Lappeenranta University of Technology School of Business AC40A0101 Cross-Cultural Marketing Strategies Responsible Teacher Hanna Salojärvi Effects of Culture to Marketing in Italy 29 November 2010 TABEL OF CONTENTS 1. Introduction 2 2. Cultural Characteristics 4 3. Hofstede’s dimensions 8 4. Implications for marketing 10 5. Conclusions 12 References 14 Introduction The developing globalization process and companies orientation toward world markets lead to great
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Does culture determine cognitive development? I believe that cognitive development is greatly impacted by culture. As a race we are social beings and learn from our surroundings‚ community and family. Cultural background and identity will influence us as we develop into adults‚ teaching us what and how to think.. There are many influences which contribute to cognitive development that span across all cultures but the greatest of these and most necessary is that of interactions and involvement
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mythology proved to be one of the most influential cultures in history‚ which is why we still see it in today’s media in Western modern culture. Exploring today’s media through Laura Mulvey’s lens of her theory of the Male Gaze‚ we were able to see how Greek culture affects the way women are portrayed in Western culture. Focusing on one specific female character of Greek mythology‚ we analyzed how Greek mythology is still present in modern culture. Additionally‚ we found evidence that female characters
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long‚ cost only a peso per message (2001). To better appreciate its popularity‚ in 1998 alone‚ more than eighteen million text messages were transmitted in the country daily. ( 2001) The youth have been quick to catch up with this technology. It has‚ unofficially‚ become the status symbol of Filipino youth‚ who are now far more knowledgeable about a cellphone’s latest features than their parents. Moreover‚ it has definitely created a unique venue among young Filipinos‚
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violence and creates disruptive behavior. However‚ modern research points out and identifies how important superheroes are‚ not only to children‚ but to adults alike. The effect of ancient Greek culture on modern culture has brought today’s society an endless number of customs and ideas. The most important aspect of Greek culture was the Greek hero. The word ‘hero’ in Greek mythology
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The date in which globalization first occurred is highly debated‚ but one thing agreed upon by historians is its massive effects on the world. Globalization is the superpower of all super nations of the world. It allows for companies‚ cultures‚ products‚ and ideologies to expanded into different countries‚ broadening spheres of influence. In addition‚ globalization allows worldwide connection in both political and social platforms . Nations having the ability to aide‚ oversee‚ communicate‚ and partner
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looking in disgust at the seemingly uncouth Indian parents who smooch their children at every chance. I have been on this line my whole life‚ torn between two cultures - the Indian‚ and the American. The main differences between the two lie in the attitudes towards family‚ which eventually pervade every other aspect of their respective cultures. In India‚ life revolves around family‚ and family is life. All festive dates - whether they are birthdays‚ religious holidays‚ or any other cause for celebration
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Youth Culture Stats and Trends: 1) Underage Drinking The Center on Alcohol Marketing and Youth at Georgetown University released a status report on underage drinking in the U.S. http://camy.org/research/underage2004/ See also: "Newer generations slower to curb alcohol use" http://my.webmd.com/content/article/101/106023.htm See also: Power Hour’ drinking game ritual http://www.jointogether.org/sa/news/summaries/reader/0%2C1854%2C576418%2C00.html See also: Drinking increases injury/death
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with fame rather did anybody knew him then. Indeed He was a man‚ He was Obafemi Awolowo. Awolowo is his name by birth; He was Nigeria’s foremost federalist‚ in His path to Nigerian freedom. He provided free primary education for people in the western region because he believed education is the key to freedom and He established the first television service in Africa‚ all of this were financed from the highly lucrative Coco industry which was the mainstay of the regional economy. Legacies
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Greeks a proud and rich heritage. The resilience and durability of Greek culture and traditions through times of turmoil provide a strong sense of cultural destiny. These elements also pose a considerable challenge to Greeks of the present: to live up to the legacies of the past. Much of the history of the modern state of Greece has witnessed a playing out of these contradictory forces. The re emergence of Greek culture in the western world is due in large part to the work of Arabic scholars and the renaissance
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