CHAPTER 1 INTRODUCTION INTRODUCTION ABOUT THE STUDY Under the modern marketing concept all marketing activities have to centre the consumer. Effective marketing therefore requires a clear picture of the consumer characteristics. Hence‚ it is the duty of business concern to study such factors to understand the consumer’s preference. Indian automobile industry is an ever growing industry. The industry has changed from being a seller’s market to a buyer’s market. Brand and media proliferation‚ information
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outcome). The notion implies that a choice has an influence on the existing outcome (or existed). Potential losses themselves may also be called "risks". Almost any human endeavour carries some risk‚ but some are much more risky than others. Return on equity‚ free cash flow (FCF) and price-to-earnings ratios are a few of the common methods used for gauging a company ’s well-being and risk level. One measure that does not get enough attention is operating leverage‚ which captures the relationship between
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DigitalCommons@USU All Graduate Reports and Creative Projects Graduate Studies‚ School of 4-1-2011 Improving Patient Satisfaction in a Hospital Foodservice System Using Low-Cost Interventions: Determining Whether a Room Service System is the Next Step Vanessa A. Theurer Utah State University Recommended Citation Theurer‚ Vanessa A.‚ "Improving Patient Satisfaction in a Hospital Foodservice System Using Low-Cost Interventions: Determining Whether a Room Service System is the Next Step"
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TVS MOTOR COMPANYINTRODUCTION It gives me an immense pleasure to present you this entire project. The topic Is “ ASTUDY REPORT ON CUSTOMER SATISFACTION AND SERVICE ANALYSISOF MANICKBAG TVS IN BELGAUM CITY ” the study is undergone at ManickbagTVS.The project report focuses on customer satisfaction and post sale services‚ of ManickbagTVS motors. A two wheeler showroom in Belgaum city. TVS MOTOR COMPANY HISTORY OF TWO- WHEELER INDUSTRY IN INDIA According to a study conducted by global consulting
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Internal and External Equity Comparison Vaughn V. Van Over HRM/324 June 29‚ 2015 Professor Rebekah Benson Times change and as a result businesses have to change. Today ’s businesses face a very competitive globalized economy. For any organization to be successful in that market they have to take a substantial stand toward equity. Equity can affect an organization ’s ability to attract new employees‚ motivate current employees‚ and retain the best employees. All companies regardless of
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what extent expectancy theory and equity theory can explain motivation at work. Motivation can be defined as a set of reasons which regulates ones behaviour. As observed the success of any organization depends largely on employee motivation. Motivated workforce leads to reduced absenteeism‚ staff turnover‚ greater efficiency leading to higher productivity. Various motivation theories by social scientists can be classified into process and content theories. Content theories concentrate on drives
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are two basic theory to the conceptualizations of job analysis accuracy:- Classical Test Theory and Generalizability Theory. Classical test theory suggests that a "true score" esists for a given job and that true scores are stavle over time. Any measurement variation error are eliminated or aggragated across time or sources. Through this‚ researchers have commonly aggregated job analysis information in order the get the "true score" for every particular job‚ then the quality of job analysis datas
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CHAPTER ONE INTRODUCTION Marketing decisions are very important to a firm’s success. In view of its ability to provide satisfaction to the growing wants and needs of the people‚ marketing as an economic activity has thereby gained importance in the economic world. So important it is that it touches the lives of all people all over the world. Consumer satisfaction is a central concept in modern marketing thought and practice. Referred to many as the "marketing revolution" of the 1970s‚ a sudden
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A REPORT ON BRAND EQUITY OF Submitted by: Amrapali Singh (11) Ankush Redhu (16) Anup Sharma (18) Atul Kumar Singh (27) Devanshu Mehta (36) Kalyani Barman (57) INTRODUCTION Pepsi is a 100-year-old carbonated soft drink brand loved by over 200 million people worldwide. The largest single selling soft drink brand in India‚ Pepsi is ubiquitous on just about every social occasion. In 1886‚ the US Caleb Bradman‚ a man with a plan formulated a blockbuster of a digestive drink and decided to call it Brad‟s
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Patient satisfaction surveys and studies is an important tool in assessing the quality care outcomes. If designed and administered properly‚ the patient satisfaction surveys become excellent tools for assessing the quality of care received. However‚ there has long been a debate whether there is a correlation between patient satisfaction and quality outcomes‚ especially when the physician and the hospital compensation has been tied to the patient satisfaction measures. Patient satisfaction is largely
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