SID: 313019886 TPTM6160 Aviation Management and Logistics Assessment 2: Airline benchmarking Annotation This assignment deals with benchmarking of four different airlines. Each airline is compared to others in multiple different criteria and ranking is assessed. At the conclusion there is overall comparison and final ranking is presented. Table of contents Annotation ..................................................................................................................
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Machael Porter’s Value Chain SUPPORT ACTIVITIES Support activities assist the primary activities in helping the organisation achieve its competitive advantage. They include: Procurement: This department must source raw materials for the business and obtain the best price for doing so. The challenge for procurement is to obtain the best possible quality available (on the market) for their budget. Technology development: The use of technology to obtain a competitive advantage is very important
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The Airline is one of the major industries in the world today and is majorly affected by Michael Porter’s Five Forces model. In case of the Airline industry‚ this is the most important force today‚ especially since the market is completely saturated. There are more service providers than needed in both local as well as international markets. The airlines are continually competing against each other in terms of prices‚ technology‚ in-flight entertainment‚ customer services and many more areas. One
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INTERNATIONAL AIRLINES Air travel remains a large and growing industry. Despite being plagued by several factors such as overcapacity‚ commoditization of offerings and cutthroat rivalry to name a few‚ it facilitates economic growth‚ world trade‚ international investment and tourism. This case study will analyze the external factors affecting the airline industry‚ analyze the internal factors affecting Singapore International Airlines (SIA) and critically discuss the different generic strategies in the
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------------------------------------------------- SriLankan Airlines From Wikipedia‚ the free encyclopedia | This article may be written from a fan ’s point of view‚ rather than a neutral point of view. Please clean it up to conform to a higher standard of quality‚ and to make it neutral in tone. (January 2012) | SriLankan Airlines | | IATA UL | ICAO ALK | Callsign SRILANKAN | | Founded | 1947 (as Air Ceylon) | Commenced operations | July 1979 | Hubs | * Bandaranaike
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The Airline Industry Annise Hawkins Strayer University ECO 550 Dr. Youngblood January 28‚ 2012 According to First Research (2010)‚ the main products or service in the industry is air transportation. This includes the scheduled or unscheduled transportation of passengers‚ mail or cargo. The bulk of the revenues in the industry (estimated by first research (2010) to be 70% of total revenues) come from the scheduled transportation of passengers. Cargo and express mail contribute
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UNITED INTERNATIONAL UNIVERSITY ASSIGNMENT ON Airline Industry (International Busuness-606) Submitted To Dr. Enamul Haque School of Business & Economics Submission Date 26th Dec. 2012 Table of Content |Topics |Page No. | |1.Globalization of Airline Industry |3 | |Industry Analysis
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Porter’s Five Forces A competitive strategy must meet the opportunities and threats inherent in the external environment; it should be based on an understanding of industry and economic change. Porter identifies five forces that shape every industry and which determine the intensity and direction of competition and therefore the profitability of an industry. The objective of strategic planning is to modify these competitive forces such that the organization’s position is improved. Management
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DPorter’s Diamond Model on Competitiveness Factor conditions for production are the inputs and infrastructure necessary for competition‚ which include: • Human resources: quality and quantity of skilled labor‚ cost of personnel‚ and labor skill variety; • Physical resources: “the abundance‚ quality‚ accessibility‚ and cost of the nation’s land‚ water‚ mineral‚ or timber deposits‚ hydroelectric power sources‚ fishing grounds‚ and other physical traits.” (Porter‚ 1990‚ p. 74); • Knowledge resources:
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Diamond" theory to explain why some countries have a comparative advantage in relation to others in specific industries. Porter theorizes that four broad attributes (factor endowments‚ demand conditions‚ relating and supporting industries‚ and firm strategy‚ structure‚ and rivalry) of a nation shape the environment in which local firms compete‚ and these attributes promote or impede the creation of competitive advantage (Hill‚ 2008). The following paragraphs will attempt to explain this theory as
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