Proposed marketing research for Jingjing Inn Name: Kefan Qian Student ID: s0205160 Executive summary The purpose of this report is to provide managers marketing strategies and methods to solve market problem. In this report‚ the market problem is ‘Jingjinag Inn’ is keeping losing market with competitor problem and interface problems. Two marketing research methods are quantitative research and qualitative research. In the qualitative research‚ we form focus groups to discuss the research objective
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Marketing Management 1 Inding‚ Jillian Rae T. Mr. Milbert Dialogo BSBA-3 June 25‚ 2013 Marketing Research The Inding Store is part of the Miscellaneous Section found inside the Carmen Public Wet Market in Carmen‚ Cagayan de Oro City. It is a retailer of many products mainly condiments. It repacks sugar‚ oil‚ soy sauce and other goods into smaller sizes and sells them individually. They also sell in bulk and big volumes. Their product inventory include the following: A kilo of
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sources are original works or raw data without interpretation or pronouncements that represent an official opinion or position. (Cooper‚ D. R.‚ & Schindler‚ P. S. (2014). These sources will contain unfiltered information that was gathered from primary research such as obtaining questionnaires from consumers. Secondary sources are compilations of the primary sources that may or may not have been discussed elsewhere. When consolidating this information a researcher must conduct a source evaluation to validate
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Submitted to: Marketing Management Fruit Juice Industry Analysis of Brands Sana Waqar Wajih Zafar Wasae Shahid Saad Sultan Kayani Ali Zaheer Bilal Siddiqi Aleena Ahmed Chaudhry Zeeshan Syed Mehr Ali Ms. Arsala Stanley Contents Research Objective 3 Area of Focus 3 Brand 1: Minute Maid Pulpy Orange 4 The Minute Maid Marketing Mix 5 Product 5 Price 5 Placement 6 Packaging 6 The Mix 7 Brand 2: Fresher Juice 8 The Fresher Marketing Mix 9 Product 9
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Maria Teresa P. Dominguez RSH 630 Research Seminar I Prof. Elmer De Jose Types of Descriptive Research Generally‚ descriptive studies are of several types‚ These are (1) case studies‚ (2) surveys‚ (3) developmental studies‚ (4) follow-up studies‚ (5) documentary analyses‚ (6) trend analyses‚ (7) and correlational studies. DEVELOPMENTAL STUDIES If your study intends to get reliable Information about the similarities of children at various ages‚ how they differ at age levels
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JISC (2011) Emerging Practice in a Digital Age: Text-only version Emerging Practice in a Digital Age A guide to technology-enhanced institutional innovation JISC supports UK further and higher education and research by providing leadership in the use of Information and Communications Technology (ICT) in support of learning‚ teaching‚ research and administration. JISC receives funding from all the UK further and higher education funding councils. The aim of the JISC e-Learning programme is
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1. What is the construct that GE is trying to measure? GE Company is trying to use Net promoter score (NPS) to measure customer loyalty. According to Bhote (2000)‚ customer loyalty indicates customers are delighted with a company’s products or services and turn into enthusiastic world-of-mouth advertisers. In general‚ customer loyalty can be expressed in different aspects. Here GE’s primary focus is on recommendation. Through measuring this construct‚ GE is able to know whether the clients would
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Written Report of Assessment One Module : MKT10901 Emerging Markets (Hong Kong) Topic : Emerging Market in Russia Local Tutor is Stephen Li (s.li@cityu.edu.hk) Student Name : Huen Ho Ki Edinburgh Napier University student no. : 40073098 Scope‚ City University of Hong Kong student no. : 52652990 Word Count : 1982 Executive Summary Russia is a country which has rich natural resource with Europe’s largest population of more than 140 million‚ this shows Russia’s heavy weight as a player
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Chapter I Executive Summary This chapter‚ Executive summary‚ will outline the whole Marketing Plan. It will give the brief overview of the different chapters and their contents within the research paper.The Second Chapter‚ Corporate connection‚ we will be showing the different commissaries of Bruno and Diego‚ from where they get their shipments of meat‚ drinks and vegetables that they serve within their establishments. The Third Chapter‚ Environmental Analysis and Forecasting‚ in this chapter
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Types of Volcano Research Composite Volcanoes: Composite volcanoes‚ also called strato volcanoes‚ are formed by alternating layers of lava and rock fragments. This is the reason they are called composite. Strato-volcanoes often form impressive‚ snow-capped peaks which are often exceeding 2500m in height‚ 1000sq.km in surface‚ and 400km3 in volume. Between eruptions they are often so quiet they seem extinct. To witness the start of a great eruption requires luck or very careful
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