background: Apple is an American multinational corporation that manufactures‚ designs‚ markets and sells mobile communication and media devices‚ digital music players‚ personal computers‚ consumer electronics and softwares and provides related services. The company’s variety of products such as Ipod music player‚ which has been an experience for Apple in dramatic growth since 2001‚ Ipad‚ Imac‚ Apple TV‚ professional software support and application through Itunes store‚ IBooks store‚ Apple Store‚ compatible
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Ethical Behavior of Apple Apple was founded in 1976. Apple and its subsidiaries manufacture and design marketing mobile communication and media devices‚ personal computers‚ and portable digital music players along with related software‚ services‚ peripherals‚ networking solutions‚ and third-party digital content and applications. (nytimes.com) Ethical or unethical behavior in the workplace of Apple as a company has been up and down with some controversy. Apples ethics have been noted as being unethical
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Hon Hai/Foxconn is the world’s important contract producer‚ assembles customer electronics products for famous brand-names. It’s also a provider of parts and components and has planned associations with several other such providers. Despite its size (above of a million staffs‚ hierarchical 32 in the Fortune Global 500) and client base . For example ( HP‚ Nokia‚ Sony and Apple) remarkably little information is widely available on the corporation. The company does not follow the limelight‚ the attribute
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Business Ethics Individual Report Name: Tran Tuan Linh ID: 12212205 Country from: Vietnam Value system chosen: “Achievement Disease in Education” 1. In any country‚ education plays a very important role to promote the development of all economics and society. However‚ with methods of education for so long which do not fit the requirements of the new era‚ Vietnam education is producing passive “people” who is good at theory but bad at practice. Students and even teachers nowadays are always
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Personal and Professional Development ISYS 10211 Apple Inc. John Stefan (A2203) Hassan Hameez Muhammad Hassanul hadi Iqbal (A2204) John Stefan (A2203) Hassan Hameez Muhammad Hassanul hadi Iqbal (A2204) Done by: Contents 1. Introduction 2. The Development and nature of the profession 3. How the company have influenced society 4. Professionalism and Ethics 5. The Ongoing Development of IT Professionals 6. Conclusion 7
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between CSR communication‚ identity‚ image and reputation. 31 8.6 Preliminary conclusion 31 9.1 The perfect identity - Aaker’s brand identity planning model 34 9.2 A framework for CSR communication (SKC) 37 10. Apple inc. – The most admired company in the world (LMP) 41 11. Apple and CSR (SKC) 43 11.1 Apple’s current CSR situation 43 12. Apple’s brand identity (LMP) 49 12.1 Apple’s mission statement 49 12.2 Brand-as-product 50 12.3 Brand-as-organisation 52 12.4 Brand-as-person 53 12
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1. Introduction Apple Inc.‚ is known to be one of the world’s most valuable companies. It is a multi-national company with a worldwide presence; approximately 72‚800 employees and total net sales of $156 billion in the year 2012 (Apple annual report‚ 2012). Steve Jobs and Steve Wozniak‚ both college dropouts‚ founded this corporation in 1976 - “Steve Jobs‚ helped to transform the way in which the computer is used today through his creation of the first computer processing unit and his creative
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Direct Marketing‚ Electronic Media. These forms are all used to reach out to an audience to help promote a product or service. Below‚ I have prepared an overview of Apple Inc.’s IMC strategy. Advertising Apple Inc. has an impressive image to uphold and their advertisements certainly add more value to the product itself. Since Apple Inc. is an electronic technology company their advertising campaigns deal heavily with Internet mediums and television commercials. My personal favorite are the “Mac
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From Failure to Success Since its inception in 1976‚ Apple Inc. has been largely successful and has experienced incredible expansion. Technological innovation‚ appealing product lines‚ and a focus on superior customer service have all contributed significantly to the growth that Apple has enjoyed over the years. Even the strongest companies experience major missteps as seen by Apple’s Power Mac PC supply chain disaster of 1995. Despite the detrimental consequences at the time‚ this disaster led
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1-Explain Apple`s business and IT strategy .What ‚ in Specific ‚ aspect in the strategy you believe boosted apple? illustrate . Apple starts as a computer manufacture ‚ they have a mission to make the computer easy to use by people ‚ in their early commencement they became a leader in computer market . However ‚ this success collapse due to high cost compared with the competitors who have cheap computers that which led Apple`s to many loss in many periods . After that Apple come again with
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