II 1. Realizar un análisis de la practica mercadológica descrita en clase identificando las 4 categorías básicas del marketing mix y las 4 Cs. Marketing mix: * Producto Tangible: En los Grammy Awards el producto es la música Intangible: Un servicio que ofrecen y venden a los consumidores. Las estrategias relacionadas en la música son nuevos productos por ejemplo‚ cantantes y géneros diferentes para así ampliar la línea de producto sin necesidad de sacar del mercado la música que
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Company Background Café De Coral‚ established in 1968‚ operates over 140 self-service fast food restaurants in Hong Kong‚ which is the largest Chinese restaurant chain in Hong Kong. In 1986‚ Café De Coral became an issued company in Hong Kong Stock Exchange. Later Café De Coral expands its business in various city and countries such as Hong Kong‚ Macau‚ Guangdong and other Western countries. The restaurant currently serves about 300‚000 customers per day. Café De Coral takes the advantage of broad
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CULTURA ORGANIZACIONAL BANCO DE PREGUNTAS 1. Que pautas se seguirían‚ si en una organización hay racismo?‚¿Cómo complementaríamos al grupo? En primer lugar se tendría que • identificar el foco del problema‚ es importante que esto este apoyado por la alta dirección‚ o en su defecto los jefes de área • consultar el tema‚ con alguien experto en ello • recolectarse información acerca del problema‚ y el por que las actitudes racistas • Hablar con los
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Research Sauna & Health Hotel de Zwaan Relation number: 190314 Name: Steve Poppe Relation number: 153060 Name: Yanfei zhang Relation number: 213365 Name: Nina Seepers Relation number: 275697 Name: Lou Noten PBL Group I2PLG Period 2 (Do not change this cover page by adding pictures etc. paper = 5 pages max + cover + appendix. Staple together) Introduction: This research is about the implementation of an innovation for hotel de Zwaan. The innovation consists of
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Brady Detwiler Art of Nonfiction Professor Hoffman 10/15/14 On “Against Joie de Vivre” Phillip Lopate’s “Against Joie de Vivre” is‚ in a sense‚ an absurd project. The term joie de vivre‚ after all‚ literally translates as “the joy of living”‚ and if we as readers are to take this denotation at face value‚ one must naturally ask—why would one take up such an argument? The title tacitly asserts a nonsensical proposition‚ and presuming that we are convinced by what Lopate writes‚ what then shall we
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Paul de Gelder Sometimes people are forced to undertake a difficult change in their lives. This is evident in the feature article Paul de Gelder composed by Caitlin Chang where various language and visual techniques have been combined to portray how events can effect and force upon change in an individual’s life. Throughout the article‚ first person point of view “I” has been used and repeated to assist readers in understanding de Gelder’s life and issues he has had to face along the way. It
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Executive Summary De Havilland is a Canadian aviation company that is in the process of determining how to contract out the supply of its flap shrouds and equipment bay doors for its Dash 8 aircraft. Its current supplier‚ Dollard Plastics is believed to be charging a large premium over market price and for that reason‚ a completive tender was issued to test De Havilland’s hypothesis. After receiving bids from 9 companies‚ a strategic review of De Havilland’s options and alternatives was conducted
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Summary of Evidence Simone de Beauvoir Simone de Beauvoir was born in Paris in 1908 to Georges de Beauvoir and Francoise Brasseur.1 Her father was raised in a rich family that drew him to the right on the political scale.1 He was a strong atheist and pushed this on Beauvoir and her sister.1 Her mother on the other hand was a devout Catholic‚ and that along with her weak and rather submissive personality (something that manifests itself in the fact that she grew up in a time before first wave feminism)
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Hello everyone‚ my name is Piero di Lorenzo de’ Medici ‚ eldest son of the late Lorenzo de’ Medici. I’d like to start off by graciously thanking all of you for being here today‚ to celebrate my father’s life and legacy. As I look into this great crowd‚ it gives me joy to see many familier faces who I’ve come to know over the years. My father was very lucky to have an abundance of loving friends‚ family‚ and supporters who stayed with him through the bright and dark times. I would also like to say
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peppers‚ chile de arbol originated in what is now Latin America. Christopher Columbus found out about chile peppers while seeking a route to Asia for the black pepper trade. It is believed that chile peppers were being cultivated by Mesoamericans as early as 5000 BC. Along with being used as a seasoning for food‚ they used chile peppers to fumigate their houses. Portuguese trade routes are to be credited for the spread of chile peppers throughout the world including to Asia. Chile de arbol was first
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