INDEPENDENT COMPONENT ANALYSIS A Tutorial Introduction James V. Stone Independent Component Analysis Independent Component Analysis A Tutorial Introduction James V. Stone A Bradford Book The MIT Press Cambridge‚ Massachusetts London‚ England © 2004 Massachusetts Institute of Technology All rights reserved. No part of this book may be reproduced in any form by any electronic or mechanical means (including photocopying‚ recording‚ or information storage and retrieval) without permission
Premium Principal component analysis Singular value decomposition
assets that must be carefully developed and managed. It is a key element in the company’s relationships with customers. Brands represent customer’s perceptions and feelings about a product and its performance. Hence a brand should have positive brand equity so that customers react more favorably to it. Besides that‚ marketers need to position their brands clearly in target customer’s minds. In positioning a brand‚ marketer should establish a mission for the brand and a vision of what the brand must be
Premium Advertising Brand Brand management
Sources of brand equity The sources of brand equity come from TV commercials‚ sponsorship‚ events‚ promotion‚ logo‚ package and the slogan. Details of each are as follow: TV Commercials: The Main characters in the commercials are always male. This emphasizes the masculine nature of the beer and infers that the beer is for man. Another special point is that quite a number of them are about relationship encounters (e.g. in bars‚ supermarkets etc)‚ this communicates the joy of life. Furthermore
Premium Brand Logo Green
ENG102 A Naive Need for Social Equity In his science fiction‚ satirical short story‚ “Harrison Bergeron” (1961)‚ Kurt Vonnegut presents a society in which all people are handicapped to be equal‚ normal‚ average‚ despite being born with different genetics and abilities to explicate the downfalls of the American people’s fear as well as need to be equal in Vonnegut’s time. He develops this ideal through a story about the Bergerons‚ who are presently watching an average ballet in a manner that
Premium Harrison Bergeron Kurt Vonnegut Dystopia
A Rhetorical Analysis of The Introduction to The Hedonism Handbook In the introduction to The Hedonism Handbook‚ the author Michael Flocker‚ tries to convey that the assumption: “If you avoid all things pleasurable‚ you will live a long and happy life‚” is a fallacy- that the reasons for this assumption are wrong. He states that working every day‚ steering clear of anything that many be construed as something pleasurable‚ is something that this generation has adopted as being ‘happy.’ However‚
Premium Pleasure Suffering Hedonism
2105AFE – INTRODUCTION TO BUSINESS LAW – Semester 1 2013 LECTURE PLAN Students should complete the readings each week prior to the lecture. Reading references are to the customised text (Gibson‚ A.‚ & Fraser‚ D.‚ Introduction to Business Law Custom Book 5/E (2012) - (ISBN: 9781486010875). | | |Readings | |Week |Topic
Premium Tort Law Common law
RED BULL: BUILDING BRAND EQUITY IN NEW WAYS 02-05-2011 Question 1: Describe Red Bull’s sources of brand equity. Do these sources change depending on the market or country? Answer: Red Bull has a strong marketing strategy for communicating product value to customers. The strategy for building the brand has been created around a simple goal. Whenever a consumer is in need of energy‚ the company wants then to automatically think of Red Bull. The brand uses traditional media channels
Premium Marketing Red Bull
Debt VS Equity Financing ACC/400 September 2013 Debt VS Equity Financing Most businesses are use financing for one reason or another. Whether it be startup‚ day to day operations‚ or financial stability financing is a fundamental part of operations. This summary will address what debt and equity financing are and how they are beneficial in business and everyday life. The summary will also explain which method is most beneficial in business operations. By
Premium Finance Debt Corporate finance
Characteristics of Debt and Equity Instruments Team D: Steven Harrison‚ Jessica Jefferies‚ Arlene Rivera‚ Kairstin Roberts‚ FIN476 Mr. Seth Fargen January 29‚ 2007 Financial Instruments Financial Instruments are the lifeblood of any successful company; they are like rivers of living water that brings life and nourishment in order to grow into a strong company. Financial Instruments fall into two categories‚ debt and equity. Debt is a financial instrument that is used to finance an organization
Premium Balance sheet Asset Generally Accepted Accounting Principles
The debt ratio started out low but has since 2015 increase to 0.90. A high debt ratio implies a low proportionate equity base. Debt to Equity Ratio The debt to equity ratio is a financial‚ liquidity ratio that compares a company’s total debt to total equity. The debt to equity ratio shows the percentage of company financing that comes from creditors and investors. Kirkland`s debt-to-equity ratio at year end 2016 is 0.99 percent. The peer average is 0.88 percent‚ Kirkland’s ratio indicates more than
Premium Generally Accepted Accounting Principles Balance sheet Asset