CHAPTER 2 LITERATURE REVIEW This chapter reviews the related literature and conceptual framework of this study. The literature review cover the shopping behaviour‚ shopping value‚ consumer’s decision making styles‚ perceived shopping mall image‚ shopping mall brand loyalty and consumer segmentation. The conceptual framework of this study will be explained in the end of this chapter. 2.1 Shopping behaviour This section is attempts to provide an explanation on consumer shopping behaviour by
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Mall Culture- Rise‚ Current Trends‚ Types and Economic Study Difference Between a Shopping Mall & a Shopping Centre ? SHOPPING CENTRES SHOPPING MALLS 1. Shopping Centre is one or more buildings. 2. It is an open outdoor market. 3. In a shopping centre there are only one or two entrances to each store. 4. Here‚ in order to go to another store you have to go outside & then enter another store. 5. Shopping centre is one or more buildings that contain stores and restaurants
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Design of Shopping Mall Management System Course Project Report: CS686 – Object Oriented Systems Kamlesh Laddhad Akshay Ukey (05329014) (05305045) Under Guidance of Prof. R. K. Joshi. Project Description: In this project‚ we will be designing a simple shopping mall using object oriented technology. The mall will provide a soothing shopping experience for customers‚ while at the same time allowing us to explore design patterns and other features object oriented technology. .
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Disadvantages of Malls a) Over Spending by visitors‚ Shopping Malls are a drain of resources : Shopping malls incorporate a large number of products and services inside them. It is not always easy to go to a shopping mall and exit with only what you came to purchase. The temptation to browse is always present‚ and browsing often leads to buying things that are not needed. b) Electric energy is supplied to this industry too much. If we consider in the long way of the source of energy to continue
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Parminder Jeet Singh‚ author of‚ "From a Public Internet to the Internet Mall" is an article on the rise of the Internet Mall and the fall of the public internet. Arrangements are being made by internet companies and telecommunications to give priority to certain providers. This is creating “Internet Malls” the author explains that it gives access and priority to providers with goods and services who will be able to pay them to a large degree or sustainably. In the article the author supports his
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looking for something fun to do‚ that doesn’t cost a lot of money. I happen to have a solution‚ and one of my personal favorites‚ for you. When you here‚ "a day at the mall"‚ you probably think‚ shopping‚ walking‚ crowds‚ stress‚ and spending too much money. The mall is much more than that. Anyone can make their day at the mall quite an adventure. For you ladies‚ one fun thing to do is; go into one of the fancy dress stores; gather up a bunch of glamorous‚ way too expensive‚ dresses in your
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Views of Various age groups on growing trend of mall culture • Aim: To study of effects of mall culture on various age groups and how it is affected both socially and economically. • Objective: To study the differences in various age groups regarding the growing trend of mall culture on them. • Methodology: Using the survey method‚ we took into consideration the various age groups and took sample of at least 10 people from each group. • Sampling: (Division of age group)
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MARKETING MANAGEMENT SHOPPING MALL 1 MARKETING PROJECT ON SHOPPING MALL NAME: MRINMOY CHAUDHURY ENROLMENT NO: 011102003 PROGRAM: PGDIB 02 Term : 6 2 Contents 1. Introduction Pg. no. 4 What is a shopping mall? ................................................. Advantage and disadvantage Brief history Type of shopping malls Components 2. Objective……………………………………….. 9 What are the key factors which is making shopping mall hugely successful? Effect of shopping malls on the small retailers. 3
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#2 Two Place to Take a Visitor to Seattle Seattle is a beautiful city that attracts thousands of people come to visit each year. It is surrounded by forests‚ water and snowy mountains. The weather in Seattle is very mild. Summer is not too hot‚ and winter is not too cold. Seattle has become a major cultural center for architecture‚ cuisine and exquisite art. Driving
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INTRODUCTION A shopping mall is a building or group of buildings that contains stores. The stores are connected by walkways so that consumers can easily walk between the stores. Malls can be built in an enclosed or open-air format. These malls have brought a new revolution in the world of shopping. Nowadays shopping is no longer limited to buying stuff that you require but now it has extended its sense to have lip smacking food along with enjoyment‚ fun‚ refreshment and entertainment. In malls all these things
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