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    1. You work at the business headquarters for a chain of movie theaters. Describe this firm’s information value chain. Ans : An information value chain shows how each stage of a firm adds value to the business. Information acquisition is the first step‚ in this stage the firm acquires itself a movie‚ at the moment there is no real value in terms of revenue as nothing has been done and also the cinema has spent money to get the movie. Information processing is what follows. In this stage the

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    Case 2: Nike‚ Inc. – 2009 Case Notes Prepared by: Dr. Mernoush Banton Case Author: Randy Harris A. Case Abstract Nike‚ Inc. (www.nike.com) is a comprehensive strategic management case that includes the company’s fiscal May 31st‚ 2009 financial statements‚ competitor information and more. The case time setting is the year 2009. Sufficient internal and external data are provided to enable students to evaluate current strategies and recommend a three-year strategic plan for the company

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    Q1. Expand on the rationale behind the Fiat and Chrysler strategic alliance. In December 2008 Fiat witnessed such a drop off in its demand for cars that they were forced to close for a month and lay off close to 50‚000 workers. The company indicated that amid the financial crisis it was looking for a partner who could give the company the much needed push in the North American market. Fiat learned about Chrysler’s bankruptcy problems and put an offer on the table for the purchase of Chrysler. Experts

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    AMERICAN RED CROSS ~ Strategic Case Analysis Purpose I. Statement Of Facts American Red Cross is a organization that was founded in 1881 by Clara Barton. It has established itself as the most well known emergency relief organization devoted to the care of war victims‚ disaster victims‚ and the suffering world wide. People can attain community services hours through the American Red Cross as well as benefit from the health and safety programs offered each year. American Red Cross is the largest

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    AstraZeneca Strategic Business Analysis - Group Case Study Case Abstract Introduction AstraZeneca PLC (AstraZeneca‚ AZN:NYSE‚ AZN:LSE) is one of the largest pharmaceutical companies in the world. It was formed in 1999 from the merger of Sweden’s Astra AB and UK’s Zeneca Group plc. Core Activities AstraZeneca is engaged in the discovery‚ development‚ manufacturing and marketing of prescription pharmaceuticals and biological products for important areas of healthcare: Cardiovascular‚ Gastrointestinal

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    Loreal Strategic Analysis

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    Key Issues Facing L’oreal Core Competencies L’Oréal has created several core competencies that have created value and served to gives L’oreal a competitive advantage over it’s competitors. Loreal’s first core competency is seen through it’s product innovation. L’oreal is fully dedicated to creating new and innovative products at it’s advanced dermatological research facilities. L’oreal invests heavily in research and development and aims to introduce one or two new products each year‚ every

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    FRAMEWORK FOR COMPREHENSIVE STRATEGIC ANALYSIS ANTHONY E. BOARDMAN Van Dusen Professor of Strategy Faculty of Commerce University of British Columbia and AIDAN R. VINING CNABS Professor of Business & Government Relations Faculty of Business Administration Simon Fraser University June 10‚ 2003 1 INTRODUCTION: THE STRATEGIC ANALYSIS FRAMEWORK This paper presents the basic framework for comprehensive strategic analysis. The basic purpose of strategic analysis is to help analyze how

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    Costco Case Strategic Recommendation Bringing New Products for Customer Loyalty The Purpose: In order to counteract against the increase of taxes Costco now pays‚ we must raise revenues by attracting new customers‚ and give them a reason to remain loyal. To do this‚ Costco should introduce a slightly wider variety of products. Initial Problem: Although the company has exceeded in revenue generation and debt management‚ we have to deal with the catch-22. We have drastically limited our interest

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    very good price. 2. How did Zara ’s business strategy allow the company to respond to the opportunities andthreats in the external environment? To answer this‚ you may need to first chooseappropriate set of international competitors listed in the case and think about Zara ’srelative "operating economics."We use the Business Strategy Diamond model to give an image of Zara ’s opportunities and threats in the external environment. This model will helps us to exam Zara ’s strategy with regard to competitors

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    Reebok Case Page 298-299 1. I feel Reebok’s products are being revamped to serve geographical and behavioral market segments. Reebok is focusing on urban marketing by employing Hip-Hop stars to promote their products. Further‚ Reebok is applying a behavioral approach to create brand loyalty in large regions like China where they sponsor basketball courts. These variables are suitable since they will allow Reebok some room to expand its product and in return‚ increase its market share. 2. Reebok

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