SWOT analysis for Nokia Introduction Nokia Corporation is one of the world’s largest telecommunications equipment manufacturers. It has since established a leading brand presence in many local markets‚ and business has expanded considerably in all areas to support customer needs and the growth of the telecommunications industry. Nokia also produces mobile phone infrastructure and other telecommunications equipment for applications such as traditional voice telephony‚ ISDN‚ broadband access‚ professional
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So Nokia has already been through one (successful) change programme‚ turning itself from an unfocused conglomerate into a focused mobile phone producer. Can it change again? - Global market leader in mobile phones - but not smart phones - Still profitable‚ but revenues under pressure - September 2010: Appointed new CEO - Stephen Elop - to drive strategic change - February 2011 - Elop issued the famous “burning platform” memo bluntly explaining the serious strategic challenges facing Nokia -
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SAMSUNG VS NOKIA Contents : Samsung Nokia Samsung Vs Nokia Quality Strategy Conclusion SAMSUNG Samsung History : Samsung was founded by Lee Byung-chul in 1938 as a trading company.Over the next three decades the group diversified into areas including food processing‚ textiles‚ insurance‚ securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and ship building industries in the mid-1970s‚ these areas would drive its subsequent growth
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I. Overview Nokia is a Finnish communications and information technologymultinational corporation that is headquartered in Espoo‚ Finland. Its Nokia Solutions and Networks company provides telecommunications network equipment and services‚ while Internet services‚ including applications‚ games‚ music‚ media and messaging‚ and free-of-charge digital map information and navigation services‚ are delivered through its wholly owned subsidiary Navteq Nokia is the leading brand name in
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on the smartphone market in North America. It is based on an experiential image branding approach intended to generate awareness‚ long-lasting customer relationship‚ and brand loyalty comparable to that of competitors in North America. Currently‚ Nokia is the market leader in the global mobile industry‚ with great success excluding North America. The reason for that includes increased competition with Apple and Samsung‚ out-of-date Symbian OS‚ low brand exposure and internal problems. This marketing
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SYMBIAN OS 90% of the CPUs in the world are not in desktops and notebooks. They are in embedded systems like cell phones‚ PDAs‚ digital cameras‚ camcorders‚ game machines‚ iPods‚ MP3 players‚ CD players‚ DVD recorders‚ wireless routers‚ TV sets‚ GPS receivers‚ laser printers‚ cars‚ and many more consumer products. Most of these use modern 32-bit and 64-bit chips‚ and nearly all of them run a fullblown operating system. But few people are even aware of the existence of these operating systems
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effective? Could others learn from that? Nokia has done a really great job with relationship to marketing. In order to explain this‚ we will explain the general strategy that this Brand uses for its products‚ then the activities they have taken along with some specific examples. Later on we will see the results of this marketing‚ its effectiveness and either success or failure. Finally‚ we’ll comment about the possibility of other companies learning from Nokia. The Product that the Brand offers has
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We have recently tried XEON Belle Refresh CFW on our Nokia N8 upon user recommendations and its really good and stable. Xeon’s CFW has only English and Italian languages. (Italian as default‚ you can change it into English later on). Detailed change-logs are available after the break. Before you start following this tutorial‚ we recommend you to have a look at Cfficial Nokia Belle Refresh Change-logs. THIS CUSTOM FIRMWARE IS ONLY FOR NOKIA N8‚ DO NOT TRY IT ON ANY OTHER DEVICE OR YOU’LL BRICK IT
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PEST Analysis of Nokia PEST analysis identifies the political‚ economic‚ social‚ technological‚ environmental‚ and legal factors that of which directly affect a company. Political Factors Political/Legal environment are usually considered as one because they are enforced by the nation’s government. It is vital for Nokia’s operation because different nations with their respective government have different Political/Legal platforms respectively; Nokia operating on global level must abide to
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The Deal and its implications: Nokia will be selling its mobile phone business to Microsoft for $5.0bn. Microsoft will be paying Nokia an additional $2.1bn to license Nokia’s patents‚ which will bring the total value of the deal to $7.1bn in cash. 1. How will it affect Nokia? The overall impact seems to be Positive • The mobile phone business had generated 51% of Nokia’s 2012 revenues. The unit which was once the most profitable mobile phone manufacturer in the world made an operating margin of
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