MASTER’S IN TOURISM MANAGEMENT (SEMESTER III AND IV) MTM (Second Year) Assignments Booklet (2012) January 2012 session and July 2012 session [For students who intend to sit for the June 2012 TEE and December 2012 TEE] MTM-9 TO 15 [pic] School of Tourism and Hospitality Services Management Indira Gandhi National Open University Maidan Garhi‚ New Delhi – 110 068 DATE OF SUBMISSION OF ASSIGNMENTS
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For Eli Lilly & Company 1. Discuss Eli Lilly’s practice from the perspectives of utilitarianism and rights? Before we discuss this case we should remember that utilitarianism is a general term for any view that holds that actions and policies should be evaluated on the basis of the benefits and costs they will impose to society‚ while right is an individual’s entitlement to something. From the perspectives of utilitarianism and rights on Eli Lilly & Company’s practice‚ we can see that Eli Lilly’s
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CASE FACTS Entered Indian market in 2001 with launch of Skoda. Audi and Volkswagen brands launched in 2007. Two group companies – Volkswagen India & VGSIPL. Volkswagen India – Volkswagen branded cars. VGSIPL – Audi and Skoda. Marketing strategy in India – Product‚ Place‚ Price‚ Promotion. ISSUES Caters mainly to luxury segment. Higher price range – except Skoda Fabia. Lack of brand awareness among Indian consumers. Lack of aggressive marketing in earlier phases. Lesser
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East West University Case Study on East Meets West: Business Joint Ventures Prepared For: Prepared By: Naimur Rahman ID: Section: Date: * Why would a joint venture partner from a planned economy have difficulty understanding that the consumer is king or queen? Answer: Every economy has its own characteristics as both good and bad as well. In any economy‚ there are rules and regulations fortified in the manner to help the citizens and so that the businesses can get enough revenue
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Where two bones meet or link‚ it is called a joint or an articulation. Joints can be classified according to their structure and by the types of movement they allow. The body has more than 300 different joints. In the body there are three types of joints... Moveable/Synovial joints – Moveable joints allow for maximum movement. Moveable or synovial joints are normally found in the limbs‚ as we use these parts more than anything. Ligaments help to provide the stability of the bones‚ also the muscles
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company’s strategies as well as structure becomes necessary. This change includes reinventing the organizations marketing department entirely. One such change in strategy involves customer cultivation. Companies must move from being traditional companies to customer cultivating companies. A customer cultivating company is one that focuses on individual or small groups of customers as opposed to a traditional company that focuses on the mass. Many firms today are trying to make this strategy work. For
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BOOK OF ELI ARCHETYPES- BO Hendrix Characters for part one Solara Carnegie Situation Archetypes- THE BATTLE BETWEEN GOOD AND EVIL‚ Carnegie is the bad guy in the movie and his goal is to rule what is left of the US. By doing so he must kill Eli to get the bible. He wants the bible because of the power of the words of god and how he can use the bible to control the hopeless people. Symbolic Archetype- THE MAGIC WEAPON‚ in the movie the magic weapon represents the Holy Bible. The bible in
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Engineer Eli Whitney died 35 years before the Civil War‚ but his most famous invention‚ the cotton gin‚ set the economic stage for war. Whitney’s gin made cotton production far more efficient‚ fueling the need for more Southern slaves and enriching powerful planters. Another Whitney invention--muskets with interchangeable components--inaugurated manufacturing systems for producing uniform parts‚ without which the U.S. economy might never have produced enough weapons to fight such a lengthy war.
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Jasneet Singh Per. 4 Eli Whitney Eli Whitney was known as one of great inventor; Whitney was born in the town Westborough in Worcester County‚ on December 8‚ 1765‚ the eldest child of Eli Whitney Sr.‚ a prosperous farmer‚ and his wife Elizabeth Fay of the same place‚ so he decided to get into doing machine work and technology. For instance‚ during the Revolutionary War‚
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As Simply as You Can? One of the world’s greatest scientists to have ever lived‚ Albert Einstein‚ won the Nobel Prize in Physics in 1921. Already famous and a household name‚ he wrote a letter replying to a sixth-grade student named Phyllis Wright in January of 1936. This context made Albert Einstein the speaker‚ Phyllis Wright the audience‚ and the question and the answer to it‚ the subject. She had originially asked him if scientists pray and if they do‚ what for. Einstein responded saying‚ that
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