Harvard Business School 9-693-028 Rev. September 23‚ 1996 McDonald’s Corporation Whether in Moscow or Massachusetts‚ the same experience would greet a customer in any of the 12‚611 McDonald’s quick-service restaurants worldwide. McDonald’s had distinguished itself in the quick-service industry through its remarkable consistency across all units. To competitors and customers alike‚ the Golden Arches—the corporate emblem that adorned every restaurant— symbolized pleasant‚ fast service and tasty
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from‚ and why our world is the way it is today. We have to look at history for answers‚ learn from our mistakes and avoid repeating them in the future. My aunt Dolores Martinez is the 10th child out of 16. She was born and raised in a small town called La Moncada in the state of Guanajuato in Mexico. As a child‚ like most children she went to school. Unlike the United States‚ it is not mandatory for kids to go to school. Unfortunately‚ she stopped going to school at sixth grade along with her other
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Case 1 Read: Situation 3 (Chapter 7‚ page 226). Beginning sentence: "Ricardo De La Blanca Brigati is CEO of the DLB Group‚ a full-service marketing company...." Now‚ answer the questions below: Question 1: Identify a minority group to which you do not belong. What steps could you take to learn about the market segment in order to sell the consumers a product or service? I do not belong to any minority group so I will choose Hispanic. First‚ I would learn about the market for Hispanics as accurately
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The typical foods in El Salvador are probably one of the best foods anyone can taste! The food that most identifies Salvadoran people are "pupusas". You can find them anywhere you go. There are other typical foods from El Salvador‚ like chilate‚ nuegados‚ yucca‚ atol de elote‚ tamales (from pork‚ chicken‚ beef) and shuco. Except in large cities‚ which have supermarkets‚ most Salvadorans shop daily for groceries at an open air market. Beans‚ rice‚ tortillas and tamales (a type of corn dumpling
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to the Noli. It has a little humor‚ less idealism‚ and less romance than the Noli Me Tangere. It is more revolutionary and more tragic than the first novel. The hero of El Filibusterismo is a rich jeweler named Simoun. He was Crisostomo Ibarra of the Noli‚ who‚ with Elias’ help‚ escaped from the pursuing soldiers at Laguna de Bay‚ dug up his buried treasure‚ and fled to Cuba where he became rich and befriended many Spanish officials. After many years he returned to the Philippines‚ where he freely
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Jonathan R. Gould Jr “The people next door” Roselyn Abang The author “Jonathan R. Gould Jr”‚ tells us about his experience with different types of neighbors‚ since he had the experience of moving around and the best one to live next to. The author tells us that it is important to identify and maintain a relationship with our neighbors that we live next to us‚ so we know how to relate and communicate with them. He goes on to mention the type of people that he lived across the street from and
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1. How can these companies handle the customer data responsibly? Source: http://www.webdesignbognorregis. The use of data has taken an important place in the business life and in the recent years has become in one of the biggest competitive advantage. Who doesn’t want to have a successful business? Everybody wants‚ but what are you doing to have it? Are you making good decisions?. “The dark side of customer analytics” by Thomas H. Davenport and Jeanne G. Harris‚ show us an insurance firm called
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La caída del peronismo Hasta la década de 1950‚ el gobierno justicialista de Perón desarrolló su política con éxito pero‚ a partir de estas fechas‚ las dificultades y la pérdida de apoyos debilitaron al movimiento peronista‚ que exhibió desde entonces una tendencia más acentuada hacia el autoritarismo. Perón experimentó problemas no solamente con la Iglesia‚ sino también con la economía y los argentinos. Todos estos factores llevaron a su derrocamiento. Poco después de que Perón subiera al poder
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ENTORNO ECONÓMICO Caso Harvard: Chile: The Latin American Tiger?. EQUIPO 14 Introducción “La principal ventaja del comercio internacional es que amplía los horizontes comerciales.” (Samuelson‚ Economía) Por ello‚ la capacidad de negociación de un país tiene un rol fundamental para que éste pueda formar parte de otros mercados y unirse en tratados comerciales con otras naciones. Para todos los países‚ el comercio internacional les posibilita expandir su frontera de posibilidades de producción‚ hacer
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El otono del patriarca Publicada en 1980 y ambientada en un supuesto pais situado a orillas del Caribe‚ El Otono del patriarca relata la vida de un dictador que muere viejisimo‚ llegando a conserver el poder durante mas de cien anos. A treves de sus recuerdos‚ el lector se entera de que es hijo de una mujer del pueblo‚ Bendicion Alvarado‚ unica persona a quien quiso de verdad; que no supo quien fue su padre; que su primera infancia transcurrio en la miseria y que llego a dictador‚ despues de
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