Strategies of Retail Organizations of Bangladesh” A Study on Bata Shoe Company (Bangladesh) Limited Marketing Strategies of Retail Organization of Bangladesh A Study on Bata Shoe Company (Bangladesh) Ltd. In Bangladesh‚ Bata started its operation in 1962. The company is one of the largest tax–paying corporate bodies contributing Tk. 1.2 billion (year 2009) which represents approximately 70% of tax paid by the entire footwear sector of Bangladesh. Bata is the largest retail organization
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more out of life. Its deep roots in local cultures and markets around the world give them a strong relationship with consumers and the foundation for future growth. In this assignment‚ we are going to analyze the marketing strategies of Unilever Bangladesh for two of its brand which is: Rexona and Surf Excel. We are going to give an overall summary of the various marketing segmentation‚ targeting‚ positioning‚ promotion‚ distribution and many other marketing mixes of both rexona and surf excel. Thus
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Delta Airline Case 1- During the 1990’s‚ none of the five largest air carriers in the United States earned its cost of capital. Why do such low rates of return on investment persist in the airline industry? That’s correct‚ airline companies margins were below the average for US industries for a long time‚ especially after the 1978 deregulation. For 40 years‚ prior to 1978‚ the airline companies had operated under the regulation of the CAB (Civil Aeronautics Board)‚ which was responsible for
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users of capital by means of pooling of funds‚ sharing risk‚ and transferring wealth. Stock markets are essential for economic growth as they insure the flow of resources to the most productive investment opportunities. In a growing economy like Bangladesh there are two stock or capital market‚ these are Dhaka Stock Exchange (DSE) and Chittagong Stock exchange (CSE). Both of these share market is regulated by Security exchange commission (SEC). However in recent times there are some opposite results
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INTRODUCTION Bangladesh is a small tea producing country sharing 2% of the world’s Tea production. Tea is an agro based‚ lab our intensive and export oriented sector and plays an important role in the national economy through export earnings‚ trade balancing and employment generation. Our Tea industry dates back to 1857 when the first tea garden was established at Malnicherra in Sylhet District. Today we have 163 Tea Gardens with a grant area of 1‚15‚757.41 hal of which 52‚317.21 hal or 45% is under
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Bangladesh has always been considered a natural gas rich country. It is largely available in the eastern part of the country extending from greater Sylhet down to greater Comilla‚ Noakhali and Chittagong. It has also been discovered offshore in the Bay of Bengal. Natural gas plays an important role in the country ’s economy. It is an environment friendly fuel‚ which undergoes clean and odorless combustion. It is widely used as fuel for domestic (cooking and heating)‚ industrial (metallurgical‚ ceramic
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Government of Bangladesh conducted an extensive survey‚ the results of that survey show that only 32% of households use sanitary latrines‚ 25% use unhygienic latrines and 43% use no latrines. The majority of people in Bangladesh have a poor understanding of the link between poor hygiene and disease. We hope this problem will be solved by creating proper awareness among the people. No more people will be died by this kind of diseases and people will be living happily and our dearest Bangladesh will be
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Finance and Banking Title : Role of investment corporation of Bangladesh Proposed Supervisor Prof‚Dr. AHM Ziaul Haq Chairman(Dept of Finance & Banking) Rajshahi University Rajshahi-6205 Conducted By A.K.M Forhad Faruqui Lecturer and Head of the Dept‚ (Finance & Banking) Kahalu Degree College‚ Kahalu‚ Bogra. March 2012 Role of investment corporation of Bangladesh (1) 1.1 Introduction The capital market
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How is Bangladesh’s Work Environment different from 10 years ago? In this regard‚ what can you or the "experts" see for the future? XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX The work environment in Bangladesh is very different than what it was in ten years back. The changes are as follows: IT Based: Use of IT changed a lot in the work environment. It has not only enhanced the efficiency of work but also become the most effective tool for communication. E-mail and VOIP are some of the
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Power Crisis In Bangladesh Introduction: Power plays a great role wherever people lives and works in industry‚ agriculture‚ and transportation etc. The living standard and prosperity of a nation vary directly with increase in use of power. As technology is advancing the consumption of power is steadily rising. Sufficient and reliable source of electricity is a major prerequisite for a sustained and successful economic development effort and poverty reduction. In Bangladesh‚ 90 million of the
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