Easy Jet Airline TEAM MEMBERS: Name Team Member #1 Qymi Sheng Team Member #2 Will Huo Team Member #3 Ann Chiang Short History of the Easy Jet: Easyjet is a successful example of a European no-frills airline‚ founded by the Cypriot Stelios Haji-Iaonnou in 1995‚ with the vision of creating a customer focused brand that would revolutionize the concept of air travel. More than fifteen years on‚ easy Jet is Europe’s leading airline‚ and the UK’s largest‚ carrying over 55m passengers
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who work in tall hierarchical structures like that of the Emirates Airline have a tendency of being less motivated. It is due to the communication barriers and lack of involvement in decisions of the company that affects them. It is the responsibility of the company‚ especially the human resource manager to ensure that the employees’ morale is raised. One of the ways of improving the employees’ motivation is through teamwork. Emirates Airlines is among the leaders in the aviation industry on the promotion
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earlier‚ Cardillo’s in-house attorney‚ Raymond Riley‚ had requested that Smith‚ the company’s controller‚ sign an affidavit regarding the nature of a transaction Rognlien had negotiated with the United Airlines. The affidavit stated that the transaction involves $203‚000 payment by United Airlines to Cardillo but failed to disclose why the payment was being made or for what specific purpose the funds would be used. The affidavit included a statement indicating that Cardillo’s stockholders’ equity
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of time. This can provide the patent holder with a monopoly position in the market for that product‚ which allows them to charge a higher price and achieve their expected returns (both tangible and intangible). Pharmaceutical companies used this strategy to maintain their market competitiveness and guarantee the returns on the investment on research and development of their products. The patent law and policy also protect and encourage manufacturing companies to invest in the research and development
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could contribute to a company’s sales decline. This piece also delves into the ensuing strategies-revamp in the corporation’s marketing mix to counter declining sales. As a scenario‚ this study would be taking the point-of-view of a Marketing Manager idealising and justifying the team’s actions in a sales boost bid. For this paper‚ studies would be based on the national carrier of Malaysia‚ Malaysian Airlines System (thereafter referred to as MAS). They have been dogged by continuous sales decline
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Domestic Airlines in India - Leveraging Price Till the year 2002‚ the Indian traveler rarely traveled by air as the fares were much higher than those for road and rail travel. But in 2002‚ the companies offering air travel changed the market dynamics completely. For the first time in the history of the industry‚ efforts were made to make air travel affordable to a larger section of the population‚ leading to an unprecedented development in the commercial aviation industry in the country. The
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American Airlines Report Background on American airlines American Airline was the largest airline in the United States with an operating income of $801 million on revenue of $8.55 billion. Before 1978‚ America was regulated by Civil Aeronautics Board (CBS). However‚ after 1978‚ Airline Deregulation gave freedom to enter and exit routes as well as alter fares. Current Issues With this‚ competition increased significantly and they faced challenge to reduce labour cost and enhance productivity.
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Continental Airlines Inc. Analysis Strategic Management Vision Statement Continental Airlines Inc. seeks to lead its industry in superior customer service‚ innovative technology‚ employee satisfaction‚ and environmental advances‚ at home and abroad. Mission Statement At Continental Airlines Inc.‚ we strive to obtain excellent customer service and satisfaction through technological advances in on-line bookings and e-ticket purchases. We have strict security measures to ensure our
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Malaysia Airlines First Quarter 2011 Financial Results Tengku Dato’ Sri Azmil Zahruddin (MD/CEO) Mohd Azha b Abd Jalil (CFO) 25 May 2011 © Copyright Malaysian Airline System Berhad 2011. All rights reserved Contents • • • • State of the Industry Staying on course First Quarter 2011 Financial Results Positioning MAS towards becoming the No 1 Airline in Asia • Summary © Copyright Malaysian Airline System Berhad 2011. All rights reserved. 2 Sharp rally in oil and fuel prices
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Southwest Airlines in 2010: Culture‚ Values and Operating Practices 1. Has the AirTran acquisition make good strategic sense for Southwest? For the past 40 years Southwest Airlines has been known as the market share leader in domestic flight travel in the United States. The company has always been known for excelling in differentiating themselves among other low-fare carriers by providing a reliable product and an excellent customer service. Moreover‚ Southwest has also proven to be a profitable
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