PAPER-3 ADVERTISING ETHICS & LAWS LESSON 1- Advertising ethics‚ social responsibility and self regulation. LESSON 2- Regulations‚ ethics‚ consumer organization‚ voluntary control LESSON 3- Advertising agencies‚ Advertising Standards Council of India & case studies LESSON 4- Advertising code of publishing advertisements in print and electronic media LESSON 5-Product code‚ alcohol‚ ammunitions and drugs LESSON 6- Advertisement laws‚ F.T.C.‚ ethics‚ regulations‚ restrictions and constitution LESSON
Premium Advertising
An Enticing Advertising Companies are constantly competing for the wider audience. We can not search the web‚ watch television‚ skim a magazine‚ or even drive down the street without in countering multiple ads‚ but do ads seem to be reveling more than they used to? A child could learn all about the birds and the bees‚ PMS‚ ED‚ and many other matters which were once only talked about behind closed doors from a single ad. (Chavez) It is no secret among advertisers that sex‚ being a world language
Premium Advertising Mass media
1. Executive Summary This report is commissioned to examine the new business strategies of Fabian Advertising. It draws attention to the facts that the sales revenue has been decreasing dramatically in recent years. The decrease in profits was because its clients have chosen its competitors’ services over theirs. As clients’ expectations and needs have changed‚ Fabian Advertising has to change to a new business mission - build. The company is in the high growth‚ low market share situation. Its
Premium Net present value Marketing Investment
Point of sale software gives business owners a convenient way of checking out customers and of recording sales. It can keep a record of the store inventory‚ updating it when an order is processed. It can also print out receipts‚ carry out credit card processing‚ track customers‚ etc. Point of sale software eases the flow at checkout terminals‚ while recording all the information that can help you make better business decisions. Point of sale software allows users to input via keyboard or mouse‚
Premium Point of sale Credit card Receipt
1. INTRODUCTION TO THE STUDY 1.1. ADVERTISING INDUSTRY Advertising is a form of communication used to encourage or persuade an audience (viewers‚ readers or listeners; sometimes a specific group of people) to continue or take some new action. Most commonly‚ the desired result is to drive consumer behaviour with respect to a commercial offering‚ although political and ideological advertising is also common. The purpose of advertising may also be to reassure employees or shareholders that a company
Free Advertising
and were very limited in function and communications capability. In August 1973 IBM announced the IBM 3650 and 3660 Store Systems that were‚ in essence‚ a mainframe computer packaged as a store controller that could control 128 IBM 3653/3663 point of sale registers. This system was the first commercial use of client-server technology‚ peer to peer communications‚ Local Area Network (LAN) simultaneous backup and remote initialization. By mid-1974‚ it was installed in Pathmark Stores in New Jersey and
Premium Point of sale
competition. Automation of one’s point of sale and inventory system puts you a step ahead in the game. It helps you conduct business transactions with ease as you only have to press a few keys. It liberates you from countless paper works as computation of the day’s sale and keeping track of inventory are done automatically. With these things in mind‚ the proponents hopes that upon completion of this Proposed Point of Sale and Inventory System‚ will find it of great value
Premium Receipt Computer The Sale
Content Introduction……………………………………………………….2 TOWS analysis……………………………………………………3 Country specific and Firm specific advantages……………………5 Value Chain……………………………………………………..6 Potential Market Assessment ……………………………………..7 PESTEL analysis………………………………………………..7 Porter’s Forces…………………………………………………..8 Recommendation…………………………………………………..9 Marketing Mix………………………………………………….9 Analysis the Brazilian market…………………………………..10 Conclusion ……………………………………………………..12
Premium Marketing Soft drink Pricing
proposed system aims to provide the Grocery Store an effective and efficienct sales and Inventory System that will increase the production of the store. The proponents developed a system that will fit the needs of the users that has a specific task in the store. If also aims to provide the user to have easy and accurate information as they will use a computerized system. The proponents are now developing computerized sales and inventory for the store. The following will benefits from the study. MANAGER
Premium Marketing Consultative selling Grocery store
Bianca Borja Professor Foults Writing 2 9 May 2014 The Growing Problem in America: Advertising to Children and its Detrimental Effects on Society [ABSTRACT] Companies view children as a major market force‚ and they have been targeted intensely through marketing and advertising efforts. These efforts have created their own genre of food‚ a once nonexistent category created by media efforts to make profit‚ called “kids food”. These foods are against dietary recommendations‚ extremely high in
Free Nutrition Junk food