium Tourism
Tourism is an activity that is critical to the economic and social development. By World Tourism Organization (World Tourism Organization) has predicted that by the year 2563 will have a number of international tourists to 1‚600 million of the estimated growth rate of tourism in developing countries. Expected to increase approximately 4 percent per year‚ particularly the industrialized countries have a rate increase of about 2.5 percent per year‚ the study found. Tourists with travel in most foreign
Premium Tourism
Effect of Tourism on the Great Barrier Reef Introduction The Great Barrier Reef is located in North Eastern Australia off the coast of Queensland. It is world renowned for its stunning scenery and its flora and fauna diversity‚ it has also been acknowledged as one of the seven natural wonders of the world. The Great Barrier Reef stretches across 344400km2 and includes thousands of individual reefs and hundreds of islands which are occupied by around 600 types of hard and soft coral‚ around 1625 varieties
Premium Great Barrier Reef Coral reef Coral