Introduction to Service Dominant (S-D) Logic Recently there has been a shift away from the traditional product-orientated marketing perspective to a more service-orientated one which focuses on “intangible resources‚ the co-creation of value and relationships” (Vargo and Lusch‚ 2004). Merz‚ He & Vargo (2009) commented that goods were a “vehicle for service”‚ and whilst the provision of goods was still an important part of a transaction‚ there will always be some element of intangible service attached
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end of World War I‚ it took eighteen months to return 260‚000 Australian soldiers to their home and with them they brought the world-wide “Spanish influenza’ epidemic‚ which caused almost 12‚000 deaths in Australia. The soldiers had been told they would return to a land fit for heroes but Australia’s economy could not quickly adjust to the addition of so many workers. Initially 417‚000 men had enlisted in the AIF‚ which resulted in women emerging from their homes to fill the jobs left empty in support
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This semester‚ I was studied Organization and Business Management. In the starting of the course‚ we all were assigned groups and asked to do various assignments with our designated group. The purpose of our group is reading three 3 chapters of the book – “Bateman/Snell-Management Leading & Collaborating In A Competitive World” then make the slide and every member will present what things we learned in these chapters. Others members will contribute their ideas base on their experience. The final
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Crime in the 1990’s Crime in the 20th century was always a big problem. Although it still very much existed at the time‚ rates of crime in the 1990’s astonished many Americans: it took a sudden turn. Rates of crimes dropped all over the nation‚ even in larger cities where violence was an everyday factor. There are numerous statistics and theories out there that try to explain why such a random decrease in crime happened. The 1990’s was at first high with crime‚ There were numerous gangs committing
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Essay on the 1930’s The 1930’s was a rebuilding year for the United States of America. America was going thru a rough time in the 1930’s. For example America was in the great depression and war was going on in Europe‚ although America wasn’t involved in the war it would be inevitable for them to stay out of the war. The president that would be elected is Franklin D. Roosevelt‚ he would be the president to help us get out of the Great Depression; the United States went thru what is called the Dust
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Nora`s character at the beginning‚ the first impression about Nora is childish character that is willing to hid things and to easily lie. The audience first sees her as immature character‚ naive and superficial. She interacts with her husband at the same manner as a child and playfully. However‚ she obeys her husband and tries to make him happy as a typical 19 century woman. Moreover‚ her husband critics her throughout the play but Nora response in a behaved way as if she is his own doll which
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jerseys and socks are also sold by Nike (Rao‚ 2012). The Nike slogan‚ Just Do It‚ have placed it’s brand in the mind of consumers‚ through the recognition of it’s products and promotional tools used worldwide (Rao‚ 2012). Customer Relationship Management (CRM) is focusing on meaningful‚ long term relationships and not immediate profit with the customers (2010‚ p.202). According to the research‚ in 2012‚ Nike launched a new business division called Nike Digital sport (NDS). The objective of NDS
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Rock of the 80’s I’m in love with music. Everything about music is an attraction in my eyes or from my point of view. The emotional effect it has on the human mind is astonishing. For me personally‚ music has been the backbone to my very existence. The rhythms‚ harmonies‚ and melodies create such an authentic sound. Of all the music I’ve ever heard‚ there was one genre that caught my attention. The music was Rock N’ Roll. And not just any old Rock N’ Roll‚ but rock from the 80’s. On January
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Reader´s Club An editorial company that sells books‚ is in an expansion period and the management has decided to carry out a Management Control to find improvement opportunities. One of the areas to review is the efficiency of the sales department‚ which includes the selling expense control. The controller has collected the following information: Activities and lines of product Books are sold on a door to door basis by the personnel in the selling department. Once the orders are placed‚ they
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The roaring twenties was a time full of the extragrant free moving culture. During this point in time there was a huge impactful social and political change. The 20’s was an age for everything new and exciting. There were many inventions during this time including: automobiles‚ the airplane‚ sliced bread‚ the assembly line‚ and the television. With the new inventions came new actions‚ dancing‚ and dressing. Many traditional standards were rejected. There was a break out of organized crime‚ and
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