Fordlândia: Corporate Citizenship or Corporate Colonialism Question 1 - Based on the information provided in the case‚ what could the list look like‚ that Archibald Johnston started to compile (at the end of section Adeus Fordlândia – bem-vindo Belterra!)? Can you identify challenges that can be labelled as hypernorms or authentic norms? Ford built up a new community for the people living in the jungle and gave them new opportunities. They got access to free education‚ healthcare‚ jobs and
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htm EJM 40‚7/8 Seven dimensions of corporate identity A categorisation from the practitioners’ perspectives T.C. Melewar Brunel Business School‚ Brunel University‚ London‚ UK‚ and 846 Received August 2003 Revised September 2004 and April 2005 Accepted May 2005 Elif Karaosmanoglu Istanbul Technical University‚ Istanbul‚ Turkey Abstract Purpose – This paper investigates what organisations perceive as the essential components of corporate identity concept and their contents. It proposes
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Cultural approach in corporate cultures: main problems There are some problems that appear when American expantriates come to Japan or Japanese firms enter American market - most of them nothing else but cultural approaches that make differences in how these two nations understand see corporate culture and business in general: Employment system. Comparing to the U.S. labor market‚ the Japanese market is very different because of the lifetime employment system in Japan. As a result‚ Americans and
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Week 1 Essay Questions (80 Points) 1. Why is corporate governance important? a) good corporate governance produces direct economic benefit to the organization b) To avoid scandal c) To imbibe trust in investors d) The perception of good corporate governance is an important ingredient of the image of an organization‚ whether public‚ private‚ or nonprofit. e) A perception of unethical conduct by an organization can be very costly in legal cases Reference:
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Introduction Traveling is one of the ways of discovering new countries. Millions of people all over the world spend their holidays traveling. They travel to see other continents‚ modern cities and the ruins of ancient towns‚ they travel to enjoy picturesque places‚ or just for a change of scene. Its always interesting to discover new things‚ different ways of life‚ to meet different people‚ to try different food‚ to listen to different musical rhythms. Those who live in the country like to go
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Corporate Communication and the Corporate Brand Peggy Simcic Brønn (From: Corporate Communication: A Strategic Approach to Building Reputation (2002)‚ Brønn‚ P.S. and R. Wiig (eds.)‚ Oslo: Gyldendal.) The first years of the 21st century have been hard on companies and their brands. It is predicted that Firestone is dead as a brand as a result of its defective tires used on Ford SUVs‚ which tipped over causing loss of lives. Arthur Anderson is feverishly trying to find partners for its many
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Academic Year 2012‐2013 CEMS BLOCK SEMINAR: Take‐home examination Corporate Entrepreneurship Pauline GELDOF – CEMS Master 2 Introduction In today’s global economy‚ Corporate Entrepreneurship defined by Damanpour (1991) as the generation‚ development‚ and implementation of new ideas and behaviors by a company has become the only real source of competitive advantage for established organizations. Indeed‚ operating within an increasingly
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INTRODUCTION Spinnaker tower also known as Portsmouth millennium tower is a millennium commission project that was aimed to change the international notable sight of the south coast of Britain. It is the tallest accessible structure in the united kingdom outside London‚ It is 170 metres above the sea level and hence a tourist attraction. Burj Khalifa tower is a skyscraper in Dubai‚ and it is the tallest man made structure that has ever been built to include residential spaces and also has been
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What is Corporate Communication? * A department with many functions * A set of communication products * A process to communicate key messages Corporate communications are a powerful management tool if approached with strategic integrity‚ alignment and focus. An organisation performing with coherence and its energy focused on a specified goal is far more effective than one that allows confused and inconsistent messages to disseminate from management. Communications is the only vehicle
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Trying to Change the Corporate Culture of a Multinational Enterprise: General Semiconductor 1. In your opinion‚ what actions taken by Ostertag stood the most chance of changing General Semiconductor’s culture? His decision to “replace nearly every member of the company’s senior management team” could have been more effective and beneficial had he only replaced those on the management team who were not upholding and enforcing the values and cultures of the company. The “team-building meeting
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