also to sum up the vivid world of tourism. The subject matters introduce the students to the socioeconomic‚ environmental and cultural impact of the tourism industry. It also gives an overview of the travel sectors – their development‚ composition‚ and role in tourism as well as the different trends and types of operation of each sector. ◙ Desired learning Results At the end of the semester‚ the students should able to: 1. Understand how tourism works and how it can be made to work
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Contents 1. Executive Summary 2 2. Introduction 3 3. Tourism in Sri Lanka 5 4. Marketing plane for 4 season hotels 9 5. Macro environment factors effecting Sri Lankan tourism industry. 10 5.1 Political Factor 11 5.2 Economic factors 11 5.3 Social Factors 11 5.4 Technological Factors 12 5.5 Environmental Factor 12 5.6 Legal Factors 12 6. Brand Objective 13 6.1 Short term Brand objective 14 6.2 Long term Brand objective 14 7. Marketing Mix strategy for seasons hotel 15
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Tourism has been highly touted as a route to the Development of a city or environment. It professes to bring much-needed revenue and employment to the inhabitants of the place‚ while simultaneously claiming to preserve its cultural‚ historical‚ or natural ‘attractions’. These arguments are currently being used by the Rajasthan Government in its mission to expand tourism in the state (an estimated expenditure of nearly Rs.1‚200 crore). Because Udaipur and its surrounding villages are targets within
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Malaysia itself as a brand for the tourism industry and promoting on the destination that will attracts people from all the part of the world. This case study also to understand the important of tourism as a source of profit for a country and the process and strategic developed by government to promote Malaysia as a tourist destination and Malaysia as a destination brand‚ besides the campaign launched to bring a unique image and identity for Malaysia itself in tourism industry. Malaysia government
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MYANMAR(BURMA) Introduction Myanmar well known us Burma. Myanmar sits at the crossroads of Asia’s great civilisations of India and China‚ and looks out onto the vast Indian Ocean next to Thailand. One of South East Asia’s largest and most diverse countries‚ Myanmar stretches from the sparkling islands of the Andaman Sea in the south right up into the Eastern Himalayan mountain range. To this day Myanmar remains one of the most mysterious and undiscovered destinations in the world. A land of
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Microeconomic and Tourism I. Introduction …………………………………………………………………………. II. The significance of tourism to economic. ………………………………………… III. The impact of tourism on local society. …………………………………………... IV. The effects of tourism on microeconomics……………………………………….. V. UAE as an example for the subject. ………………………………………………. VI. Clusters and competitiveness of the UAE. ……………………………................ VII. Conclusion. ………………………………………………………………………… VIII. List of figures. ………………………………………………………………………
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................ 2 History of ICTs (Information and Communication Technologies) in Tourism Industry: ................................................................................................................ 2 Definition of e-tourism (Electronic Tourism):...................................................... 4 Relationship between ICT and E- Commerce (Electronic commerce) ................ 4 Relationship between Tourism and ICTs: ........................................................
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Tourism System Exam Tutorials MCQ 1. In the integrated tourism model‚ who is the focal point in this model? - Traveller 2. In the Leiper’s model of tourism system‚ the TRR stand for…? - Transit Route Region 3. What is tourism according to Hunt J.D and Layne D? - Temporary movement of people to destination outside their normal place 4. ….. is adjusted by marketing‚ which includes the methods used to attracts target groups whose personal characteristics length of stay‚ type of activity
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Dhabi‚ Ajman‚ Sharjah and Umma al-Quwain. Advantages of tourism in Dubai Dubai is a well known country for their tourism and their oil. Their oil ran out a long time ago and now they are relying on the tourism industry so that they can increase their economy. 25% of Dubai’s economy is based on tourism. Tourism has brought growth to the construction of Dubai such as airports‚ amusement parks and the world’s best hotels and resorts. Tourism is also very good for Dubai because it brings loads of jobs
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Annals of Tourism Research‚ Vol. xx‚ No. xx‚ pp. 153–174‚ 2013 0160-7383/$ - see front matter Ó 2012 Elsevier Ltd. All rights reserved. Printed in Great Britain www.elsevier.com/locate/atoures http://dx.doi.org/10.1016/j.annals.2012.12.002 A MODEL OF ‘CREATIVE EXPERIENCE’ IN CREATIVE TOURISM Siow-Kian Tan National Cheng Kung University‚ Taiwan‚ ROC Shiann-Far Kung National Cheng Kung University‚ Taiwan‚ ROC Ding-Bang Luh National Cheng Kung University‚ Taiwan‚ ROC Abstract:
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