historically one of India’s most important industries. India produces a variety of silks called Mulberry‚ Tasar‚ Muga and Eri‚ based on the feeding habit of the cocoons. The sericulture industry today employs over 700‚000 farm families and is mostly concentrated in Karnataka‚ Tamilnadu and Andhra Pradesh and to some extent Assam and West Bengal. Karnataka accounts for more than 70 percent of the country’s total silk production. Sericulture is one industry which is beneficial to the agriculturists
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After reading the Emerging Adulthood‚ “A Theory of Development From the Late Teens Through the Twenties” by Jeffrey Jensen Arnett‚ I was able to connect most of the definitions and explanations that the author wrote with my personal life. Emerging Adulthood according to Jensen is a period not yet studied because most people define the ages 18-15 young adulthood‚ which through the reading Jensen proves that such description would be incorrect. I totally agree‚ for me as a college student I find
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[pic] Wine & Spirits Industry Analysis Team 6 SMBA 04 • Strategic Marketing MKT 606 • November 22‚ 2008 Hayden Olson‚ Natanyi Carter‚ Maurice Campbell‚ Natasha Mohl‚ Tameika Dozier‚ Majed Soboh‚ Allan Topher [pic] Table of Contents Executive Summary 3 External & Internal Environment 4 External Environment 4 Technological Trends 4 Consumer Trends 5 Governmental Trends 5 Economic Trends 6 Opportunities 6 Threats 7 Internal Environment 7 Strengths 7 Weaknesses
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Advertising Final ProjectTERM DEFINITIONS:1.Integrated Marketing Communication - Integrated Marketing Communication refers to the combination of Sales Promotions‚ Public Relations‚ and Advertising‚ to achieve a desired end result. Ex: Integrated Marketing Communication allows MTV to reach a target audience by enticing them with flashy promotions‚ a fun "hip" lifestyle‚ and the chance to be in the "in" crowd. 2.Strategic Orientation - Strategic orientation is the combination of a companies mission
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GREEN MARKETING: EMERGING POSSIBILTY and CHALLENGES Jenson M* Research Scholar in Commerce‚ St. Joseph’s College (Autonomous)‚ Tiruchirappalli‚ Tamil Nadu‚ India. ABSTRACT In the modern era of globalization‚ it has become a challenge to keep the customers as well as consumers in fold and even keep our natural environment safe and that is the biggest need of the time. Green marketing is very important in modern marketing strategy. We are all consumer because whatever we consume every day
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The Emerging Trends or Challenges in the Management of Organizations The Emerging Trends or Challenges in the Management of Organizations INTRODUCTION Organizational Behavior studies encompass the study of organizations from multiple viewpoints‚ methods‚ and levels of analysis. Whenever people interact in organizations‚ many factors come into play. Modern organizational studies attempt to understand and model these factors. Like all modernist social sciences‚ organizational studies seek to
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Automotive Industry Analysis The development of the automobile came from many different people from different countries. The development stated in 1769 in France‚ with the invention of a three-wheeler that was powered by steam (Gale‚ 2003). Then in 1800’s the first internal combustion engine was created in Belgian and the first gasoline powered vehicle was constructed in 1885 in Germany (Gale‚ 2003). Henry Ford built the first car in 1896 (Gale‚ 2003). He then revolutionized the industry with the
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Indian apparel retailers prepone end of season sales Several apparel retailers in India have began their end of season sales in earnest after witnessing weak sales during the summer season. Arrow‚ FCUK‚ Fila‚ French Connection‚ Guess‚ Louis Philippe‚ Puma‚ Regal and Van Heusen are some of the brands that have already started offering discounts to consumers‚ much earlier than the usual August and September months for their end of the season sales (EOSS). Explaining the rationale‚ behind the
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Prepared By : Nithinlal.M PGDM ’13-‘15 Reg No : PG13027 Industry Overview Approximately 95% of India’s international trade by volume and 70% by value are seaborne. India has 11 major ports‚ 19 Medium port‚ and 187 minor ports along 7‚517 km long Indian coastline. It is strategically located as a major maritime nation due to its long coastline that flanks important global shipping routes. The National Transport Policy Committee (1980) recommended the following principles for
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Introduction Hardly any industry today is as much changing as the fashion industry. New collections‚ new styles and trends emerge faster than ever before. Brands that are "in" today can be "out" tomorrow and vice versa. In addition‚ consumer behavior in the fashion industry changed significantly over the last two decades mixing and mingling fashion segments into individual styles that combine both high and low-end fashion items. In order to keep up with the pace of the industry‚ players have to define
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